Photo Focus Foundation

wet n wild

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3.2

326 reviews
53%
would repurchase
3.4/5
package quality
price range

description

Your skin, only better. A high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time.

ingredients

Isododecane, Cyclopentasiloxane, Water/Eau, Glycerin, Cyclohexasiloxane, Dimethicone, Butylene Glycol, Dimethicone, PEG-10 Dimethicone, Disteardimonium Hectorite, Adipic Acid/Neopentyl Glycol Crosspolymer, Caprylyl Glycol, Silica, Sodium Chloride, Sorbitan Sesquioleate, Lecithin, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysilicone-11, Isopropyl Titanium Triisostearate, Laureth-12, Phenoxyethanol, Ethylhexylglycerin, (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499.

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    Reviews

    Reviews

    5.0
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    from
    yuwannano

    6 years ago

    Wow! For $6 this is some great foundation!! Matte with full coverage yet lets your skin breathe! Good color selection. Wet N Wild has come a LONG way and I'm glad. My only complaint is that...

    About reviewer (142 reviews)

    Age44-55

    SkinDry, Dark, Cool

    HairBrown, Relaxed, Coarse

    EyesBrown

    5.0
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    from
    hazwanrahman

    6 years ago

    Honestly such a great budget foundation. very comparable to my double wear (which I loooove) and at a fraction of the price. Medium to almost full coverage, smoothing and does not emphasise...

    About reviewer (6 reviews)

    Age25-29

    SkinNormal, Tan

    HairBlack

    EyesBrown

    5.0
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    from
    maurali

    6 years ago

    I didn’t expect much from this foundation because I only picked up because it was on sale, and in an effort to not fly through my Fenty so fast. Shade: Mocha This foundation is very easy to...

    About reviewer (106 reviews)

    Age19-24

    SkinVery Oily, Dark, Warm

    HairBrunette, Other, Other

    EyesBrown

    5.0
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    from
    KattyMewey

    6 years ago

    I first bought the foundation online in soft beige a couple of months ago, I chose the closest colour I could to my usual foundation, but when it came it was slightly too dark, which sucks because...

    About reviewer (2 reviews)

    Age36-43

    SkinCombination, Fair-Medium

    HairBrunette

    EyesBlue

    1.0
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    from
    KittyKittyCupcake

    6 years ago

    I REALLY wanted to love this. I tried it out for a week and loved how long lasting it was. Then I started noticing little bumps, which then turned into pimples. Before I knew it, I was broken out...

    About reviewer (10 reviews)

    Age30-35

    SkinCombination, Fair

    HairBlond

    EyesBlue

    4.0
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    from
    vymichelle

    6 years ago

    I like this foundation. I bought this last year after the major YouTube hype of it. I love Wet N' Wild as a brand so I had some high hopes. My shade is Golden Beige and it really works for my...

    About reviewer (75 reviews)

    Age19-24

    SkinDry, Medium, Warm

    HairBrunette, Wavy, Other

    EyesBrown

    3.0
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    from
    romagrey

    6 years ago

    Who paid all of those youtubers to say this was good? I was dry-very dry skin and I could have fried food on my face with how much oil I was producing. It drys super matte and looks cakey too and...

    About reviewer (55 reviews)

    Age19-24

    SkinDry, Fair-Medium, Cool

    HairBrown, Wavy, Medium

    EyesBrown

    5.0
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    from
    Sparklingbutterfly444

    6 years ago

    Hello MUA, I'm impressed with this foundation. Being a Cosmetologist and a Nurse, among the many other roles us as women juggle in our everyday lives..this liquid foundation is not...

    About reviewer (46 reviews)

    Age44-55

    SkinCombination, Fair, Neutral

    HairBrunette, Straight, Coarse

    EyesGreen

    4.0
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    from
    MagdalenaTheGreat

    6 years ago

    I have seen many mixed reviews about this foundation. It isn’t the best on my skin, I feel like it doesn’t settle as nice as I’d like it to, it settles into my smile lines and it transfers a lot,...

