Shadow Insurance 24-Hour Eyeshadow Primer

Too Faced

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4.2

1686 reviews
76%
would repurchase
4.4/5
package quality
price range

description

Your insurance policy against creasing, fading and dull eyeshadow just got an upgrade! Our best-selling eye primer formula intensifies color and helps lock down eye shadow for 24+ hours of waterproof, non-creasing, fade-resistant wear while protecting you from harmful blue light.

ingredients

Isododecane, Silica, Trimethylsiloxysilicate, Disteardimonium Hectorite, Aluminum Starch Octenylsuccinate, Trihydroxystearin, Polyethylene, Triethylhexanoin, Sorbitan Sesquioleate, Hydrogenated Polycyclopentadiene, Dimethicone, Bis-Diglyceryl Polyacyladipate-2, Oryza Sativa (Rice) Extract, Terminalia Arjuna Bark Extract, Glycine Soja (Soybean) Oil, Glycyrrhiza Glabra (Licorice) Root Extract, Brassica Campestris (Rapeseed) Seed Oil, Oryza Sativa (Rice) Germ Extract, Oryza Sativa (Rice) Bran Extract, Althaea Officinalis (Marshmallow) Root Extract, Ethylhexylglycerin, Polyglyceryl-3 Diisostearate, Propylene Carbonate, PEG-40 Stearate, Oleic Acid, Lecithin, Synthetic Beeswax, Water\Aqua\Eau, Fragrance (Parfum), Citronellol, Coumarin, Linalool, Tocopherol, BHT, Phenoxyethanol, Mica, Titanium Dioxide (CI 77891), Bismuth Oxychloride (CI 77163), Iron Oxides (CI 77492), Iron Oxides (CI 77491), Iron Oxides (CI 77499) <ILN50047>

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    Reviews

    Reviews

    5.0
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    from
    colleenh86

    16 years ago

    For me, this works perfectly. Never creases, makes eyeshadows look maaahvelous; I've even slept in it, and my shadow looked great when I woke up. Also, I had found UDPP to be a tad drying, but I...

    About reviewer (43 reviews)

    Age19-24

    SkinCombination, Fair

    HairBlond

    EyesBlue

    1.0
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    from
    JaneWayne

    16 years ago

    Shut the front door. Something besides UDPP kept my eyeshadow on longer than 30 mins? I, like many of you, had just about given up hope of keeping shadow on before I met UDPP. That's another...

    About reviewer (128 reviews)

    Age36-43

    SkinSensitive, Fair-Medium, Neutral

    HairBlond, Curly, Fine

    EyesGreen

    2.0
    Created with Sketch.
    from
    Jeanxi

    16 years ago

    I would like to start off with a disclaimer: I have not purchased this product. However, I have had the chance to try the tester and Sephora and have concluded that I will not fish out the extra...

    About reviewer (63 reviews)

    Age19-24

    SkinCombination, Fair-Medium

    HairBrown

    EyesBrown

    5.0
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    from
    trincess

    16 years ago

    I've bought this product a few weeks ago and I'm really impressed. It works so well with my lids, shadow stays put forever. Shadow can be blended effortlessly, but it won't smudge accidentally....

    About reviewer (5 reviews)

    Age19-24

    SkinSensitive, Fair, Neutral

    HairBrunette, Wavy, Medium

    EyesBrown

    4.0
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    from
    Chynnac

    16 years ago

    I was using UDPP but the package was horrible and I thought it dried a slight being color on my light brown skin. Makeupgeek on YT raved about this. I think its great, keeps my shadow on all day...

    About reviewer (38 reviews)

    Age30-35

    SkinDry, Dark

    HairBlack

    EyesBrown

    1.0
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    from
    Cerebro

    16 years ago

    Urgh! I do NOT like this eyeshadow primer. UDPP is soooo much better in my opinion! This makes my eyeshadow crease by lunchtime, maybe even earlier than that and I end up rubbing all of my...

    About reviewer (41 reviews)

    AgeUnder 18

    SkinCombination, Fair, Not Sure

    HairBlond, Curly, Medium

    EyesBrown

    4.0
    Created with Sketch.
    from
    candycanefaery

    16 years ago

    I have used this less than my Urban Decay Primer Potion up until I left my UDPP at home and went a whole week only having my Too Faced Shadow Insurance. It worked a lot better than I thought it...

    About reviewer (27 reviews)

    Age25-29

    SkinAcne-prone, Medium, Warm

    HairBlack, Wavy, Medium

    EyesBrown

    4.0
    Created with Sketch.
    from
    brandylee

    16 years ago

    I bought this after using UDPP for about a week and I noticed little bumps on my eyelides (which might have been from me using a heavy duty lotion on my eyes because they were so dry from the...

