76%
would repurchase
4.4/5
package quality

price range

description

Your insurance policy against creasing, fading and dull eyeshadow just got an upgrade! Our best-selling eye primer formula intensifies color and helps lock down eye shadow for 24+ hours of waterproof, non-creasing, fade-resistant wear while protecting you from harmful blue light.

ingredients

Isododecane, Silica, Trimethylsiloxysilicate, Disteardimonium Hectorite, Aluminum Starch Octenylsuccinate, Trihydroxystearin, Polyethylene, Triethylhexanoin, Sorbitan Sesquioleate, Hydrogenated Polycyclopentadiene, Dimethicone, Bis-Diglyceryl Polyacyladipate-2, Oryza Sativa (Rice) Extract, Terminalia Arjuna Bark Extract, Glycine Soja (Soybean) Oil, Glycyrrhiza Glabra (Licorice) Root Extract, Brassica Campestris (Rapeseed) Seed Oil, Oryza Sativa (Rice) Germ Extract, Oryza Sativa (Rice) Bran Extract, Althaea Officinalis (Marshmallow) Root Extract, Ethylhexylglycerin, Polyglyceryl-3 Diisostearate, Propylene Carbonate, PEG-40 Stearate, Oleic Acid, Lecithin, Synthetic Beeswax, Water\Aqua\Eau, Fragrance (Parfum), Citronellol, Coumarin, Linalool, Tocopherol, BHT, Phenoxyethanol, Mica, Titanium Dioxide (CI 77891), Bismuth Oxychloride (CI 77163), Iron Oxides (CI 77492), Iron Oxides (CI 77491), Iron Oxides (CI 77499) <ILN50047>

Reviews

Reviews


4.0
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from

15 years ago

I live in a tropical country, so whatever eyeshadow you apply in the morning would probably have creased and washed out by lunchtime, plus I have oily lids, so it's pretty much long gone in the...

About reviewer (4 reviews)

Age25-29

SkinCombination, Fair-Medium, Warm

HairBlack, Wavy, Medium

EyesBlack



3.0
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15 years ago

I like this packaging. The tube is a great way to ensure that you get all of the product out...however, the formula itself I found to be a little greasy and just a tad too heavy. I prefer my UDPP...

About reviewer (387 reviews)

Age19-24

SkinCombination, Medium, Warm

HairBlack, Straight, Medium

EyesHazel


5.0
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from

15 years ago

alright so i've been using this for a little less than a week now and i am in loveeee!!! its so great! the first day i was disappointed cuz my eyeshadow still creased but then i realized that i...

About reviewer (32 reviews)

Age19-24

SkinOily, Tan, Not Sure

HairBlack, Straight, Fine

EyesBlack


4.0
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from

15 years ago

I have really oily lids, so after only 1 or 2 hours I just have a few ugly lookin streaks left on my eye lids from what used to be a gorgeous eye shadow colour!! I bought shadow insurance after...

About reviewer (17 reviews)

Age25-29

SkinCombination, Olive

HairBlack

EyesBrown


4.0
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15 years ago

I really do like this product. To be honest, I didn't want it to work because it is expensive in Australia (AUD $34.95)! However compared to priming with other techniques (eg. foundation + powder),...

About reviewer (8 reviews)

Age25-29

SkinDry, Fair-Medium, Warm

HairBlack, Straight, Coarse

EyesBlack


5.0
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15 years ago

I definitely like the tube of this primer better than UDPP. At first, I didn't like the texture...there was clear liquid that came out along with the primer when I first used this and it worried...

About reviewer (286 reviews)

Age36-43

SkinSensitive, Fair-Medium, Not Sure

HairBlack, Other, Other

EyesBlack


4.0
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15 years ago

This is the only primer I've ever used, and I doubt I'll try out anything different cuz this one works fine for me. For all the people saying it's greasy...you're either using to much or not...

About reviewer (135 reviews)

Age19-24

SkinAcne-prone, Tan, Warm

HairBrunette, Other, Medium

EyesGreen


5.0
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15 years ago

I never wear eyeshadow without putting the shadow insurance on first because it makes the eyeshadow go on much more intense and smoother. It makes your eyeshadow last all day long without creasing,...

