Photo Focus Foundation

wet n wild

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3.2

326 reviews
53%
would repurchase
3.4/5
package quality
price range

description

Your skin, only better. A high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time.

ingredients

Isododecane, Cyclopentasiloxane, Water/Eau, Glycerin, Cyclohexasiloxane, Dimethicone, Butylene Glycol, Dimethicone, PEG-10 Dimethicone, Disteardimonium Hectorite, Adipic Acid/Neopentyl Glycol Crosspolymer, Caprylyl Glycol, Silica, Sodium Chloride, Sorbitan Sesquioleate, Lecithin, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysilicone-11, Isopropyl Titanium Triisostearate, Laureth-12, Phenoxyethanol, Ethylhexylglycerin, (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499.

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    Reviews

    Reviews

    4.0
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    from
    missamerika82

    7 years ago

    This is one of my favourite inexpensive foundations. I was able to find a colour with a slightly pink base which matches my skin tone. It covers well without settling into my lines too deeply....

    About reviewer (43 reviews)

    Age30-35

    SkinAcne-prone, Fair

    HairBrunette

    EyesHazel

    4.0
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    from
    lurkymclurkerson

    7 years ago

    I like this foundation. I do not love it, but I would probably repurchase it. It smells like latex wall paint, but I have gotten used to that. The coverage is nice, and the shade selection is...

    About reviewer (564 reviews)

    Age30-35

    SkinCombination, Fair, Warm

    HairRed, Wavy, Fine

    EyesBlue

    3.0
    Created with Sketch.
    from
    jessicaaa500

    7 years ago

    The Wet n Wild Photofocus foundation is a very basic foundation. I heard so much hype about this product that I had to try it out for myself and was pretty underwhelmed with my own personal...

    About reviewer (3 reviews)

    Age25-29

    SkinOily, Fair-Medium, Warm

    HairBrunette, Curly, Fine

    EyesGreen

    3.0
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    from
    ilove6kies

    7 years ago

    For reference my skin tone is NC30-35 with strong yellow undertone. My skin is combination but very oily on my t-zone. My shade is Golden Beige. This is a much raved about and hyped up...

    About reviewer (106 reviews)

    Age36-43

    SkinCombination, Medium, Warm

    HairBlack, Straight, Medium

    EyesBlack

    4.0
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    from
    Cmmgirl

    7 years ago

    I'm very fair and very cool toned and the shade rose ivory is really good match. Evens out my skin tone. Just be sure to add a blush/light bronzer after because this is very pale and pink toned...

    About reviewer (17 reviews)

    Age19-24

    SkinCombination, Other, Cool

    HairOther, Other, Other

    EyesOther

    5.0
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    from
    napkinz

    7 years ago

    i have tried many foundations from high end to very low end and this is the first one that i dont have ANY complaints about. i wear this foundation in shell ivory and it blends seamlessly. i...

    About reviewer (46 reviews)

    Age25-29

    SkinOily, Fair-Medium, Neutral

    HairBrunette, Straight, Fine

    EyesBrown

    2.0
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    from
    Barriss

    7 years ago

    I had such high hopes for this foundation after seeing everyone on youtube rave about it. Unfortunately, it didn't work as well for me as for other people. I have dry skin with a slightly...

    About reviewer (3 reviews)

    Age25-29

    SkinDry, Fair, Neutral

    HairBlack, Wavy, Medium

    EyesBrown

    4.0
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    from
    BrendaLM

    7 years ago

    So I have been looking for a new HG foundation for awhile now. I decided to give this ago after seeing Casey Holmes YT video. I initially bought soft beige. I really like the coverage it is...

    About reviewer (90 reviews)

    Age30-35

    SkinOily, Medium, Warm

    HairBrunette, Wavy, Fine

    EyesBrown

    4.0
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    from
    katmae24

    7 years ago

    Update: this is a great foundation for summer humid months. I have oily skin but noticed now trying to use this foundation starting in fall/winter, my skin looks very dry and parched compared to...

    About reviewer (489 reviews)

    Age30-35

    SkinSensitive, Fair-Medium, Warm

    HairBrunette, Straight, Fine

    EyesBlue

    2.0
    Created with Sketch.
    from
    mydogwasm

    7 years ago

    My friends ranted and raved about how great this foundation was for the price. You tubers loved it. It's cheap enough that I bought some to try, and I'll never get it again. It smells like house...

