Shadow Insurance 24-Hour Eyeshadow Primer

Too Faced

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4.2

1686 reviews
76%
would repurchase
4.4/5
package quality
price range

description

Your insurance policy against creasing, fading and dull eyeshadow just got an upgrade! Our best-selling eye primer formula intensifies color and helps lock down eye shadow for 24+ hours of waterproof, non-creasing, fade-resistant wear while protecting you from harmful blue light.

ingredients

Isododecane, Silica, Trimethylsiloxysilicate, Disteardimonium Hectorite, Aluminum Starch Octenylsuccinate, Trihydroxystearin, Polyethylene, Triethylhexanoin, Sorbitan Sesquioleate, Hydrogenated Polycyclopentadiene, Dimethicone, Bis-Diglyceryl Polyacyladipate-2, Oryza Sativa (Rice) Extract, Terminalia Arjuna Bark Extract, Glycine Soja (Soybean) Oil, Glycyrrhiza Glabra (Licorice) Root Extract, Brassica Campestris (Rapeseed) Seed Oil, Oryza Sativa (Rice) Germ Extract, Oryza Sativa (Rice) Bran Extract, Althaea Officinalis (Marshmallow) Root Extract, Ethylhexylglycerin, Polyglyceryl-3 Diisostearate, Propylene Carbonate, PEG-40 Stearate, Oleic Acid, Lecithin, Synthetic Beeswax, Water\Aqua\Eau, Fragrance (Parfum), Citronellol, Coumarin, Linalool, Tocopherol, BHT, Phenoxyethanol, Mica, Titanium Dioxide (CI 77891), Bismuth Oxychloride (CI 77163), Iron Oxides (CI 77492), Iron Oxides (CI 77491), Iron Oxides (CI 77499) <ILN50047>

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    Reviews

    Reviews

    5.0
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    from
    beernice

    13 years ago

    Retails at $30 in Singapore. This is an awesome product! In a hot and humid weather, it keeps my eyeshadow and eye liner up all day! I have really oily eyelids and by using this it really prevents...

    About reviewer (11 reviews)

    Age19-24

    SkinSensitive, Fair, Not Sure

    HairBrown, Wavy, Medium

    EyesBlack

    5.0
    Created with Sketch.
    from
    frezgirl

    13 years ago

    This produce keeps my eyeshadow on and makes it last. no creases. i apply it all the way up to the brow bone, then apply my eyeshadows. its free of certain chemicals, which is great. fragrance free...

    About reviewer (148 reviews)

    Age25-29

    SkinAcne-prone, Fair-Medium, Neutral

    HairRed, Straight, Medium

    EyesBrown

    5.0
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    from
    RyeSupporter

    13 years ago

    This actually works for me better than UDPP. I love this because it's the only thing that actually makes my eye make up stay on all day. I highly recommend this over UDPP!

    About reviewer (13 reviews)

    Age19-24

    SkinAcne-prone, Fair-Medium, Cool

    HairBlack, Wavy, Coarse

    EyesBrown

    5.0
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    from
    joeyemma

    13 years ago

    I am on my 3rd tube of this and can't believe I haven't reviewed it yet. I have tried UDPP and Art Deco eye primers in the past. The UDPP made my normally oily eyelids red raw and sore and the AD...

    About reviewer (59 reviews)

    Age

    SkinCombination, Fair-Medium, Neutral

    HairBrunette, Curly, Medium

    EyesBrown

    2.0
    Created with Sketch.
    from
    Angelamakeup

    13 years ago

    I used to try using concealer for my eye primer. After getting my makeup done professionally I asked the artist what they used for my eyes and she told me this. So decided to give this a go. Now...

    About reviewer (276 reviews)

    Age30-35

    SkinCombination, Medium

    HairBrown

    EyesBrown

    5.0
    Created with Sketch.
    from
    makeupgal47

    13 years ago

    I am IN LOVE with this! I have been using this for a long time and everythime I switch to a different kind (because of the price of this) I always go back to this. It acts as a concealer for my...

    About reviewer (29 reviews)

    AgeUnder 18

    SkinDry, Fair-Medium, Neutral

    HairBrunette, Straight, Medium

    EyesBrown

    1.0
    Created with Sketch.
    from
    missheavensent

    13 years ago

    Having used ud pp for a few years, I thought i would give this a try for a change....what can i say apart from this was worse than useless for my eyes, my eyeshadow creased within an hour and...

    About reviewer (1 reviews)

    Age44-55

    SkinCombination, Fair-Medium

    HairRed

    EyesBlue

    5.0
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    from
    NerdyLibrarianGirl

    13 years ago

    I recently got a sample from Sephora. I did an experiment. I put my UD Primer Potion on one eye, and Too Faced Shadow Insurance on the other. There was no difference in the vibrancy or intensity of...