About reviewer (122 reviews)

AgeUnder 18

SkinOily, Fair-Medium

HairBlond

EyesHazel


3.0
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15 years ago

Loved this when I first bought it, but noticed that it became very oily and liquidy within the first two months. Like the oil was separating for some reason. I tried mixing it up in the tube...

About reviewer (69 reviews)

Age19-24

SkinCombination, Fair, Cool

HairOther, Wavy, Medium

EyesGreen


5.0
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15 years ago

Love this. L.O.V.E this. My eyelids are really greasy and prone to creasing, but that doesn't happen when I remember to pop som shadow insurance on before sahdow and liner. It is well worth the...

About reviewer (66 reviews)

Age30-35

SkinSensitive, Fair, Cool

HairBlond, Straight, Fine

EyesGreen


4.0
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15 years ago

This is pretty good. I used UDPP before and loved it, but wanted to try TFSI because of UDPP's terrible bottle. This has much better packaging, very easy to apply, but I'm going to have to say I...

About reviewer (156 reviews)

Age25-29

SkinNormal, Fair, Cool

HairBrown, Straight, Medium

EyesBlue


4.0
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15 years ago

I really like this. I have oily eyelids and this does a good job of keeping my eye makeup in check.

About reviewer (74 reviews)

Age19-24

SkinOther, Other, Not Sure

HairOther, Other, Other

EyesOther


4.0
Created with Sketch.

15 years ago

Too Faced Shadow Insurance was the very first eyeshadow primer i have ever purchased and i liked it. I don't wear eye shadow very often so before even half the bottle was gone it was separating or...

About reviewer (11 reviews)

Age19-24

SkinCombination, Fair-Medium, Cool

HairBrown, Curly, Coarse

EyesBrown


5.0
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15 years ago

This is by far the best primer I have used. Prior to TFSI, I used UDPP, but for some reason I started experiencing dry eyelids...they were actually a little irritated. Anyway, I gave TFSI a shot...

About reviewer (10 reviews)

Age30-35

SkinCombination, Olive

HairBrown

EyesBrown


5.0
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15 years ago

I received this product as a sample from a Sephora purchase months ago. I was really excited to try it since I was a faithful Urban Decay Primer Potion user. It feels creamier than UDPP (maybe...

About reviewer (17 reviews)

Age19-24

SkinOily, Fair-Medium, Warm

HairBrunette, Curly, Medium

EyesBrown


5.0
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15 years ago

PROS -stops eyeshadow from creasing -makes colors vibrant and last longer on your eyes -packaging is at its best (wayy better than urban decay primer potion) -squeezable tube to get the most of...

About reviewer (18 reviews)

Age25-29

SkinCombination, Tan

HairBlack

EyesBrown


5.0
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15 years ago

I'd never used an eye primer before this, but I got a free sample from Sephora so I figured that I'd try it out for Halloween. I'm really impressed with this. It was easy to apply, my eyeshadow...

About reviewer (96 reviews)

Age19-24

SkinCombination, Fair-Medium, Neutral

HairBrunette, Straight, Medium

EyesBrown


5.0
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15 years ago

I will never be without this. Its wonderful, a little goes a long way. Its the same price as UDPP but much easier to get all the product. UDPP rips you off with the bottle shape. Cut it open...

About reviewer (126 reviews)

Age19-24

SkinAcne-prone, Fair-Medium, Neutral

HairBlond, Wavy, Fine

EyesBlue


4.0
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15 years ago

This is a very good product. BUT Urban Decay potion is so much better. However Too Face packaging is so much better and it last forever.

About reviewer (122 reviews)

Age25-29

SkinNormal, Medium, Not Sure

HairBrunette, Wavy, Medium

EyesBrown


4.0
Created with Sketch.

15 years ago

I am very happy with this product. It works wonderful for me. My e/s still looks good after an entire day. I usually use MK eye primer, which I am happy with, but Shadow Insurance seems to be...

About reviewer (106 reviews)

Age36-43

SkinNormal, Fair-Medium, Not Sure

HairBlond, Other, Other

EyesBlue