Superhero Mascara

IT Cosmetics

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3.2

150 reviews
46%
would repurchase
3.7/5
package quality
price range

description

ingredients

Aqua (Water, Eau), Cera Carnauba / Copernicia Cerifera (Carnauba) Wax / Cire De Carnauba, Cyclopentasiloxane, Oryza Sativa Cera /Oryza Sativa (Rice) Bran Wax, Hydrogenated Olive Oil Stearyl Esters, Alcohol Denat., Palmitic Acid, Stearic Acid, Triethanolamine, Acacia Senegal Gum, Candelilla Cera / Euphorbia Cerifera (Candelilla) Wax / Cire De Candelilla, Propylene Glycol, Phenoxyethanol, VP / VA Copolymer, Aminomethyl Propanediol, Polyvinyl Alcohol, Chlorphenesin, Ethylhexylglycerin, Glycerin, Ascorbic Acid, Ascorbyl Palmitate, Biotin, Equisetum Arvense Extract, Hydrolyzed Collagen, Olea Europaea Fruit Oil, Persea Gratissima Oil, Simmondsia Chinensis Seed Oil, Tocopheryl Acetate, Panthenol, Hydrolyzed Keratin, Serenoa Serrulata Fruit Extract, Camellia Sinensis Leaf Extract, Biotinoyl Tripeptide - 1, Iron Oxide (CI 77499).

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    Reviews

    Reviews

    4.0
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    from
    penelopemb75

    3 years ago

    This is the Jekyll & Hyde of mascaras. It has given me the longest, fullest, most gorgeous lashes. It has also given me major clumps to where I swore I'd never use it again and it was the biggest...

    About reviewer (5 reviews)

    Age44-55

    SkinCombination, Fair-Medium

    HairBrown

    EyesBlue

    5.0
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    from
    cinderxlla

    4 years ago

    Reminds me of Better than Sex mascara. No flake outs (been using Grande Lash serum) and love this mascara. Will rebuy if on sale

    About reviewer (56 reviews)

    Age44-55

    SkinNormal, Medium, Neutral

    HairBlond, Wavy, Coarse

    EyesBlue

    1.0
    Created with Sketch.
    from
    Shrez

    4 years ago

    Groooooooos. So, it's generally very hard for me to find a decent mascara because of my super oily eyelids. I rarely deviate from Clinique Lash Power as it only leads to disappointment :( I read...

    About reviewer (36 reviews)

    Age36-43

    SkinAcne-prone, Fair, Not Sure

    HairBrunette, Wavy, Coarse

    EyesHazel

    2.0
    Created with Sketch.
    from
    STACEYFFF

    5 years ago

    Yeah...this is a super clumpy nightmare.

    About reviewer (142 reviews)

    Age44-55

    SkinCombination, Fair-Medium, Neutral

    HairBrown, Curly, Fine

    EyesGreen

    3.0
    Created with Sketch.
    from
    vickybaby82

    5 years ago

    When I first started using this, I did NOT understand all the hype. The first few weeks this was more like Super Villain mascara. One eye application would be great then the other would be clumpy...

    About reviewer (97 reviews)

    Age36-43

    SkinCombination, Fair

    HairBrunette

    EyesBrown

    2.0
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    from
    kellybethga

    5 years ago

    Bleah. SA recommenced this and it’s not lengthening, lashes are super clumpy. I get better results with my L’Oréal superstar at half the price. Don’t waste your money.

    About reviewer (75 reviews)

    Age44-55

    SkinCombination, Fair, Cool

    HairBrown, Curly, Fine

    EyesOther

    2.0
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    from
    XOXOlga

    5 years ago

    For the price, this is a terrible mascara. I tried a free sample and I am super happy I didn't pay to try the full size. It is a wet formula, but at the same time thick, clumpy and flaky. It...

    About reviewer (28 reviews)

    Age36-43

    SkinAcne-prone, Fair

    HairBlond

    EyesBlue

    4.0
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    from
    Reneetaylor

    5 years ago

    What I like-the brush. It stays on and doesn't flake. What I don't like- it gets clumpy after only a couple weeks use and no matter how careful I am the product tends to get all over the top of...

    About reviewer (1 reviews)

    Age44-55

    SkinCombination, Fair-Medium, Not Sure

    HairBrunette, Other, Other

    EyesBrown

    2.0
    Created with Sketch.
    from
    Chickeys

    5 years ago

    Nope, not for me. I got a mini-size with a Sephora order and was excited to try it, but after a week of use, I tossed it. It clumps right up on my lashes, which I HATE -- it held the curl a...

