Shadow Insurance 24-Hour Eyeshadow Primer

Too Faced

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4.2

1686 reviews
76%
would repurchase
4.4/5
package quality
price range

description

Your insurance policy against creasing, fading and dull eyeshadow just got an upgrade! Our best-selling eye primer formula intensifies color and helps lock down eye shadow for 24+ hours of waterproof, non-creasing, fade-resistant wear while protecting you from harmful blue light.

ingredients

Isododecane, Silica, Trimethylsiloxysilicate, Disteardimonium Hectorite, Aluminum Starch Octenylsuccinate, Trihydroxystearin, Polyethylene, Triethylhexanoin, Sorbitan Sesquioleate, Hydrogenated Polycyclopentadiene, Dimethicone, Bis-Diglyceryl Polyacyladipate-2, Oryza Sativa (Rice) Extract, Terminalia Arjuna Bark Extract, Glycine Soja (Soybean) Oil, Glycyrrhiza Glabra (Licorice) Root Extract, Brassica Campestris (Rapeseed) Seed Oil, Oryza Sativa (Rice) Germ Extract, Oryza Sativa (Rice) Bran Extract, Althaea Officinalis (Marshmallow) Root Extract, Ethylhexylglycerin, Polyglyceryl-3 Diisostearate, Propylene Carbonate, PEG-40 Stearate, Oleic Acid, Lecithin, Synthetic Beeswax, Water\Aqua\Eau, Fragrance (Parfum), Citronellol, Coumarin, Linalool, Tocopherol, BHT, Phenoxyethanol, Mica, Titanium Dioxide (CI 77891), Bismuth Oxychloride (CI 77163), Iron Oxides (CI 77492), Iron Oxides (CI 77491), Iron Oxides (CI 77499) <ILN50047>

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    Reviews

    Reviews

    5.0
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    from
    pocky

    16 years ago

    Shadow Insurance is FABULOUS!!! However, in my case it has to share the HG shadow primer title with UDPP. I tried Shadow Insurance during the summer and was not impressed so I stashed it away and...

    About reviewer (558 reviews)

    Age30-35

    SkinOther, Fair-Medium, Warm

    HairBlack, Straight, Medium

    EyesBlack

    3.0
    Created with Sketch.
    from
    Krylyn

    16 years ago

    I've tried UDPP and it didn't work alone. I've tried Fyrrinae's Rice Powder primer, and that didn't work period. I tried MAC's Paints, Paintpots and Shadesticks, those don't work alone. And, I've...

    About reviewer (58 reviews)

    Age25-29

    SkinCombination, Fair, Warm

    HairRed, Other, Other

    EyesGreen

    5.0
    Created with Sketch.
    from
    Aneesa

    16 years ago

    Most people who have reviewed this product rave about it - and I agree. It is, together with UDPP, the best primer to use, and as others have pointed out, easier and more effiecient to use than...

    About reviewer (85 reviews)

    Age36-43

    SkinDry, Medium, Not Sure

    HairBrown, Straight, Other

    EyesBrown

    5.0
    Created with Sketch.
    from
    roffles

    16 years ago

    WOWOWOWOW. I haven't written a review in forever but this product is just so faaaabulous that it warrants some praise. After reading reviews on lid primers, I narrowed my choices down to TFSI and...

    About reviewer (1 reviews)

    Age19-24

    SkinCombination, Medium, Not Sure

    HairBlack, Straight, Medium

    EyesBrown

    5.0
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    from
    MangoGreenTea

    16 years ago

    Love, love, LOVE this stuff. A little dab of it and my eyeshadow stays on for hours without any touch-ups. It intensifies even your crappiest eyeshadows so they actually look good...haha. And...

    About reviewer (29 reviews)

    AgeUnder 18

    SkinAcne-prone, Tan

    HairBlack

    EyesBrown

    1.0
    Created with Sketch.
    from
    IllusionsMichael

    16 years ago

    Doesn't work at all to prevent eye liner creep or eye shadow creases from forming. Only a hour or two after applying, creases very apparent.

    About reviewer (126 reviews)

    Age25-29

    SkinCombination, Fair, Cool

    HairBrown, Curly, Other

    EyesBrown

    5.0
    Created with Sketch.
    from
    zazzle86

    16 years ago

    OMG seriously how did I managed to wear eyeshadow without this! I always thought primer was such a gimmick and that it wouldnt make any difference! I just used concealor on my eyes instead and my...

    About reviewer (34 reviews)

    Age19-24

    SkinCombination, Tan

    HairBrown

    EyesBrown

    5.0
    Created with Sketch.
    from
    highheeled

    16 years ago

    How did my eyeliner survive before primer? Oh, wait...it didn't. My eyeliner smeared, ran, smudged off my waterline, gooked up in my tear ducts, and in general migrated around my eye area, making...

