Shadow Insurance 24-Hour Eyeshadow Primer

Too Faced

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4.2

1686 reviews
76%
would repurchase
4.4/5
package quality
price range

description

Your insurance policy against creasing, fading and dull eyeshadow just got an upgrade! Our best-selling eye primer formula intensifies color and helps lock down eye shadow for 24+ hours of waterproof, non-creasing, fade-resistant wear while protecting you from harmful blue light.

ingredients

Isododecane, Silica, Trimethylsiloxysilicate, Disteardimonium Hectorite, Aluminum Starch Octenylsuccinate, Trihydroxystearin, Polyethylene, Triethylhexanoin, Sorbitan Sesquioleate, Hydrogenated Polycyclopentadiene, Dimethicone, Bis-Diglyceryl Polyacyladipate-2, Oryza Sativa (Rice) Extract, Terminalia Arjuna Bark Extract, Glycine Soja (Soybean) Oil, Glycyrrhiza Glabra (Licorice) Root Extract, Brassica Campestris (Rapeseed) Seed Oil, Oryza Sativa (Rice) Germ Extract, Oryza Sativa (Rice) Bran Extract, Althaea Officinalis (Marshmallow) Root Extract, Ethylhexylglycerin, Polyglyceryl-3 Diisostearate, Propylene Carbonate, PEG-40 Stearate, Oleic Acid, Lecithin, Synthetic Beeswax, Water\Aqua\Eau, Fragrance (Parfum), Citronellol, Coumarin, Linalool, Tocopherol, BHT, Phenoxyethanol, Mica, Titanium Dioxide (CI 77891), Bismuth Oxychloride (CI 77163), Iron Oxides (CI 77492), Iron Oxides (CI 77491), Iron Oxides (CI 77499) <ILN50047>

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    Reviews

    Reviews

    5.0
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    from
    snochic469

    14 years ago

    Wow!! I've been using Urban Decay's Primer Potion for years at the recommendation of MUA. I finally ran out again, and decided to try this instead on a whim. I've read in many reviews that UDPP...

    About reviewer (70 reviews)

    Age30-35

    SkinAcne-prone

    HairBrunette

    EyesGreen

    5.0
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    from
    Gumah

    14 years ago

    I love this so much more than UDPP. In my opinion this just works better, shadow lasts much longer. Add to that the fantastic packaging and I'll repuchase again & again & again.

    About reviewer (23 reviews)

    Age36-43

    SkinAcne-prone, Fair-Medium, Not Sure

    HairBlond, Other, Other

    EyesGreen

    5.0
    Created with Sketch.
    from
    purpleicefairy

    14 years ago

    Awesome stuff. Didn't know how much I really needed this until I went without it one day. It's on the pricier side, but I've had my tube for over a year and there's plenty left. The squeeze tube is...

    About reviewer (56 reviews)

    Age19-24

    SkinNormal, Medium Brown, Warm

    HairBlack, Straight, Medium

    EyesBrown

    5.0
    Created with Sketch.
    from
    wareagle08

    14 years ago

    I have been holding back purchasing for months because of the price. I bought this over urban decay because of the packaging. I haven't written many reviews, but I HAD to write one after today....

    About reviewer (18 reviews)

    Age19-24

    SkinCombination, Olive

    HairBrown

    EyesBrown

    5.0
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    from
    julesmeg

    14 years ago

    Amazing. I didn't think it was possible to have eyeshadow that doesn't crease AT ALL. This stuff makes that happen. My eye shadow literally looks exactly the same at night as it did on the morning....

    About reviewer (1 reviews)

    Age30-35

    SkinCombination, Fair

    HairBrunette

    EyesBlue

    5.0
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    from
    amberclaire

    14 years ago

    I love this product. Its my HG. I have extremely oily eyelids and nothing has worked for me, not even MAC paintpots. I have never tried UDPP as it is not available in Australia, but from what I...

    About reviewer (22 reviews)

    Age25-29

    SkinOily, Other, Not Sure

    HairBrunette, Straight, Medium

    EyesBlue

    5.0
    Created with Sketch.
    from
    mdbutee

    14 years ago

    I have been wanting to try this for the longest but I was unwilling to shell out for another product that failed to deliver. I received a sample and decided to do my own scientific study of sorts....

    About reviewer (128 reviews)

    Age44-55

    SkinCombination, Olive, Not Sure

    HairBlack, Other, Other

    EyesBrown

    3.0
    Created with Sketch.
    from
    roxannemelfina

    14 years ago

    product worked for just over 12hrs on eyeshadow, but not at all on th liner, which ithink is because of the kind i chose, so im trying not to count that.

