63%
would repurchase
4.1/5
package quality

price range

description

e.l.f. Cosmetics best-selling liquid foundation now in more shades! The lightweight, oil-free formula of the blends naturally into skin for a beautiful semi-matte finish that lasts all day long. Proud to be 100% vegan and cruelty-free, worldwide. Because kindness is chic.

ingredients

New 2019---no SPF or mineral oil: Water (Aqua), Dimethicone, Cyclopentasiloxane, Isododecane, Glycerin, Propylene Glycol, Cyclohexasiloxane, Cetyl PEG/PPG-10/1 Dimethicone, C12-15 Alkyl Benzoate, Tridecyl Trimellitate, Sorbitan Sesquioleate, Dimethicone/Vinyl Dimethicone Crosspolymer, Boron Nitride, Polymethyl Methacrylate, Magnesium Stearate, Magnesium Palmitate, Magnesium Sulfate, Phenoxyethanol, Disteardimonium Hectorite, PEG/PPG-15/15 Dimethicone, Silica Dimethyl Silylate, Ethylhexylglycerin, Triethoxycaprylylsilane, Caprylyl Glycol, Fragrance (Parfum), Silica MAY CONTAIN: Red Iron Oxide (CI 77491), Yellow Iron Oxide (CI 77492), Black Iron Oxide (CI 77499), Titanium Dioxide (CI 77891)-----------OLD:ACTIVE INGREDIENTS: Octyl Salicylate 2, Titanium Dioxide 5.5 INACTIVE INGREDIENTS: Water (Aqua), Cyclopentasiloxane, Isododecane, Hydrogenated Polyisobutene, Cetyl PEG/PPG-10/1 Dimethicone, Polyglyceryl-4 Isostearate, Polymethyl Methacrylate, Sorbitan Sesquiisostearate, Butylene Glycol, Talc, Dimethicone, Disteardimonium Hectorite, Magnesium Sulfate, Glycerin, Phenoxyethanol, Synthetic Beeswax, Potassium Sorbate, Propylene Carbonate, Boron Nitride, Barium Sulfate, Caprylyl Glycol May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499)

Reviews

Reviews


5.0
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15 days ago

I have eyed this foundation many times, and passed. Recently I purchased the newer Soft Glam liquid foundation - supposed to be so excellent for "women of a certain age" - but I failed to see what...

About reviewer (28 reviews)

Age56 & Over

SkinCombination, Other, Not Sure

HairSilver, Other, Other

EyesBrown



5.0
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24 days ago

I honestly only initially purchased this, because it was only $6, and I don't like to spend a lot on makeup products, but it's really a beautiful foundation! I have combo oily/dry skin, and a lot...

About reviewer (1 reviews)

Age36-43

SkinCombination, Fair-Medium, Neutral

HairBrunette, Wavy, Medium

EyesBlue


4.0
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a year ago

The shade I got (bisque - fair-light with neutral undertones) is very similar to Tarte BB w/ Spf 30 in light. PROS: - cheap - good shade range - neutral is actually neutral on me = yay CONS: -...

About reviewer (3 reviews)

Age30-35

SkinOily, Fair

HairBlack

EyesBrown


3.0
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2 years ago

I hate that I am going to leave this a negative review. This foundation SHOULD get 5 stars—the finish is beautiful and softly matte. The color was a spot-on match. The foundation wore all damn day....

About reviewer (220 reviews)

Age44-55

SkinVery Oily, Fair-Medium, Neutral

HairBrunette, Other, Fine

EyesBrown


4.0
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2 years ago

Shade range has broad options. Full coverage. The pump sometimes sucks. Matte dewy finish for oily skin. Really cheap so it's not a big money loss if you don't like it. Lasts all day. The reason I...

About reviewer (280 reviews)

Age44-55

SkinAcne-prone, Olive, Not Sure

HairBrunette, Straight, Medium

EyesBrown


1.0
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2 years ago

HORRIBLE SMELL!! Smells like baby powder to the extreme. May as well spritz yourself in the face with your perfume…. Said no one ever. Honestly, I can’t believe companies are still adding fragrance...

About reviewer (1 reviews)

Age30-35

SkinSensitive, Fair

HairBrunette

EyesBrown


5.0
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2 years ago

Really impressed by this foundation! Bought on a last minute trip, 6 hours before NYE and all my faith left from 2022 went into hoping this foundation would work well with my skin, survive a sweaty...