    About reviewer (202 reviews)

    Age19-24

    SkinVery Oily, Fair-Medium, Cool

    HairBrown, Other, Other

    EyesBlue

    4.0
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    from
    preciouspink

    16 years ago

    I like this product a lot. Its nice and smooth texture and the packaging is awesome. But it does seem to stop working after it hits seven hours or so.

    About reviewer (11 reviews)

    Age19-24

    SkinAcne-prone, Fair-Medium, Not Sure

    HairBrunette, Other, Other

    EyesBrown

    4.0
    Created with Sketch.
    from
    gimme_chocolate

    16 years ago

    This seems to keep my shadow looking more like it's supposed to at the end of the day than other primers I've tried. Even though you only need a little, it does take it a little while to dry so...

    About reviewer (127 reviews)

    Age44-55

    SkinCombination, Fair-Medium, Warm

    HairBlond, Straight, Fine

    EyesBrown

    5.0
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    from
    linc2

    16 years ago

    Excellent eyeshadow primer. You need just the slightest bit for each eyelid, spreads like a dream, is not drying (unlike UDPP, which I couldn't stand). It is a light beige, but does not appear to...

    About reviewer (26 reviews)

    Age56 & Over

    SkinDry, Fair-Medium, Not Sure

    HairBrunette, Curly, Coarse

    EyesGreen

    3.0
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    from
    lovejkras

    16 years ago

    I bought this because it seems like everyone and their mom is recommending it, and to be honest I was pretty disappointed. My eye shadow still creases in about an hour or two, and I don't have oily...

    About reviewer (64 reviews)

    Age19-24

    SkinNormal, Fair, Cool

    HairBlond, Straight, Fine

    EyesGreen

    4.0
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    from
    yuphehe

    16 years ago

    I loved this, then I found that I like the urban decay alternative even more. They do the same thing, but the urban one has a creamier consistency that i prefer. But this product definitely is...

    About reviewer (113 reviews)

    Age19-24

    SkinCombination, Fair-Medium, Warm

    HairBlack, Straight, Coarse

    EyesBrown

    5.0
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    from
    ShaLooLoo123

    16 years ago

    LOVE IT!! I never get creases. It's one of the best things ever invented!

    About reviewer (2 reviews)

    Age19-24

    SkinCombination, Medium

    HairBrown

    EyesHazel

    5.0
    Created with Sketch.
    from
    purple18194

    16 years ago

    I don't have very oily lids. I guess I'd call them just normal. But this stuff has my complete approval. I spent from the evening of one day to the morning of the next (in between I cried twice...

    About reviewer (4 reviews)

    Age19-24

    SkinCombination, Fair-Medium, Not Sure

    HairBlond, Wavy, Other

    EyesGreen

    4.0
    Created with Sketch.
    from
    shurleemeyling

    16 years ago

    So when I bought this product, I was debating over this one or UDPP. But I preferred the packaging on the TFSI, so I bought this one instead. Overall, it does do what it says it suppose to do. It...

    About reviewer (43 reviews)

    Age19-24

    SkinCombination, Fair-Medium

    HairBrunette

    EyesOther

    3.0
    Created with Sketch.
    from
    akanesama

    16 years ago

    I have mixed feelings about this product. I prefer the packaging over UDPP but I feel like UDPP works better if you have oily eyelids. Shadow Insurance is much creamier but I feel like it didn't...

    About reviewer (36 reviews)

    Age25-29

    SkinCombination, Fair, Neutral

    HairBrunette, Straight, Fine

    EyesBlue

    5.0
    Created with Sketch.
    from
    yoursisterdebra

    16 years ago

    I have been using TFSI for several months now after finishing a tube of UDPP (had DH cut it in half and scooped the remaining product into a jar). Although UDPP did a great job of keeping my...

    About reviewer (352 reviews)

    Age25-29

    SkinVery Dry, Fair, Cool

    HairRed, Straight, Fine

    EyesHazel

    5.0
    Created with Sketch.
    from
    danai

    16 years ago

    This is the first shadow primer I've ever used. The massively famous one almost everyone swears by is not available in my country, believe it or not. So I decided to give this one a try. My lids...

    About reviewer (331 reviews)

    Age25-29

    SkinOily, Fair-Medium, Not Sure

    HairBlond, Wavy, Fine

    EyesHazel

    5.0
    Created with Sketch.
    from
    imogen23

    16 years ago

    Shadow Insurance is way better than UDPP which tended to cake on my lids and dried them out. The silky smooth formula is very easy to apply and eye shadows blend perfectly and look so vivid, with...

    About reviewer (10 reviews)

    Age36-43

    SkinNormal, Fair-Medium, Not Sure

    HairBlond, Straight, Medium

    EyesGreen

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