    About reviewer (10 reviews)

    Age25-29

    SkinSensitive, Fair-Medium

    HairBrown

    EyesGreen

    4.0
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    from
    LydiaRose1

    7 years ago

    This is my favorite cheap foundation. Covers well. Only bad thing is that I tend to look oily mid day even I use this, I must powder my nose! I'm also not a darn of the smell. I find the product...

    About reviewer (27 reviews)

    Age30-35

    SkinAcne-prone, Fair

    HairOther

    EyesGray

    3.0
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    from
    Tovah

    7 years ago

    UPDATE 10/: I really really like this. It is similar to UD Naked Skin (but without zany skin care ingredients). If you need something quick from the drugstore, this is a great buy! It's the price...

    About reviewer (826 reviews)

    Age44-55

    SkinOily, Olive, Warm

    HairRed, Curly, Coarse

    EyesGreen

    2.0
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    from
    Prettybunnywithpearl

    7 years ago

    This works wonderfully and beautifully -if- I moisturize and prime my skin. If I'm in a rush and don't prep my face, it looks terrible; flaky and dry. It dries out so much that it looks like my...

    About reviewer (79 reviews)

    Age25-29

    SkinVery Dry, Medium, Cool

    HairBrown, Straight, Medium

    EyesBrown

    4.0
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    from
    courtneychanel

    7 years ago

    When I first used this, I applied too much product as I used the spatula to dot all over my face. It got way too cakey on my first trial and it just looked too dry and so bad on both natural and...

    About reviewer (40 reviews)

    Age19-24

    SkinOily, Medium, Warm

    HairBlack, Straight, Fine

    EyesBrown

    4.0
    Created with Sketch.
    from
    Haleykyr

    7 years ago

    At first I wasn't to blown away by this foundation, but when I started really using it I started loving it. It's lightweight and looks natural on the skin. The coverage is light to medium and it...

    About reviewer (13 reviews)

    Age19-24

    SkinCombination, Fair

    HairBrunette

    EyesGreen

    2.0
    Created with Sketch.
    from
    katties

    7 years ago

    I bought this because of YouTube-Tati, who said it was awsome: very skin-like. Well, I think I disagree: it looked heavy on me, applied with a beauty blender. I can imagine that this would be...

    About reviewer (621 reviews)

    Age25-29

    SkinSensitive, Fair-Medium, Warm

    HairBrunette, Straight, Medium

    EyesBrown

    5.0
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    from
    mwebba1

    7 years ago

    This foundation is so amazing, I cannot believe it was $6. I am oily skinned. Bought this in Espresso and I apply with a damp beauty blender. I wear a lot of foundation. Base makeup is my favorite...

    About reviewer (738 reviews)

    Age30-35

    SkinVery Oily, Dark, Warm

    HairBrown, Other, Other

    EyesBrown

    4.0
    Created with Sketch.
    from
    etienette

    7 years ago

    I was surprised by how much i liked this foundation. It has such a natural looking finish and is easily build-able. Not cakey at all and blends beautifully. My only complaint is it does smell a bit...

    About reviewer (15 reviews)

    Age30-35

    SkinAcne-prone, Fair-Medium, Not Sure

    HairBrunette, Other, Other

    EyesBrown

    1.0
    Created with Sketch.
    from
    ohhkkkaelin

    7 years ago

    I bought this brand because it was very affordable and I'm on a budget right now. I've always had sensitive skin, but I've never in my life had problems with makeup bothering me, so I wasn't...

    About reviewer (1 reviews)

    Age25-29

    SkinSensitive, Fair-Medium

    HairBrunette

    EyesBlue

    4.0
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    from
    OhMonBeau

    7 years ago

    The price is amazing. I like how this stays for the entire day for an oily skin girl like me. Nice matte finish. However, caution: gets slightly patchy on any dry areas. You will love this if you...

    About reviewer (8 reviews)

    Age19-24

    SkinOily, Medium, Warm

    HairBlack, Straight, Coarse

    EyesBlack

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