Shadow Insurance 24-Hour Eyeshadow Primer

Too Faced

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4.2

1686 reviews
76%
would repurchase
4.4/5
package quality
price range

description

Your insurance policy against creasing, fading and dull eyeshadow just got an upgrade! Our best-selling eye primer formula intensifies color and helps lock down eye shadow for 24+ hours of waterproof, non-creasing, fade-resistant wear while protecting you from harmful blue light.

ingredients

Isododecane, Silica, Trimethylsiloxysilicate, Disteardimonium Hectorite, Aluminum Starch Octenylsuccinate, Trihydroxystearin, Polyethylene, Triethylhexanoin, Sorbitan Sesquioleate, Hydrogenated Polycyclopentadiene, Dimethicone, Bis-Diglyceryl Polyacyladipate-2, Oryza Sativa (Rice) Extract, Terminalia Arjuna Bark Extract, Glycine Soja (Soybean) Oil, Glycyrrhiza Glabra (Licorice) Root Extract, Brassica Campestris (Rapeseed) Seed Oil, Oryza Sativa (Rice) Germ Extract, Oryza Sativa (Rice) Bran Extract, Althaea Officinalis (Marshmallow) Root Extract, Ethylhexylglycerin, Polyglyceryl-3 Diisostearate, Propylene Carbonate, PEG-40 Stearate, Oleic Acid, Lecithin, Synthetic Beeswax, Water\Aqua\Eau, Fragrance (Parfum), Citronellol, Coumarin, Linalool, Tocopherol, BHT, Phenoxyethanol, Mica, Titanium Dioxide (CI 77891), Bismuth Oxychloride (CI 77163), Iron Oxides (CI 77492), Iron Oxides (CI 77491), Iron Oxides (CI 77499) <ILN50047>

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    Reviews

    Reviews

    5.0
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    from
    katy24

    16 years ago

    Absolute HG!!!!!!!I cannot use UDPP because it is too drying on me but this one is perfect!My e/s stays fresh,does not change or migrate UNTIL I REMOVE IT!!!!!!!!!This product is my #1 choice for...

    About reviewer (128 reviews)

    Age44-55

    SkinDry, Fair-Medium, Not Sure

    HairBlond, Other, Other

    EyesBlue

    5.0
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    from
    EvilQueen_

    16 years ago

    To me, this product is the exact same stuff as UDPP. Sure, Too Faced probably copied Urban Decay's formula, but TF took it a step further and actually put their product in practical packaging. ...

    About reviewer (35 reviews)

    Age19-24

    SkinNormal, Fair-Medium

    HairBlond

    EyesBlue

    5.0
    Created with Sketch.
    from
    melfoldi

    16 years ago

    Love, love, love it!! Probably the only cosmetic product I've used that not only lives up to but actually exceeds my expectations. My shadows are more vibrant and they really last the day. Now if...

    About reviewer (6 reviews)

    Age25-29

    SkinCombination, Fair

    HairBrunette

    EyesGreen

    5.0
    Created with Sketch.
    from
    Thisonelady

    16 years ago

    This is the best primer in the freakin world. Life will never be the same without this product again!! Applies smoothly, helps eyeshadows last longer and appear more vibrant. A+++++

    About reviewer (12 reviews)

    Age19-24

    SkinAcne-prone, Medium

    HairBlack

    EyesBrown

    5.0
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    from
    Makeupkrazy

    16 years ago

    I must say this shadow base really works!!! My eyelids get oily during the day and if I put eyeshadow on it usually starts creasing and fading in the 2nd or 3rd hour, this primer actually kept my...

    About reviewer (5 reviews)

    Age19-24

    SkinCombination, Fair-Medium

    HairBlack

    EyesBrown

    3.0
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    from
    couture2387

    16 years ago

    I'm on the fence with this product. I had heard so many rave reviews so maybe my expectations were too high for it. Without the TFSI I would get a bit of creasing towards the end of the day so I...

    About reviewer (26 reviews)

    Age19-24

    SkinCombination, Fair

    HairBlond

    EyesBrown

    5.0
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    from
    BrittaniB

    16 years ago

    Not only does this product maintain my eyeshadow through the day and evening, it also contains Vitamin E which in benficial in several ways.

    About reviewer (39 reviews)

    Age19-24

    SkinDry, Fair, Not Sure

    HairBrunette, Other, Other

    EyesBrown

    5.0
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    from
    ninjaturtlered

    16 years ago

    This is one of the best makeup products I have ever used! It makes your eyeshadow last all day and prevents creasing. It is a little pricey but I feel that it is well worth it! Highly recommended!

