63%
would repurchase
4.1/5
package quality

price range

description

e.l.f. Cosmetics best-selling liquid foundation now in more shades! The lightweight, oil-free formula of the blends naturally into skin for a beautiful semi-matte finish that lasts all day long. Proud to be 100% vegan and cruelty-free, worldwide. Because kindness is chic.

ingredients

2024: Water, Isododecane, Glycerin, Coco-Caprylate/Caprate, Dimethicone, Propylene Glycol, Cetyl PEG/PPG-10/1 Dimethicone, Tridecyl Trimellitate, C12-15 Alkyl Benzoate, Sorbitan Sesquioleate, Dimethicone/Vinyl Dimethicone Crosspolymer, Hydrogenated Polyisobutene, Silica, Boron Nitride, PEG/PPG-15/15 Dimethicone, Ethylhexylglycerin, Caprylyl Glycol, Magnesium Sulfate, Magnesium Stearate, Disteardimonium Hectorite, Silica Dimethyl Silylate, Triethoxycaprylylsilane, Phenoxyethanol, Aluminum Hydroxide, Fragrance, Limonene*, Hexyl Cinnamal*, Alpha-Isomethyl Ionone*, Linalool*, Citronellol*, Geraniol*, Coumarin*, Benzyl Benzoate. [+/–]: Titanium Dioxide (CI 77891), Red Iron Oxide (CI 77491), Yellow Iron Oxide (CI 77492), Black Iron Oxide (CI 77499). *EU regulations require cosmetic products to include common fragrance allergens in the ingredients list when the concentration exceeds 0.001% in leave-on products and 0.01% in rinse-off products. _________________________________________________________________________ New 2019---no SPF or mineral oil: Water (Aqua), Dimethicone, Cyclopentasiloxane, Isododecane, Glycerin, Propylene Glycol, Cyclohexasiloxane, Cetyl PEG/PPG-10/1 Dimethicone, C12-15 Alkyl Benzoate, Tridecyl Trimellitate, Sorbitan Sesquioleate, Dimethicone/Vinyl Dimethicone Crosspolymer, Boron Nitride, Polymethyl Methacrylate, Magnesium Stearate, Magnesium Palmitate, Magnesium Sulfate, Phenoxyethanol, Disteardimonium Hectorite, PEG/PPG-15/15 Dimethicone, Silica Dimethyl Silylate, Ethylhexylglycerin, Triethoxycaprylylsilane, Caprylyl Glycol, Fragrance (Parfum), Silica MAY CONTAIN: Red Iron Oxide (CI 77491), Yellow Iron Oxide (CI 77492), Black Iron Oxide (CI 77499), Titanium Dioxide (CI 77891)-----------OLD:ACTIVE INGREDIENTS: Octyl Salicylate 2, Titanium Dioxide 5.5 INACTIVE INGREDIENTS: Water (Aqua), Cyclopentasiloxane, Isododecane, Hydrogenated Polyisobutene, Cetyl PEG/PPG-10/1 Dimethicone, Polyglyceryl-4 Isostearate, Polymethyl Methacrylate, Sorbitan Sesquiisostearate, Butylene Glycol, Talc, Dimethicone, Disteardimonium Hectorite, Magnesium Sulfate, Glycerin, Phenoxyethanol, Synthetic Beeswax, Potassium Sorbate, Propylene Carbonate, Boron Nitride, Barium Sulfate, Caprylyl Glycol May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499)

Reviews

Reviews


5.0
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9 years ago

love it. Best drugstore foundation I have ever tried!

About reviewer (1 reviews)

Age30-35

SkinCombination, Fair, Not Sure

HairRed, Wavy, Medium

EyesGreen



3.0
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9 years ago

Original review from years ago (2015) is at the bottom, but I recently purchased this again in the newest lightest shade (Light Ivory). I'd forgotten what I thought of it, other than it being...

About reviewer (112 reviews)

Age25-29

SkinSensitive, Fair, Neutral

HairBlond, Straight, Fine

EyesGreen


4.0
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9 years ago

This foundation gives a light to medium coverage on me, depending on whether I use a brush or a beauty blender. It gives a beautiful smooth look. I would definitely recommend this if you're looking...

About reviewer (6 reviews)

Age19-24

SkinNormal, Fair-Medium

HairBlond

EyesBlue


3.0
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9 years ago

This is not a great product for me. It doesn't cling to dry skin, but it does not look like skin and it feels rather heavy on the skin. It provides good, medium coverage. But there are...

About reviewer (170 reviews)

Age25-29

SkinCombination, Fair-Medium, Warm

HairBrown, Wavy, Medium

EyesBrown


2.0
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9 years ago

Too thick, and the lightest color (Porcelain) is still too dark/orange for me. The pump broke in the first couple of uses. I actually like the smell. It almost smells like plastic, though, so I...