About reviewer (2 reviews)

Age25-29

SkinCombination, Fair-Medium, Neutral

HairBrunette, Wavy, Fine

EyesGray


2.0
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4 years ago

Shell is spot on the perfect shade and undertone for me. Texture is great but took off lippies because of the scent. It is so strong and flowery I actually threw the bottle away after swatching it....

About reviewer (13 reviews)

Age44-55

SkinDry, Fair-Medium, Warm

HairBlack, Wavy, Fine

EyesBrown


4.0
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4 years ago

I am totally in love with this foundation. Got it in the shade espresso which is a tad darker than my skin tone but I make it work, (lack of shade availability in my region). I love the finish,...

About reviewer (12 reviews)

Age36-43

SkinCombination, Medium

HairBrown

EyesHazel


1.0
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5 years ago

Why are all ELF products so dark and yellow?

About reviewer (52 reviews)

Age44-55

SkinVery Dry, Fair, Cool

HairBlond, Curly, Fine

EyesGreen


2.0
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5 years ago

The bottle I purchased is called Flawless Satin Foundation (I'm not entirely sure it is the same), I chose Pearl which is deceptively lighter than it would appear from outside the frosted glass...

About reviewer (53 reviews)

Age44-55

SkinOily, Fair, Not Sure

HairBrown, Other, Fine

EyesBlue


4.0
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5 years ago

After hearing many YouTubers rave about this I thought I would try it. It’s a nice long wearing foundation. It doesn’t look cakey. On my dry/dehydrated skin it gives a demi matte finish. Coverage...

About reviewer (109 reviews)

Age36-43

SkinNormal, Fair-Medium, Warm

HairBrunette, Wavy, Fine

EyesBrown


2.0
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from

5 years ago

I did like this at first but for some reason it looks soo heavy on me and doesn't wear very well. it just doesnt work for my skin but that is likely because it is a thicker formula which generally...

About reviewer (203 reviews)

Age19-24

SkinDry, Fair, Not Sure

HairBlond, Other, Other

EyesBlue


2.0
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5 years ago

I have sensitive skin, so this didn’t work for me. I wanted to love this so much because of the perfect chocolate-color match, the ability to control shine and the pretty finish. But the day after...

About reviewer (33 reviews)

Age56 & Over

SkinCombination, Dark, Warm

HairBrown, Curly, Other

EyesBrown


3.0
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5 years ago

This foundation is cheap and cheerful. I figured, why not try it for the price. I got it in ‘natural’ and it was a decent match for my NC13 skin. It was ok for me but not amazing. It was just a bit...

About reviewer (61 reviews)

Age30-35

SkinDry, Fair, Warm

HairBlond, Wavy, Medium

EyesGreen


5.0
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6 years ago

This is a Hidden Gem. ELF has really Advanced their Product line and I can't be more Impressed. This Product is Packaged in thick Glass which is something an Expensive High End Product Line would...

About reviewer (117 reviews)

Age36-43

SkinNormal, Fair-Medium, Neutral

HairBlack, Wavy, Coarse

EyesHazel


4.0
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6 years ago

I don’t usually opt for DS foundations but I decided to try this one and surprisingly it’s not heavy and and doesn’t stick to my dry patches . It isn’t full coverage , I apply two pumps and that’s...

About reviewer (48 reviews)

Age30-35

SkinCombination, Fair-Medium, Neutral

HairBrown, Curly, Coarse

EyesBrown


5.0
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6 years ago

this is definitely one of my HG foundations that ive been reaching for and the only one i actually got a back up for. some foundations i have overtime they look very textured and patchy because of...

About reviewer (103 reviews)

Age19-24

SkinVery Dry, Fair, Neutral

HairBlond, Curly, Fine

EyesBlue


5.0
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6 years ago

I’ve never been able to find a foundation that is truly full coverage but also lightweight. I’m not gonna lie, I had very low expectations for this product, as it was only $6,but I bought two...

About reviewer (1 reviews)

Age25-29

SkinCombination, Fair-Medium

HairBrunette

EyesBrown


3.0
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6 years ago

ETA - I like this, but it doesn't seem to last very long on my skin, I'm assuming because of the glycerin so high up in the ingredients and no talc/mica/silica to give some staying power and...

About reviewer (489 reviews)

Age36-43

SkinSensitive, Fair-Medium, Warm

HairBrunette, Straight, Fine

EyesBlue