    About reviewer (6 reviews)

    Age19-24

    SkinCombination, Fair, Warm

    HairBrunette, Wavy, Fine

    EyesBrown

    3.0
    Created with Sketch.
    from
    Purrceyz

    6 years ago

    I wanted to try this foundation because I'd heard about it and Wet n Wild products have improved tremendously over the years. Overall, I like this foundation but I don't love it. I'm a NW 15-20...

    About reviewer (41 reviews)

    Age56 & Over

    SkinSensitive, Fair, Cool

    HairBrown, Wavy, Fine

    EyesHazel

    2.0
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    from
    carmencabo

    6 years ago

    After hearing so many positive reviews, I decided to give it a try this morning. I am a 220 in Maybelline Fit Me Matte. W&W said that my color match would be Buff Bisque, however this was too...

    About reviewer (2 reviews)

    Age44-55

    SkinAcne-prone, Tan

    HairBrunette

    EyesHazel

    5.0
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    from
    JullieB

    6 years ago

    Maybe I don't take enough selfies, but this just isn't all that great I'm finding. Very thick and 'makeup' like. A little does go a long way and the shade match (neutral beige) if fine, but I...

    About reviewer (28 reviews)

    Age44-55

    SkinCombination, Fair-Medium

    HairBlond

    EyesGreen

    2.0
    Created with Sketch.
    from
    lesula

    6 years ago

    bleh. i was really excited about this one, hearing lots of people rave about how great and affordable it is, but it just isn't for me. this foundation slides around my face, refuses to blend of...

    About reviewer (9 reviews)

    AgeUnder 18

    SkinDry, Fair, Not Sure

    HairBrunette, Straight, Fine

    EyesBrown

    4.0
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    from
    nimeowma

    7 years ago

    as someone with oily, textured skin, i don't love this foundation. i don't have much overall redness to conceal so this does an okay job of evening out my skin tone, but anything other than a very...

    About reviewer (120 reviews)

    Age25-29

    SkinCombination, Fair, Cool

    HairBrown, Relaxed, Fine

    EyesGray

    5.0
    Created with Sketch.
    from
    snowshoe73

    7 years ago

    I can't believe that such a fantastic foundation could come from Wet'n'Wild! In fact, this may just be my Holy Grail...until the next HG comes along, of course :) I originally tried this out in...

    About reviewer (333 reviews)

    Age44-55

    SkinCombination, Fair, Not Sure

    HairBrunette, Wavy, Coarse

    EyesBrown

    1.0
    Created with Sketch.
    from
    Missyboo123

    7 years ago

    Sooooo bummed that this didn’t work out for me. I have very oily skin and this turned me into a greaseball. At first the finish looked b auto full and the coverage is great especially for the...

    About reviewer (38 reviews)

    Age19-24

    SkinOther, Other

    HairOther

    EyesOther

    1.0
    Created with Sketch.
    from
    staceyshoe

    7 years ago

    I know this is popular with a lot of people, but it doesn't work with my skin. It doesn't apply evenly with hands, BB, or brush. I've never had this problem with any foundation and have used many...

    About reviewer (8 reviews)

    Age44-55

    SkinCombination

    HairBrown

    EyesGreen

    3.0
    Created with Sketch.
    from
    emilycatharine

    7 years ago

    Good medium coverage foundation. Not a fan of the smell.. smells like literal paint. Did a good job of covering up imperfections without looking cakey. Separated a bit around my nose. I would use...

    About reviewer (35 reviews)

    Age25-29

    SkinCombination, Fair-Medium, Warm

    HairBrunette, Wavy, Medium

    EyesBrown

    4.0
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    from
    Lari405

    7 years ago

    This is the only drugstore foundation I have ever bought multiple times. I had been on the hunt to find a less expensive foundation that I could wear on slow days at the office (no major meetings...

    About reviewer (149 reviews)

    Age30-35

    SkinCombination, Fair-Medium, Not Sure

    HairBlond, Other, Other

    EyesBrown

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