    About reviewer (401 reviews)

    Age36-43

    SkinNormal, Fair-Medium, Neutral

    HairBrown, Straight, Medium

    EyesGreen

    3.0
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    from
    andToto2

    5 years ago

    This mascara is really a mixed bag for me. I've had the full size and the sample size, both of which I got in subscription boxes. It's a wetter formula, and it doesn't dry quickly. It leaves...

    About reviewer (543 reviews)

    Age44-55

    SkinCombination, Fair, Neutral

    HairBrown, Straight, Fine

    EyesGray

    4.0
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    from
    Imzadi8

    5 years ago

    I've used this mascara almost exclusively for the past year and liked it so much I bought it for my daughters. In an attempt to save a little $ I stocked up with a 2 for $30 deal through HSN. For...

    About reviewer (8 reviews)

    Age44-55

    SkinCombination, Fair-Medium

    HairBrunette

    EyesBrown

    4.0
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    from
    msdi2u

    5 years ago

    This is a good mascara that instantly gives me the length and darkness that my lashes need-and with little effort. My only complaint would be it splashes a bit going on, and I dislike having to...

    About reviewer (1377 reviews)

    Age56 & Over

    SkinSensitive, Fair-Medium, Warm

    HairBrunette, Wavy, Fine

    EyesHazel

    1.0
    Created with Sketch.
    from
    Stephanie987654321

    5 years ago

    One of the worst mascaras I’ve ever used. The brush doesn’t have enough bristles to comb through my lashes. The formula dries very quickly and flakes. You would think a fast drying formula would...

    About reviewer (1 reviews)

    Age30-35

    SkinDry, Fair

    HairBrunette

    EyesBlue

    3.0
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    from
    Hannah235

    5 years ago

    I liked this enough to use up a trial size but it didn't wow me. I agree with another reviewer that the volume/curl isn't there, it doesn't build the way I like. However it lengthens and looks nice...

    About reviewer (7 reviews)

    Age30-35

    SkinOily, Fair-Medium, Not Sure

    HairBrunette, Other, Other

    EyesGray

    1.0
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    from
    ChaseLoxingly

    5 years ago

    Garbage mascara. I'm glad I only spent $12 on the trial size at Ulta and I will be taking it back. I had high hopes for this one but there are better drug store mascaras out there than this.

    About reviewer (15 reviews)

    Age44-55

    SkinVery Oily, Medium, Neutral

    HairBrown, Wavy, Medium

    EyesBrown

    1.0
    Created with Sketch.
    from
    jaimelyn80

    5 years ago

    Just awful. Great brush, but the formula is literally the worst I’ve ever used. It’s so dry and crumbly. My lashes are naturally long and full. This left them looking sparse and full of little...

    About reviewer (5 reviews)

    Age36-43

    SkinCombination, Fair-Medium, Cool

    HairBrunette, Wavy, Medium

    EyesGreen

    5.0
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    from
    claud9

    5 years ago

    This is my all time favorite mascara (and I’ve tried almost everything from drugstore to high end). I’ve repurchased IT superhero 4 times. I was dubious at first because I’m not a fan of IT...

    About reviewer (138 reviews)

    Age30-35

    SkinDry, Fair-Medium

    HairBrunette

    EyesBrown

    3.0
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    from
    Lillixiii

    5 years ago

    The wand overloads with product like crazy. I have to wipe so much gunk off before applying and even still sometimes my lashes are overloaded with product. Like it's bad to the point I'll see black...

    About reviewer (189 reviews)

    Age30-35

    SkinAcne-prone, Fair

    HairBrown

    EyesBrown

    3.0
    Created with Sketch.
    from
    mtnmoonshine

    5 years ago

    I'm glad so many people love this mascara, but it's not really my thing. It's great for lengthening and separating, but it doesn't give as much volume as I want. I also like to be able to build my...

    About reviewer (9 reviews)

    Age25-29

    SkinCombination, Fair, Neutral

    HairBrown, Straight, Fine

    EyesHazel

    2.0
    Created with Sketch.
    from
    mimipoj2811

    6 years ago

    This mascara is disappointing unfortunately. It's a very 'wet' formula and as a result looks clumpy when applied. I do quite like IT Cosmetics products in general however was disappointed after...

    About reviewer (112 reviews)

    Age30-35

    SkinDry, Fair-Medium, Cool

    HairBrunette, Straight, Medium

    EyesGreen

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