Shadow Insurance 24-Hour Eyeshadow Primer

Too Faced

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4.2

1686 reviews
76%
would repurchase
4.4/5
package quality
price range

description

Your insurance policy against creasing, fading and dull eyeshadow just got an upgrade! Our best-selling eye primer formula intensifies color and helps lock down eye shadow for 24+ hours of waterproof, non-creasing, fade-resistant wear while protecting you from harmful blue light.

ingredients

Isododecane, Silica, Trimethylsiloxysilicate, Disteardimonium Hectorite, Aluminum Starch Octenylsuccinate, Trihydroxystearin, Polyethylene, Triethylhexanoin, Sorbitan Sesquioleate, Hydrogenated Polycyclopentadiene, Dimethicone, Bis-Diglyceryl Polyacyladipate-2, Oryza Sativa (Rice) Extract, Terminalia Arjuna Bark Extract, Glycine Soja (Soybean) Oil, Glycyrrhiza Glabra (Licorice) Root Extract, Brassica Campestris (Rapeseed) Seed Oil, Oryza Sativa (Rice) Germ Extract, Oryza Sativa (Rice) Bran Extract, Althaea Officinalis (Marshmallow) Root Extract, Ethylhexylglycerin, Polyglyceryl-3 Diisostearate, Propylene Carbonate, PEG-40 Stearate, Oleic Acid, Lecithin, Synthetic Beeswax, Water\Aqua\Eau, Fragrance (Parfum), Citronellol, Coumarin, Linalool, Tocopherol, BHT, Phenoxyethanol, Mica, Titanium Dioxide (CI 77891), Bismuth Oxychloride (CI 77163), Iron Oxides (CI 77492), Iron Oxides (CI 77491), Iron Oxides (CI 77499) <ILN50047>

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    Reviews

    Reviews

    5.0
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    from
    petit_bijou

    14 years ago

    LOVE this primer.. After using UDPP and Benefit F.Y.Eye this is far superior - more hygenic and easy to use packaging, nice creamy consistency and most importantly it keeps you shadows and...

    About reviewer (5 reviews)

    Age25-29

    SkinSensitive, Fair, Warm

    HairBrown, Wavy, Medium

    EyesBrown

    4.0
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    from
    jchenx3

    14 years ago

    Too faced shadow insurance is good but it is not great. If you use s primer every day there should be no problem with it because it doesn't crease and comes in a tube but if you are like me,...

    About reviewer (5 reviews)

    Age19-24

    SkinCombination, Fair-Medium

    HairBlack

    EyesBrown

    5.0
    Created with Sketch.
    from
    DazzleGlam

    14 years ago

    I absolutely LOVE this primer. It is definitely my HG eye primer, and works A LOT better then UDPP. My shadows whether I foil them or not stay on all day, and are quite vibrant! I would...

    About reviewer (27 reviews)

    Age25-29

    SkinCombination, Fair, Cool

    HairBrunette, Other, Other

    EyesGreen

    3.0
    Created with Sketch.
    from
    KatKurenai

    14 years ago

    I bought this a while ago because our local Sephora didn't cary Urban Decay (which is my usual primer), so I figured I'd go for this one. The packaging is cute, and I'm a sucker for cute packaging...

    About reviewer (1 reviews)

    Age19-24

    SkinDry, Fair

    HairBlack

    EyesGreen

    5.0
    Created with Sketch.
    from
    mintcandyapple

    14 years ago

    It took me wayyy too long to try this product out. It has really made a difference in the application and lasting power of my shadow and liner. I have even rediscovered some shadows that I was...

    About reviewer (74 reviews)

    Age25-29

    SkinCombination, Fair, Neutral

    HairBrown, Straight, Medium

    EyesGreen

    5.0
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    from
    Amadahy

    14 years ago

    I have always been a UDPP fan (except for Sin) but I thought for a change that I would try this one instead. I like the packaging, a squeezy tube, so you can use the exact amount that you want,...

    About reviewer (26 reviews)

    Age25-29

    SkinCombination, Fair-Medium, Neutral

    HairBlack, Wavy, Medium

    EyesGreen

    5.0
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    from
    louvy0401

    14 years ago

    just a little tip before i start reviewing this: if you find the product seperated when you squeezed it out, try this - shaked it vigorously for a minute or so, that should fix the problem. also,...

    About reviewer (38 reviews)

    Age30-35

    SkinCombination, Fair-Medium

    HairBrunette

    EyesBrown

    3.0
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    from
    lauren321

    14 years ago

    It makes the shadow stay on, but makes application very difficult and uneven, as in a lot of shadow in one spot and not much at all in another.