    About reviewer (204 reviews)

    Age19-24

    SkinNormal, Fair, Neutral

    HairBrown, Wavy, Fine

    EyesHazel

    5.0
    Created with Sketch.
    from
    dlbd2k06

    16 years ago

    Love, love, love! I use this every day under my eye makeup, and not only does it keep it from fading (even when I have fallen asleep with MU on, shameful) it makes the colors so much more vibrant....

    About reviewer (339 reviews)

    Age30-35

    SkinNormal, Fair-Medium, Neutral

    HairBlond, Straight, Fine

    EyesBrown

    5.0
    Created with Sketch.
    from
    centric

    16 years ago

    I didn't spend $16 to saw open a bottle, so I thanked what almighty power sent down this tube of TSFI to earth when I discovered it at Sephora. UDPP lasted me a night of clubbing, days of dance...

    About reviewer (15 reviews)

    Age19-24

    SkinCombination, Medium, Warm

    HairBrown, Wavy, Medium

    EyesBrown

    5.0
    Created with Sketch.
    from
    kissmeimacat

    16 years ago

    Before i bought this product, i was at sephora trying all different ones and picked this one and love it. I love the thin texture, the bottle, everything. Unlike the other types in the tubs, this...

    About reviewer (32 reviews)

    Age25-29

    SkinCombination, Fair-Medium

    HairBlack

    EyesBrown

    5.0
    Created with Sketch.
    from
    Kamee

    16 years ago

    This is my HG eyeshadow primer. I have oily lids and it works just as well as UDPP. I like this much more because of the the packaging and texture. The packaging is much more sanitary and much...

    About reviewer (192 reviews)

    Age19-24

    SkinSensitive, Fair-Medium, Neutral

    HairBlack, Wavy, Medium

    EyesBrown

    5.0
    Created with Sketch.
    from
    emwo12

    16 years ago

    So many people have already written reviews on this product so i guess the most helpful thing i can say is that i like this more than Urban Decay Primer Potion. I had to cut open my UDPP to get all...

    About reviewer (82 reviews)

    Age19-24

    SkinAcne-prone, Medium, Warm

    HairBlond, Wavy, Other

    EyesBlue

    5.0
    Created with Sketch.
    from
    asherbaby87

    16 years ago

    I have super oily eyelids and this stuff really works. I always bought eyeshadow after eyeshadow but couldn't really wear it because it always creased within the hour before I even left the house....

    About reviewer (6 reviews)

    Age19-24

    SkinOily, Tan

    HairBlond

    EyesOther

    5.0
    Created with Sketch.
    from
    katelovesmac

    16 years ago

    I have not tried UDDP so can't compare it to that but... Shadow Insurance is a really great product. It does what it says, it keeps your shadows crease free, makes them more vibrant and keeps them...

    About reviewer (14 reviews)

    AgeUnder 18

    SkinCombination, Fair-Medium

    HairBrunette

    EyesBlue

    4.0
    Created with Sketch.
    from
    missjestr

    16 years ago

    I have not tried Urban Decay's Primer Potion, so I will not be comparing it to that. This was my first primer, and I was very pleased. I have very oily eyelids, and everytime I wore eyeshadow, it...

    About reviewer (20 reviews)

    AgeUnder 18

    SkinCombination, Fair-Medium, Cool

    HairOther, Straight, Coarse

    EyesBrown

    5.0
    Created with Sketch.
    from
    mkellor

    16 years ago

    I cannot say enough good things about this product. I have very oily lids and had actually stopped wearing most shadow or liners because they didn't last or would "melt." This product has changed...

    About reviewer (1 reviews)

    Age36-43

    SkinAcne-prone, Medium

    HairBrown

    EyesBrown

    5.0
    Created with Sketch.
    from
    lastoneout

    16 years ago

    Crazy oily eyelids used to leave me looking like a cracked out raccoon at the end of the day. A dollop of TFSI in the morning keeps my eye make up looking fresh allllll day long! ADORE! PS:...

    About reviewer (71 reviews)

    Age25-29

    SkinOily, Medium, Warm

    HairOther, Straight, Medium

    EyesBrown

    4.0
    Created with Sketch.
    from
    vengland

    16 years ago

    So glad I tried this product! After being disappointed with Urban Decay Primer Potion, I found that I liked this product MUCH better. The formula has a silkier feel to it than UDPP, and is not...

    About reviewer (29 reviews)

    Age30-35

    SkinCombination, Fair

    HairRed

    EyesBrown

    5.0
    Created with Sketch.
    from
    InTheFade

    16 years ago

    I recently bought this because I was sick of having my eyeshadow go all yucky and creasy at work. Also admittedly because you can't get the urban decay primer potion at any retail stores in Sydney,...

    About reviewer (7 reviews)

    Age19-24

    SkinCombination, Fair, Not Sure

    HairBlond, Wavy, Medium

    EyesBrown

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