About reviewer (10 reviews)

Age19-24

SkinOily, Fair

HairBrown

EyesBlue


2.0
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10 years ago

I have mixed feelings on this, it is very nice for a medium coverage but it smells! I am used to high end products so when i took a wiff of this I was imediately turned off. I have oily combination...

About reviewer (4 reviews)

AgeUnder 18

SkinOily, Fair-Medium

HairBrunette

EyesGreen


4.0
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10 years ago

I bought the light shade, porcelain. Its slightly a shade dark for me but gives me lots of coverage and is very buildable. Its very easy to apply and blends really well. Did leave me a little shiny...

About reviewer (1 reviews)

Age25-29

SkinCombination, Fair

HairBrunette

EyesHazel


5.0
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10 years ago

I have tried a TON of different liquid foundations since I like long-lasting, fuller coverage, and a dewy finish... all three of those things are hard to find in one product especially at a decent...

About reviewer (8 reviews)

Age19-24

SkinOther, Fair-Medium

HairBlond

EyesBlue


5.0
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10 years ago

I love this foundation soooo much! I've tried a bunch of different ones just to see if maybe I liked something else better, but nothing has compared to this one yet. I find it amazing that a...

About reviewer (12 reviews)

Age19-24

SkinCombination, Fair-Medium

HairBrunette

EyesBrown


5.0
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10 years ago

I must say E.L.F. impresses me every time. I love E.L.F. Flawless foundation the light shade/porcelain shade as it says on the bottle fits me, and I would say the bottle is a good size, plus it had...

About reviewer (2 reviews)

Age25-29

SkinCombination, Fair-Medium, Cool

HairBrunette, Other, Other

EyesBrown


3.0
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10 years ago

ELF products are hit or miss, but for the price, it doesn't hurt to try them. The color coco is a decent match for me. I'm a NC50 in MAC. It has medium coverage and is buildable. I wouldn't say it...

About reviewer (160 reviews)

Age44-55

SkinCombination, Other, Cool

HairBlack, Curly, Other

EyesBrown


3.0
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10 years ago

Mediocre at best. A good inexpensive foundation for those who are new to makeup, but I would never recommend it for continuous use. Very thick and cakey and horrible at clogging pores and causing...

About reviewer (1 reviews)

Age25-29

SkinAcne-prone, Fair-Medium, Cool

HairSilver, Wavy, Medium

EyesViolet


1.0
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10 years ago

This was terrible on my oily skin. It was heavy and very greasy. It did not set well and felt sorta tacky all day. I was quickly shiny and the foundation started to break up. Looked unnatural...

About reviewer (1268 reviews)

Age30-35

SkinOily, Medium, Neutral

HairBrunette, Wavy, Fine

EyesBrown


4.0
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from

10 years ago

Love this product. I'm on my second bottle. I buy sand it's a perfect match for my skin. I never used to wear foundation so I don't have a lot to compare this too. It's so great I don't want/need...

About reviewer (80 reviews)

Age25-29

SkinCombination, Fair-Medium, Neutral

HairBrown, Wavy, Fine

EyesBrown


3.0
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10 years ago

Colours not true to name, I'm quite fair, so I purchased it in "porcelain", however it's about 4 shades too dark!! A good medium to high coverage foundation, blends well, just far too dark for my...

About reviewer (26 reviews)

Age19-24

SkinVery Oily, Fair, Cool

HairBlond, Other, Medium

EyesBlue


5.0
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10 years ago

I bought this in the shade sand & buff I mixed a bit of both together and got a good match. I'm a NC 30 on Mac. The coverage is light but build able and not too cakey. For a matte finish I use my...

About reviewer (1 reviews)

Age30-35

SkinCombination, Medium

HairBrown

EyesBrown


3.0
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10 years ago

This foundation is my exact color. I feel extremely lucky that of the few colors ELF offers, my color is one of them. This foundation builds well and does not look too greasy. Has a nice dewy...

About reviewer (3 reviews)

Age19-24

SkinCombination, Fair-Medium

HairBrunette

EyesHazel


3.0
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10 years ago

I like this when I first put it on, for about 3-4 hours it's great. But then I look in the mirror and I have a bunch of little red/orange dots in the makeup on my face. It can be fixed if I blend...

About reviewer (28 reviews)

Age25-29

SkinAcne-prone, Fair, Warm

HairBlond, Straight, Fine

EyesBrown


5.0
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10 years ago

it is a great liquid power I bought it today at H.E.B for $6.50 including tax and for medium colored skin people it is best to get it in the shade caramel.

About reviewer (9 reviews)

AgeUnder 18

SkinSensitive, Fair-Medium

HairBrown

EyesBrown


3.0
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10 years ago

I bought this in 2 shades caramel and sand and mix them for my match. Its a very nice foundation good coverage but i havr oily skin and even with powder on top the oil appears a lot sooner than i...

About reviewer (67 reviews)

Age25-29

SkinOily, Olive

HairBrown

EyesBrown