    About reviewer (1 reviews)

    Age25-29

    SkinCombination, Fair-Medium

    HairBlond

    EyesGreen

    4.0
    Created with Sketch.
    from
    Paulinecheyram

    14 years ago

    I prefer shadow insurance over UDPP because it keeps my eyeshadow and eyeliner uncreased/unmelted/unsmudged wayy longer (and the packaging of shadow insurance is WAY better+there's slightly more...

    About reviewer (50 reviews)

    Age19-24

    SkinOily, Medium, Warm

    HairBlack, Straight, Medium

    EyesBrown

    5.0
    Created with Sketch.
    from
    theanginator

    14 years ago

    For years I've been trying to figure out how women can wear eyeliner on their upper lid without it smudging or imprinting on their eyelids. I have hooded eyelids so this has always been an issue...

    About reviewer (33 reviews)

    Age25-29

    SkinCombination, Fair, Cool

    HairBlond, Relaxed, Other

    EyesBlue

    5.0
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    from
    pothon

    14 years ago

    I really like this eyeshadow primer. I'ved used urban decay PP and it wasnt memorable and the ELF mineral primer sucks (I had eyeshadow crease a few hours later). I have no problems with my...

    About reviewer (11 reviews)

    Age25-29

    SkinDry, Other

    HairBlack

    EyesBrown

    5.0
    Created with Sketch.
    from
    Rin13

    14 years ago

    I love this product. I don't know why people were saying that the liquid comes out separated. (like oil separate from the product) I haven't gotten that at all. Not even the initial squeeze. So...

    About reviewer (410 reviews)

    Age25-29

    SkinCombination, Fair, Neutral

    HairBlond, Wavy, Fine

    EyesGray

    5.0
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    from
    queli13

    14 years ago

    For a long time I was pretty much faithful to only UDPP as my go-to primer. I received a sample size of this with a Too Faced purchase along with a full-sized and it really surprised me how much I...

    About reviewer (39 reviews)

    Age19-24

    SkinCombination, Olive, Warm

    HairBlack, Straight, Fine

    EyesBrown

    3.0
    Created with Sketch.
    from
    caleee143

    14 years ago

    I'm still on the fence about this (and udpp). It seems like this primer likes to work some days and not others. Sometimes my shadows will look as freshly applied at the end of the as they did in...

    About reviewer (149 reviews)

    Age25-29

    SkinNormal, Medium, Warm

    HairBrown, Wavy, Medium

    EyesBrown

    5.0
    Created with Sketch.
    from
    kazechristy

    14 years ago

    I've always had problems with eyeshadow creasing, or even my eye liner getting into the crease of my eyes. With the primer the makeup stays on all day long and I don't have to worry about it...

    About reviewer (1 reviews)

    Age19-24

    SkinCombination, Fair-Medium

    HairBlack

    EyesBrown

    5.0
    Created with Sketch.
    from
    csk

    14 years ago

    It's not possible for me to put on eye makeup without this. Eyeshadow and eyeliner behave so much better - really one of the most indispensable makeup products I own. Considering how little you...

    About reviewer (51 reviews)

    Age30-35

    SkinDry, Medium, Not Sure

    HairBrown, Other, Other

    EyesBrown

    4.0
    Created with Sketch.
    from
    marynooreviewsonly

    14 years ago

    I don't know how I've gotten near the age of 30 without trying a shadow primer on a regular basis, but here I am. After reading lots of hate on the UDPP, I thought I'd try Shadow Insurance...

    About reviewer (24 reviews)

    Age25-29

    SkinOther, Other

    HairOther

    EyesOther

    4.0
    Created with Sketch.
    from
    ohtin

    14 years ago

    I wanted to try another eye primer since I wasn't really satisfied with the UD potion primer. And this one works for me! Even after clubbing, and I have the tendency to sweat after a night of...

    About reviewer (42 reviews)

    Age19-24

    SkinDry, Tan, Warm

    HairBlack, Straight, Medium

    EyesBrown

    5.0
    Created with Sketch.
    from
    DeltaCephei

    14 years ago

    My HG e/s base! You only need a little for your eyelid to make it even and you can apply your e/s without having to wait minutes for it to dry.

    About reviewer (67 reviews)

    Age

    SkinOther, Other, Not Sure

    HairOther, Other, Other

    EyesOther

    5.0
    Created with Sketch.
    from
    kimmerz4

    14 years ago

    This is amazing. It's about the same quality as urban decay primer potion, but I love the packaging so much more. The squeeze tube makes sure you get all the product out, and it's easier to use. It...

    About reviewer (24 reviews)

    Age19-24

    SkinOther, Other

    HairOther

    EyesOther

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