    About reviewer (4 reviews)

    Age19-24

    SkinOily, Fair-Medium

    HairBrunette

    EyesGreen

    5.0
    Created with Sketch.
    from
    ecuaricannena

    16 years ago

    I bought this product because I heard so many good reviews about it. I used it for the first time this Sunday and I must say it really does work. Usually my eye shadow fades by the end of the day...

    About reviewer (11 reviews)

    Age19-24

    SkinCombination, Fair-Medium

    HairBrown

    EyesBrown

    4.0
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    from
    marvin1

    16 years ago

    Compared to the UDPP, this one 1) allows for easier blending, 2) has a much better packaging, and 3) doesn't dry out my eyelids. Sometimes if I haven't used it in a few days the product separates a...

    About reviewer (166 reviews)

    Age25-29

    SkinCombination, Fair-Medium

    HairBlack

    EyesBrown

    1.0
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    from
    flchick75

    16 years ago

    I got this product because everrrrrrrrrrrrrywhere I looked people were saying how wonderful the stuff was. Well I got some at Sephora and thought it STUNK...literally! The sales lady smelled it and...

    About reviewer (32 reviews)

    Age30-35

    SkinCombination, Medium, Warm

    HairBrunette, Curly, Medium

    EyesGreen

    5.0
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    from
    angelakay016

    16 years ago

    Even just for packaging alone, I find this superior to the UDPP. The squeeze out tube lets you get out all of the product, which is the most important thing to me. This keeps color true and helps...

    About reviewer (174 reviews)

    Age25-29

    SkinVery Oily, Fair-Medium, Neutral

    HairBlond, Wavy, Fine

    EyesGreen

    5.0
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    from
    plutopixie

    16 years ago

    This is my favorite i used to use UDPP and i really liked it but my eyeshadow didnt last that long but i got a free full size with a pallette from too faced and im hooked i love it it make my...

    About reviewer (6 reviews)

    Age19-24

    SkinCombination, Fair-Medium

    HairBrown

    EyesBrown

    5.0
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    from
    CyndiK21

    16 years ago

    LOVE this product! It is so much better than UDPP and MAC Paint Pots. Its just amazing. No crinkle lid and no fading during the day! Would absolutely recommend. Packaging is ideal.

    About reviewer (4 reviews)

    Age19-24

    SkinDry, Fair

    HairBlond

    EyesHazel

    5.0
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    from
    cute_fishy

    16 years ago

    This is my HG eyeshadow primer. I had been using UDPP for ages, but always wished that it wouldn't look so dry and wrinkle-y on. But I was willing to overlook that as it does a good job of...

    About reviewer (125 reviews)

    Age25-29

    SkinNormal, Fair

    HairBrunette

    EyesBrown

    5.0
    Created with Sketch.
    from
    engy

    16 years ago

    I also agree with the others. This product has to be the best. I went to sephora to get an eyeshadow primer and the lady recommended it and I am glad she did. I apply it on in the morning and let...

    About reviewer (2 reviews)

    Age30-35

    SkinAcne-prone, Olive

    HairBlack

    EyesBrown

    5.0
    Created with Sketch.
    from
    khanhster

    16 years ago

    I dropped my UDPP after about 5 applications and the wand broke cleanly off the rest of the container leaving me to scoop out the mess into a pigment container where it later dried and became...

    About reviewer (36 reviews)

    Age19-24

    SkinCombination, Other

    HairBlack

    EyesBlack

    5.0
    Created with Sketch.
    from
    kmntx

    16 years ago

    Love this primer!! Lasted all day. Tried it for an outdoor event - high 82 & windy. Eyeshadow still looked like when first applied that morning by the time I got home and went to take a shower...

    About reviewer (14 reviews)

    Age36-43

    SkinCombination, Medium, Cool

    HairBlond, Wavy, Medium

    EyesGreen

    4.0
    Created with Sketch.
    from
    kathhh

    16 years ago

    This is a really, really good product. I have extraordinarily oily lids, and this managed to prevent creasing for 12 hours! TWELVE! It might have gone longer, but I wiped it off. Paint pots really...

    About reviewer (170 reviews)

    Age25-29

    SkinCombination, Tan

    HairBlack

    EyesBlack

    5.0
    Created with Sketch.
    from
    Vanessa_poc

    16 years ago

    I went to Sephora to get a sample of Urban Decay Primer Potion. The lady said it was too hard to get out of the tube, so she gave me Shadow Insurance instead. I was kinda mad, but I put this and...

    About reviewer (76 reviews)

    Age19-24

    SkinCombination, Medium

    HairBrunette

    EyesBrown

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