Shadow Insurance 24-Hour Eyeshadow Primer

Too Faced

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4.2

1686 reviews
76%
would repurchase
4.4/5
package quality
price range

description

Your insurance policy against creasing, fading and dull eyeshadow just got an upgrade! Our best-selling eye primer formula intensifies color and helps lock down eye shadow for 24+ hours of waterproof, non-creasing, fade-resistant wear while protecting you from harmful blue light.

ingredients

Isododecane, Silica, Trimethylsiloxysilicate, Disteardimonium Hectorite, Aluminum Starch Octenylsuccinate, Trihydroxystearin, Polyethylene, Triethylhexanoin, Sorbitan Sesquioleate, Hydrogenated Polycyclopentadiene, Dimethicone, Bis-Diglyceryl Polyacyladipate-2, Oryza Sativa (Rice) Extract, Terminalia Arjuna Bark Extract, Glycine Soja (Soybean) Oil, Glycyrrhiza Glabra (Licorice) Root Extract, Brassica Campestris (Rapeseed) Seed Oil, Oryza Sativa (Rice) Germ Extract, Oryza Sativa (Rice) Bran Extract, Althaea Officinalis (Marshmallow) Root Extract, Ethylhexylglycerin, Polyglyceryl-3 Diisostearate, Propylene Carbonate, PEG-40 Stearate, Oleic Acid, Lecithin, Synthetic Beeswax, Water\Aqua\Eau, Fragrance (Parfum), Citronellol, Coumarin, Linalool, Tocopherol, BHT, Phenoxyethanol, Mica, Titanium Dioxide (CI 77891), Bismuth Oxychloride (CI 77163), Iron Oxides (CI 77492), Iron Oxides (CI 77491), Iron Oxides (CI 77499) <ILN50047>

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    Reviews

    Reviews

    5.0
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    from
    hesperia

    16 years ago

    I haven't tried Urban Decay's Magic Potion, so I cannot comment. But I do use Eyeshadow Insurance and I love it. It keeps my eyeshadow (powder or cream) right where it should be all day. It...

    About reviewer (703 reviews)

    Age44-55

    SkinCombination, Fair-Medium, Not Sure

    HairBrown, Wavy, Fine

    EyesBrown

    5.0
    Created with Sketch.
    from
    boqueron

    16 years ago

    General description of this product: <p> This is an eyeshadow primer in a blue tube. It retails for $17 for 0.35 oz, so it's cost is $48.57 per ounce. The ingredients include: Isododecane,Talc,...

    About reviewer (48 reviews)

    Age30-35

    SkinDry, Fair, Neutral

    HairRed, Wavy, Medium

    EyesBrown

    5.0
    Created with Sketch.
    from
    Eva16

    16 years ago

    Let me start off by saying that I have oily lids, so shadows usually crease on me or fade by the time I've stepped out the front door. I'd tried UDPP & I thought it was the most crappest thing ever...

    About reviewer (108 reviews)

    AgeUnder 18

    SkinCombination, Olive

    HairBrunette

    EyesGreen

    2.0
    Created with Sketch.
    from
    boss_lady

    16 years ago

    It seems as though the makeup-wearing population is torn between this product and Urban Decay's Primer Potion. I decided I'd have to try it myself to see if it would be just as good as UDPP, which...

    About reviewer (33 reviews)

    Age25-29

    SkinOily, Fair

    HairBrown

    EyesBlue

    5.0
    Created with Sketch.
    from
    chirakat

    16 years ago

    People seem to compare TFSI to UDPP so I will too. Here it is. TFSI: -Creamier texture. Feels nice to apply. -Shadows glide on more easily. Better shadows blendability. -Your eye lid must be...

    About reviewer (67 reviews)

    Age44-55

    SkinCombination, Medium

    HairBlack

    EyesBlack

    2.0
    Created with Sketch.
    from
    ToxicBailey

    16 years ago

    I had been using UDPP for awhile and I was happy with it, but I definitely wasn't happy with its inconvenient packaging. I knew it was time for a change. I thought that this would be pretty much...

    About reviewer (76 reviews)

    Age19-24

    SkinOily, Medium

    HairBlack

    EyesBrown

    5.0
    Created with Sketch.
    from
    LayoverLifestyle

    16 years ago

    This is my new HG eyeshadow primer. I was on my third tube of UDPP when this came out. I tried them side by side and the TooFaced wins out. Both really held the shadows on but the UDPP had a...

    About reviewer (4642 reviews)

    Age36-43

    SkinAcne-prone, Olive, Not Sure

    HairBrunette, Other, Other

    EyesBrown

    4.0
    Created with Sketch.
    from
    bmorelikebre

    16 years ago

    The TFSI feels eerily simillar to the Monistat chaffing relief gel (I heard that it works great as a primer so I tried it! :o) It held up for over 6 hours before the oil in my lids started seeping...

