Shadow Insurance 24-Hour Eyeshadow Primer

Too Faced

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4.2

1686 reviews
76%
would repurchase
4.4/5
package quality
price range

description

Your insurance policy against creasing, fading and dull eyeshadow just got an upgrade! Our best-selling eye primer formula intensifies color and helps lock down eye shadow for 24+ hours of waterproof, non-creasing, fade-resistant wear while protecting you from harmful blue light.

ingredients

Isododecane, Silica, Trimethylsiloxysilicate, Disteardimonium Hectorite, Aluminum Starch Octenylsuccinate, Trihydroxystearin, Polyethylene, Triethylhexanoin, Sorbitan Sesquioleate, Hydrogenated Polycyclopentadiene, Dimethicone, Bis-Diglyceryl Polyacyladipate-2, Oryza Sativa (Rice) Extract, Terminalia Arjuna Bark Extract, Glycine Soja (Soybean) Oil, Glycyrrhiza Glabra (Licorice) Root Extract, Brassica Campestris (Rapeseed) Seed Oil, Oryza Sativa (Rice) Germ Extract, Oryza Sativa (Rice) Bran Extract, Althaea Officinalis (Marshmallow) Root Extract, Ethylhexylglycerin, Polyglyceryl-3 Diisostearate, Propylene Carbonate, PEG-40 Stearate, Oleic Acid, Lecithin, Synthetic Beeswax, Water\Aqua\Eau, Fragrance (Parfum), Citronellol, Coumarin, Linalool, Tocopherol, BHT, Phenoxyethanol, Mica, Titanium Dioxide (CI 77891), Bismuth Oxychloride (CI 77163), Iron Oxides (CI 77492), Iron Oxides (CI 77491), Iron Oxides (CI 77499) <ILN50047>

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    Reviews

    Reviews

    5.0
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    from
    Vannbaby

    13 years ago

    This product literally lasts forever! I have to agree with other reviewers that you really only need a tiny bit! Every April, is Lao new year, and I do traditional Lao dancing. I'm up doing hair n...

    About reviewer (15 reviews)

    Age19-24

    SkinCombination, Fair-Medium, Neutral

    HairBrunette, Straight, Medium

    EyesBrown

    5.0
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    from
    heartbrendaa

    13 years ago

    Too Faced Shadow Insurance was in sale at ULTA and i just bought it to give it a try. I like this product very much it helps my eyeshadow last longer and gives me that extra hold for my base...

    About reviewer (6 reviews)

    Age19-24

    SkinCombination, Fair-Medium, Warm

    HairBrunette, Straight, Fine

    EyesBrown

    5.0
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    from
    rockstar00

    13 years ago

    This stuff works! Easy application, great packaging, makes e/s pop, goes on smoothly, easy to pack for traveling. Fab product from too faced!!

    About reviewer (97 reviews)

    Age

    SkinCombination, Olive, Not Sure

    HairBrunette, Other, Fine

    EyesBrown

    5.0
    Created with Sketch.
    from
    xoj3ss

    13 years ago

    I'm actually shocked that I haven't reviewed this product yet, because I'm totally addicted. Anyway, I received this primer after purchasing the Enchanted Glamour palette. I find that the shadow...

    About reviewer (36 reviews)

    Age19-24

    SkinCombination, Fair-Medium, Not Sure

    HairBrown, Wavy, Fine

    EyesHazel

    5.0
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    from
    diamondeye

    13 years ago

    The best eye primer I've used. It's definitely a HG for me.

    About reviewer (2 reviews)

    Age19-24

    SkinCombination, Fair, Not Sure

    HairBlack, Straight, Other

    EyesGreen

    5.0
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    from
    dcabc

    13 years ago

    This is the best shadow primer I have ever used, hands down. No oily lids and my shadow goes on pigmented and stays put. And the tube lasts FOREVER. I use it at least 6X a week and bought my...

    About reviewer (57 reviews)

    Age30-35

    SkinOther, Fair, Cool

    HairBrunette, Other, Other

    EyesOther

    3.0
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    from
    olystacy

    13 years ago

    After 6 hours of wearing my eye shadow with this primer, my eye shadow was almost gone (good eye shadow - smashbox). I will definitely stick to my Urban Decay Primer which makes all of my shadows...

    About reviewer (15 reviews)

    Age36-43

    SkinNormal, Fair-Medium

    HairBlond

    EyesBlue

    5.0
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    from
    paradoxia1234

    13 years ago

    This really kicks UDPP's butt . I first got UDPP because thats the more famous one but I'd rather use no eye primer than UDPP because it looks ashy and chalky on my lids ( I'm NC43 ) . althought...