    About reviewer (130 reviews)

    Age30-35

    SkinCombination, Fair, Cool

    HairBlack, Wavy, Medium

    EyesHazel

    5.0
    Created with Sketch.
    from
    danaedwards

    13 years ago

    I have tried mary kay primer and mark primer before, and this by far blows them away. My shadow does not crease or fade at all even after 9-10 hour days. My shadow is more vibrant looking with this...

    About reviewer (2 reviews)

    Age19-24

    SkinNormal, Fair-Medium

    HairBrunette

    EyesHazel

    4.0
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    from
    faflovesmac

    13 years ago

    Love this product! My eyeshadow does not crease as much as it would if I wore just eyeshadow alone. However, sometimes my shadow would crease in the inner corner of my lids at the end of the day. I...

    About reviewer (12 reviews)

    Age19-24

    SkinCombination, Medium, Not Sure

    HairBrown, Other, Other

    EyesBrown

    4.0
    Created with Sketch.
    from
    prettyvalerina

    13 years ago

    My first tube of shadow insurance and I am sold. I switched over from udpp because I found the primer potion to be too thick in consistency and it dried my eyelids for some weird reason, so I found...

    About reviewer (17 reviews)

    Age30-35

    SkinOily, Fair-Medium

    HairBlack

    EyesBrown

    3.0
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    from
    AngelOtter

    13 years ago

    This is not my favorite, It is thicker then UD primer potion, and the candlelit one gets EVERYWHERE. It's not a bad primer, but it's not my favorite.

    About reviewer (25 reviews)

    Age19-24

    SkinCombination, Fair-Medium

    HairRed

    EyesHazel

    4.0
    Created with Sketch.
    from
    conchiare

    13 years ago

    Before trying this primer I tried Benefit's "stay don't stray", I think I prefer the Too Faced version since it is lighter, spreads better on the eyelid and you can control the dose much better. I...

    About reviewer (6 reviews)

    Age30-35

    SkinCombination, Fair

    HairBrunette

    EyesBrown

    5.0
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    from
    Rinabells

    13 years ago

    I generally get a tube of this primer with the palettes I buy from too faced, and I love it. It works great for me, even when i suffer from dry lids due to by allergies and rubbing. Keep my...

    About reviewer (4 reviews)

    Age19-24

    SkinNormal, Fair-Medium

    HairBlack

    EyesBrown

    4.0
    Created with Sketch.
    from
    fromstarstuff

    13 years ago

    I know everyone seems to love this stuff, and I like it a lot, but I wouldn't call it my holy grail. I have oily eyelids, and if I even think about stepping outside with eye shadow on, it's going...

    About reviewer (28 reviews)

    Age25-29

    SkinSensitive, Fair, Neutral

    HairBrunette, Straight, Coarse

    EyesBrown

    5.0
    Created with Sketch.
    from
    pizza415

    13 years ago

    I have been using this for the past 2 years interspersed with the UDPP, and find the Too Faced Shadow Insurance does a good job of keeping my eyeliner from smearing (sometimes depends on the top of...

    About reviewer (4 reviews)

    Age25-29

    SkinAcne-prone, Fair-Medium

    HairBlack

    EyesBrown

    4.0
    Created with Sketch.
    from
    JennyHeart

    13 years ago

    It's ok. I don't use it very much, but when I do it works more or less. Maybe it's just the product I use over it. I don't know. It's pretty good. I would buy again since it's a relatively good...

    About reviewer (22 reviews)

    AgeUnder 18

    SkinSensitive, Medium, Not Sure

    HairBlond, Other, Other

    EyesBlue

    5.0
    Created with Sketch.
    from
    saharanights

    13 years ago

    This primer came in with the Sweet Dreams eyeshadow palette I bought a week or so ago but I only started to use it yesterday as I still have my Lorac eyeshadow primer. But I got so frustrated...

    About reviewer (12 reviews)

    Age36-43

    SkinCombination, Medium, Warm

    HairBlack, Straight, Medium

    EyesBrown

    5.0
    Created with Sketch.
    from
    purplecandy

    13 years ago

    I have oily eyelids and Too Faced Shadow Insurance solved all of my melty eyeshadow problems. My eyeshadow wears all day and is definitely a little brighter than without the base.

    About reviewer (5 reviews)

    Age19-24

    SkinOily, Fair-Medium, Neutral

    HairBrunette, Wavy, Fine

    EyesBrown

    1.0
    Created with Sketch.
    from
    wakeupdiana

    13 years ago

    Ewww, I'm not sure if I bought an expired product at Sephora but this stuff got super oily after a couple of days... it would first squeeze out oily clear residue and then the product. It looked...

    About reviewer (16 reviews)

    Age19-24

    SkinCombination, Fair-Medium, Warm

    HairBlack, Wavy, Medium

    EyesBrown

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