Shadow Insurance 24-Hour Eyeshadow Primer

Too Faced

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4.2

1686 reviews
76%
would repurchase
4.4/5
package quality
price range

description

Your insurance policy against creasing, fading and dull eyeshadow just got an upgrade! Our best-selling eye primer formula intensifies color and helps lock down eye shadow for 24+ hours of waterproof, non-creasing, fade-resistant wear while protecting you from harmful blue light.

ingredients

Isododecane, Silica, Trimethylsiloxysilicate, Disteardimonium Hectorite, Aluminum Starch Octenylsuccinate, Trihydroxystearin, Polyethylene, Triethylhexanoin, Sorbitan Sesquioleate, Hydrogenated Polycyclopentadiene, Dimethicone, Bis-Diglyceryl Polyacyladipate-2, Oryza Sativa (Rice) Extract, Terminalia Arjuna Bark Extract, Glycine Soja (Soybean) Oil, Glycyrrhiza Glabra (Licorice) Root Extract, Brassica Campestris (Rapeseed) Seed Oil, Oryza Sativa (Rice) Germ Extract, Oryza Sativa (Rice) Bran Extract, Althaea Officinalis (Marshmallow) Root Extract, Ethylhexylglycerin, Polyglyceryl-3 Diisostearate, Propylene Carbonate, PEG-40 Stearate, Oleic Acid, Lecithin, Synthetic Beeswax, Water\Aqua\Eau, Fragrance (Parfum), Citronellol, Coumarin, Linalool, Tocopherol, BHT, Phenoxyethanol, Mica, Titanium Dioxide (CI 77891), Bismuth Oxychloride (CI 77163), Iron Oxides (CI 77492), Iron Oxides (CI 77491), Iron Oxides (CI 77499) <ILN50047>

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    Reviews

    Reviews

    4.0
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    from
    MAAB1989

    14 years ago

    I find that the product separates (especially if I haven't used it in a while), so I always shake it before I squeeze product out. It's sheer when applied on, and dries to a soft powdery-like...

    About reviewer (21 reviews)

    Age19-24

    SkinCombination, Medium, Cool

    HairBlack, Straight, Fine

    EyesBlack

    5.0
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    from
    ms_kevala

    14 years ago

    I like this product a lot. A small amount makes both shadows and eyeliner stick very well even for a 12 hour day. It prevents creasing, but not for quite as long...more like 6 hours. I like the...

    About reviewer (56 reviews)

    Age25-29

    SkinCombination, Fair, Cool

    HairBlond, Straight, Fine

    EyesBlue

    4.0
    Created with Sketch.
    from
    Zedar

    14 years ago

    The packaging is much more functional than UD's.

    About reviewer (171 reviews)

    Age30-35

    SkinAcne-prone, Fair, Cool

    HairBlond, Wavy, Fine

    EyesBrown

    5.0
    Created with Sketch.
    from
    Nina_82

    14 years ago

    I mainly use Everyday Minerals eyeshadows, and I find that using Shadow Insurance really increases their staying power and prevents creasing. Works great with every other eyeshadow I've tried it...

    About reviewer (186 reviews)

    Age25-29

    SkinCombination, Fair, Neutral

    HairOther, Wavy, Fine

    EyesBrown

    5.0
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    from
    zee81

    14 years ago

    I use this and UDPP and I prefer this one. It works well, my shadows do not budge, and you need SO VERY LITTLE of it. The reason that this one takes the cake for me now is the packaging, so much...

    About reviewer (85 reviews)

    Age25-29

    SkinCombination, Fair, Cool

    HairBrunette, Other, Other

    EyesBrown

    4.0
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    from
    sh1307732

    14 years ago

    This is my first eye primer that I have ever used. I'm not completely impressed with it. I have extremely oily lids that crease like none other. This product didn't help by very much. It did help...

    About reviewer (34 reviews)

    AgeUnder 18

    SkinCombination, Fair-Medium, Neutral

    HairBrunette, Straight, Medium

    EyesBrown

    2.0
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    from
    h20liliz

    14 years ago

    I bought this thinking that I would need it when I travel to Europe in the summer time. I don't normally use a primer because my lids are not oily. I personally would not re-purchase this again,...

    About reviewer (92 reviews)

    Age30-35

    SkinCombination, Fair-Medium

    HairBlack

    EyesBrown

    5.0
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    from
    xificanthaveyou

    14 years ago

    This primer is amazing! I bought it in stead of UDPP because of the ridiculous packaging UDPP has, and I'm a lazy girl that doesn't want to fiddle with the packaging of her products to her her...