    About reviewer (16 reviews)

    Age19-24

    SkinAcne-prone, Fair-Medium, Not Sure

    HairRed, Curly, Fine

    EyesGreen

    4.0
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    from
    Missha

    15 years ago

    This product does what it needs to do, I have Asian eyelids and a deep crease. I also have very oily eyelids, without a primer after a few hours all the eyeshadow is in my crease. I work 12 hour...

    About reviewer (2 reviews)

    Age19-24

    SkinCombination, Fair-Medium

    HairBlack

    EyesBlack

    5.0
    Created with Sketch.
    from
    bsblove9

    15 years ago

    I have been using Urban Decay primer potion for about year now and I loved it but I heard that it wasted product. And I saw good reviews about Too Faced so I thought I'd try it. I love it so much...

    About reviewer (22 reviews)

    Age19-24

    SkinCombination, Fair-Medium

    HairBrunette

    EyesOther

    5.0
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    from
    PolkaDotGlam

    15 years ago

    What a great primer! It made my eyes look perfect through a 16 hour day of heat and humidity. I like to apply some on my lower lid too so the liner doesn't budge. I also like the tube better the...

    About reviewer (111 reviews)

    Age30-35

    SkinCombination, Fair-Medium, Not Sure

    HairBlond, Other, Other

    EyesHazel

    4.0
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    from
    ivyesp

    15 years ago

    it works.

    About reviewer (1 reviews)

    Age19-24

    SkinCombination, Fair

    HairBlack

    EyesBlack

    5.0
    Created with Sketch.
    from
    lushjunkie

    15 years ago

    This is the BEST eyeshadow primer i have ever tried ! It evens out your skin and makes your eyeshadow pop and last all day long ! I am also a HUGE fan of the packaging because you can get all...

    About reviewer (27 reviews)

    AgeUnder 18

    SkinSensitive, Fair-Medium, Not Sure

    HairBrunette, Wavy, Medium

    EyesBlue

    5.0
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    from
    Vaudeville

    15 years ago

    I love everything about this product, couldn't live without it! It comes in a cute tube, has a cute name, keeps my shadows in place for 12 hours without any fading, is easy to apply and one tube...

    About reviewer (3 reviews)

    Age19-24

    SkinNormal, Fair-Medium, Neutral

    HairBlond, Curly, Medium

    EyesBrown

    5.0
    Created with Sketch.
    from
    jesscvz

    15 years ago

    love this eye shadow primer. its my first on ever and in happy with it. its smooth and silky easy to get it out of the tube and isnt messy. it brings out the color of the eye shadows alot and it...

    About reviewer (28 reviews)

    Age19-24

    SkinCombination, Fair-Medium, Warm

    HairBrown, Wavy, Medium

    EyesBrown

    5.0
    Created with Sketch.
    from
    beib4u

    15 years ago

    I have extremely oil lids and find that even with eyeshadows from urban decay, clinique, revlon, etc i crease within 3 hours max. However, since using this primer last year I have had nooo problems...

    About reviewer (5 reviews)

    Age19-24

    SkinCombination, Fair-Medium

    HairBlack

    EyesBlack

    3.0
    Created with Sketch.
    from
    elloshort

    15 years ago

    I have very oily eye lids, and thus, this product didn't last. Without primer, my eye make-up is gone within an 1 hour. With Too Faced, my make up last for 2 hours, which simply isn't that much...

    About reviewer (24 reviews)

    AgeUnder 18

    SkinAcne-prone, Dark, Cool

    HairBrown, Relaxed, Other

    EyesBrown

    5.0
    Created with Sketch.
    from
    sugablonde

    15 years ago

    This is a MUST HAVE. I seriously thought I was doomed. I didn't think there was ANY remedy to my creasy lid. Everyday, halfway through the day I would have to walk into the bathroom and smooth out...

    About reviewer (5 reviews)

    Age19-24

    SkinCombination, Fair, Cool

    HairBlond, Wavy, Fine

    EyesBlue

    5.0
    Created with Sketch.
    from
    britney54

    15 years ago

    I love this primer! It's great. Very smooth and creamy. It makes my eye shadows last the WHOLE day and it still doesn't crease by the time I take off my makeup for the night.

    About reviewer (40 reviews)

    AgeUnder 18

    SkinNormal, Fair, Cool

    HairBlond, Wavy, Medium

    EyesBlue

    5.0
    Created with Sketch.
    from
    laurxrawr

    15 years ago

    extended the staying power of my shadows and liner. about the same as UDPP in that aspect but it did not make my shadows more vibrant or vivid like UDPP. I will keep purchasing this though because...

    About reviewer (191 reviews)

    AgeUnder 18

    SkinAcne-prone, Fair-Medium, Not Sure

    HairBrunette, Wavy, Medium

    EyesBrown

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