    About reviewer (44 reviews)

    Age25-29

    SkinOily, Dark

    HairBrown

    EyesBrown

    2.0
    Created with Sketch.
    from
    Poohbear9796

    16 years ago

    Have to add my two cents to this product. I was a loyal user of UDPP, but was always looking for the next best thing. When I was almost out of it, I read all the reviews on SI, and thought that...

    About reviewer (16 reviews)

    Age30-35

    SkinAcne-prone, Medium, Warm

    HairBrunette, Curly, Medium

    EyesBrown

    5.0
    Created with Sketch.
    from
    covetous

    16 years ago

    I've been testing this against UDPP (one on each eye...!) and I don't think it's *quite* as good as UDPP for preventing colour fade, but it's still absolutely wonderful (and the difference is...

    About reviewer (70 reviews)

    Age30-35

    SkinSensitive, Fair

    HairBlond

    EyesBlue

    5.0
    Created with Sketch.
    from
    Jocelyn88

    16 years ago

    The finish of my e/s is so much better w/ TFSI vs. UDPP. UDPP tends to make things look too "dry" and makes e/s hard to blend, but the TFSI is much better at not making things appear dry (it looks...

    About reviewer (152 reviews)

    Age25-29

    SkinCombination, Fair, Not Sure

    HairBrunette, Other, Other

    EyesGreen

    3.0
    Created with Sketch.
    from
    frenchie_cutay

    16 years ago

    well im gonna have to say boo on this one- dont get me wrong if UDPP didnt exist I would be satisfied with but its just not as good. Its more gentle ill give you that and some nights getting my...

    About reviewer (47 reviews)

    Age19-24

    SkinCombination, Other, Not Sure

    HairBlond, Other, Other

    EyesBlue

    5.0
    Created with Sketch.
    from
    ilurvemakeup

    16 years ago

    I always used UDPP (Urban Decay Primer Potion) and after branching out to new eyeshadow brands I noticed it didn't blend as well. It would always leave harsh lines and I'd always have to pack on...

    About reviewer (169 reviews)

    Age19-24

    SkinNormal, Medium, Cool

    HairBlack, Straight, Medium

    EyesBrown

    5.0
    Created with Sketch.
    from
    FizzyPop

    16 years ago

    I am so impressed with this eyeshadow primer! I have very oily eyelids and didn't think anything could work as well as UDPP but TFSI is even better! Firstly, it comes in a tube rather than an...

    About reviewer (12 reviews)

    Age19-24

    SkinSensitive, Medium

    HairBlack

    EyesBlack

    5.0
    Created with Sketch.
    from
    tijanarm

    16 years ago

    I purchased this eyeshadow primer b/c Urban Decay's was out of stock at Sephora. I have never used Urban Decay's before, but the SA at Sephora recommended this one as a good replacement. Well, she...

    About reviewer (245 reviews)

    Age36-43

    SkinNormal, Fair-Medium, Warm

    HairBlond, Straight, Medium

    EyesBrown

    5.0
    Created with Sketch.
    from
    tijanarm

    16 years ago

    I purchased this eyeshadow primer b/c Urban Decay's was out of stock at Sephora. I have never used Urban Decay's before, but the SA at Sephora recommended this one as a good replacement. Well, she...

    About reviewer (245 reviews)

    Age36-43

    SkinNormal, Fair-Medium, Warm

    HairBlond, Straight, Medium

    EyesBrown

    5.0
    Created with Sketch.
    from
    airkissed

    16 years ago

    HG eyeshadow primer! Love this stuff to bits. I have oily lids so that made every single shadow that touched my eye crease. Not even MAC Paint Pots were durable enough to use as a base for me. Sine...

    About reviewer (20 reviews)

    AgeUnder 18

    SkinDry, Medium

    HairBrown

    EyesBrown

    5.0
    Created with Sketch.
    from
    Electrogirl

    16 years ago

    I have a new HG for eyes, and believe me, I don't say that lightly. My skin is quite oily and eyeshadow would always turn into a greasy, faded mess by mid-afternoon. I considered UDPP when I was in...

    About reviewer (33 reviews)

    Age25-29

    SkinAcne-prone, Fair

    HairBlond

    EyesBlue

    4.0
    Created with Sketch.
    from
    kareygirl

    16 years ago

    I've used UDPP for about a year now and was very impressed with how that made my shadow stay on without creasing. I was never thrilled with the packaging of that product and decided to try shadow...

    About reviewer (93 reviews)

    Age36-43

    SkinNormal, Other, Not Sure

    HairBrunette, Other, Other

    EyesHazel

    5.0
    Created with Sketch.
    from
    animalsrbetterthanpeople

    16 years ago

    UPDATE: After reading a couple of negative reviews for this wonderful product, had to put my two cents in in hopes that it would help. With "shadow insurance", you don't have to pile it on. A...

    About reviewer (84 reviews)

    Age44-55

    SkinOily, Other, Neutral

    HairRed, Other, Other

    EyesGreen

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