    About reviewer (66 reviews)

    Age19-24

    SkinAcne-prone, Olive, Warm

    HairBrown, Kinky, Coarse

    EyesBlack

    5.0
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    from
    VogueGrl

    13 years ago

    This is definitely superior to UDPP. I used UDPP for a few years, and while it intensified shadow and kept it on forever, it had it's flaws. It was too drying on my lids, the packaging is wasteful,...

    About reviewer (17 reviews)

    Age19-24

    SkinOther, Fair-Medium, Not Sure

    HairOther, Other, Other

    EyesBrown

    5.0
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    from
    HoneyXOXOXO

    13 years ago

    I love this stuff! I always use it underneath eyeliner, it seriously keeps it in place for the day(no racoon eyes or smudges), I wouldn't even dare wear liner without it now. It's great with shadow...

    About reviewer (6 reviews)

    Age25-29

    SkinNormal, Tan

    HairOther

    EyesBlue

    5.0
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    from
    Ollyli

    13 years ago

    There's not much i can add but It does delivers what it says. I'm very pleased with the results! You can still blend the eyeshadow smoothly after using the primer. I have tried another primer by...

    About reviewer (89 reviews)

    Age25-29

    SkinCombination, Fair

    HairBlack

    EyesBrown

    5.0
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    from
    Jeni0874

    13 years ago

    I love this stuff! I used to use Urban Decay's, but would get frustrated when it seemed to dry out and quit working as well way too soon. Too Faced's tube is more efficient and it's easier to...

    About reviewer (14 reviews)

    Age36-43

    SkinCombination, Fair, Cool

    HairBrunette, Straight, Fine

    EyesBlue

    5.0
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    from
    melina87

    13 years ago

    I used Urban Decay eye primer before this product. They are both good,but I found this one better than the Urban Decay for my oily lids. Its really hard to find this product in my coutry and im...

    About reviewer (14 reviews)

    Age19-24

    SkinOily, Fair-Medium, Not Sure

    HairBlond, Straight, Medium

    EyesBlack

    5.0
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    from
    Dulcesusana

    13 years ago

    A quick tip for those complaining about Too Face Eye shadow Insurance.'' before you apply it gently in between your hands roll and shake the tube that way can get the actual product not the...

    About reviewer (14 reviews)

    Age30-35

    SkinOther, Other, Not Sure

    HairOther, Other, Other

    EyesOther

    2.0
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    from
    andToto2

    13 years ago

    I am disappointed to find that this primer just doesn't work that well for me. I find my eyeshadow fades when using this. It cuts back on the creasing, but instead of creasing, I just get a big...

    About reviewer (543 reviews)

    Age44-55

    SkinCombination, Fair, Neutral

    HairBrown, Straight, Fine

    EyesGray

    4.0
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    from
    asofterversion

    13 years ago

    This was my HG for the longest time. The only other primer initially I had tried was UDPP which for whatever reason, does not work for me. Recently, I started using other primers and have found...

    About reviewer (16 reviews)

    Age25-29

    SkinVery Oily, Fair-Medium, Neutral

    HairBlack, Straight, Fine

    EyesBrown

    5.0
    Created with Sketch.
    from
    masa_inn

    13 years ago

    Steady 10 hours during Atlanta summer without creasing. Enough said. I would like to comment on the price - yep, $18 for a small tube seems hefty. But you need a pin-head amount for each...

    About reviewer (25 reviews)

    Age30-35

    SkinCombination, Fair, Not Sure

    HairBrunette, Other, Other

    EyesBlue

    2.0
    Created with Sketch.
    from
    lehzheng

    13 years ago

    I never knew the skin below your eyebrows could break out! Until now... crap. My eyes were the only thing I could confidently put make up on without worrying about breaking out. Fcuk it! Performs...

    About reviewer (141 reviews)

    Age19-24

    SkinOily, Fair, Warm

    HairBlack, Wavy, Fine

    EyesBrown

    5.0
    Created with Sketch.
    from
    Danelekwoods

    13 years ago

    This is my HG eyeshadow primer. I cannot live without this product. I use this on my eyelids even if I'm just going to wear eyeliner and mascara (no shadow). I have been using this for almost 2...

    About reviewer (19 reviews)

    Age19-24

    SkinCombination, Fair-Medium, Warm

    HairBrunette, Curly, Coarse

    EyesBrown

    5.0
    Created with Sketch.
    from
    tricestar

    13 years ago

    Okaye so I've been watching you tube and almost before every eyeshadow application they pull out Too Face Shadow insurance or Urban decay primer potion...so I head to Sephora and pick me up Shadow...

    About reviewer (20 reviews)

    Age25-29

    SkinVery Oily, Dark, Warm

    HairBlack, Wavy, Fine

    EyesBrown

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