    About reviewer (33 reviews)

    AgeUnder 18

    SkinCombination, Fair, Cool

    HairBlond, Wavy, Fine

    EyesGreen

    4.0
    Created with Sketch.
    from
    nicole1484

    14 years ago

    I switched to this in the winter time because UDPP was drying out my skin. My lids aren't as oily this time of year so for the most part the shadow insurance does it's job. I still have a day or...

    About reviewer (34 reviews)

    Age25-29

    SkinDry, Fair, Cool

    HairBrunette, Curly, Medium

    EyesHazel

    4.0
    Created with Sketch.
    from
    dramababe7

    14 years ago

    So, I absolutely love shadow insurance. It was the first primer I ever tried and since then I've tried a few more. I have oily eyelids but I like to use my face primer (tarte primer) even on my...

    About reviewer (3 reviews)

    Age19-24

    SkinCombination, Tan

    HairBrown

    EyesBrown

    3.0
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    from
    M1RACLE

    14 years ago

    So here are my 2 cents: It's my first ever eyeshadow primer and it's just okay. It creases quite easily on me (keep in mind that I have oily skin and oily eyelids) and so it creased on me after...

    About reviewer (50 reviews)

    Age19-24

    SkinCombination, Fair-Medium, Neutral

    HairBlack, Straight, Medium

    EyesBrown

    3.0
    Created with Sketch.
    from
    annaaa927

    14 years ago

    I like this eyeshadow primer because it keeps them on long and gives the shadow more of a shimmer, but it doesn't keeps them from creasing. I found that other primers, like Urban Decay Primer...

    About reviewer (6 reviews)

    AgeUnder 18

    SkinDry, Fair-Medium, Not Sure

    HairBrunette, Wavy, Medium

    EyesBlue

    2.0
    Created with Sketch.
    from
    JayMUA

    14 years ago

    I was originally a fan of UDPP but I decided on a whim to try TFSI because it was better packaging & I was out of my UDPP anyway. Straying was a bad idea. Maybe my lids are just oiler than most...

    About reviewer (25 reviews)

    Age19-24

    SkinCombination, Medium, Warm

    HairBlack, Straight, Medium

    EyesBrown

    3.0
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    from
    monibunny

    14 years ago

    I like this product - it does its job of providing a base for your shadows and has great lasting power, prevents shadows from creasing. I also like the packaging, the tube packaging seems more...

    About reviewer (11 reviews)

    Age19-24

    SkinDry, Fair-Medium, Neutral

    HairBrunette, Wavy, Fine

    EyesBrown

    5.0
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    from
    crazykewl

    14 years ago

    If I ever have to buy a primer again, it will be this one. Why might I never have to re-purchase? Because this product has lasted me SO long, and it is still mostly FULL!!!! It is January of...

    About reviewer (24 reviews)

    Age25-29

    SkinAcne-prone, Fair-Medium, Not Sure

    HairBlack, Wavy, Fine

    EyesGray

    5.0
    Created with Sketch.
    from
    sinercelywhitkay

    14 years ago

    Finally a product that is worth my $$ & does exactly what it says it'll do. It insures that my shadows aren't going anywhere, and they don't. I prefer this primer over UPDD anyday, not because UPDD...

    About reviewer (40 reviews)

    Age19-24

    SkinCombination, Dark

    HairBlack

    EyesBrown

    5.0
    Created with Sketch.
    from
    MadisonRent

    14 years ago

    I can't imagine applying my eyeshadow without this primer. I don't have oily lids, but I notice without a primer, my eyeshadow slowly disappears during the course of the day. The packaging is...

    About reviewer (5 reviews)

    Age30-35

    SkinNormal, Fair-Medium

    HairBlond

    EyesBlue

    4.0
    Created with Sketch.
    from
    heycaitlyn

    14 years ago

    I really like this primer. It holds up pretty well, and makes my eyeshadows pop. I can put it on at 6am while getting ready for school, and it will last all throughout my school day and a four hour...

    About reviewer (6 reviews)

    AgeUnder 18

    SkinVery Dry, Fair

    HairBrunette

    EyesBrown

    2.0
    Created with Sketch.
    from
    BayRidge

    14 years ago

    Am not loving this as much as everyone else seems to - doesn't hold up nearly as well as UDPP, i get more creases during the day than I did with that product. Shame because I love this packaging...

    About reviewer (144 reviews)

    Age36-43

    SkinDry, Fair-Medium, Neutral

    HairBlond, Straight, Fine

    EyesGreen

    5.0
    Created with Sketch.
    from
    LilysMom08

    14 years ago

    This product is amazing! I just started really getting into doing my makeup and this is a must for me. I never spent much time putting eye makeup on because of the fact that it would crease and...

    About reviewer (12 reviews)

    Age19-24

    SkinDry, Fair-Medium

    HairBrunette

    EyesBlue

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