64%
would repurchase
3.9/5
package quality

price range

description

ingredients

Aqua, PPG-17/IPDI/DMPA Copolymer, Kaolin, Cera alba, Polyurethane-35, Jojoba wax PEG-120 esters, Methylpropanediol, Mica, Capryl glycol, Sorbitol, Cellulose, Hectorite, Xanthan gum, Citric acid, Panthenol, Tocopherol, Caprylhydroxamic acid, Glycerin, Tropolone, Phenoxyethanol, Potassium sorbate, CI 77499.

Reviews

Reviews


4.0
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9 years ago

I had never tried a tubing mascara before this one, and I don't think I need to look around for another. Over the past 18 months, this has become my go-to mascara for when I want long wear. It's...

About reviewer (19 reviews)

Age44-55

SkinSensitive, Fair, Not Sure

HairBrunette, Wavy, Fine

EyesHazel



5.0
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9 years ago

I love this mascara, though it is VERY badly billed: this is not a volumizing mascara by any means but a DEFINING mascara! The packaging releases JUST the right amount of mascara (no rubbing a...

About reviewer (29 reviews)

Age30-35

SkinDry, Fair, Cool

HairBrown, Wavy, Fine

EyesHazel


2.0
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9 years ago

I tested this mascara out against my fave one that I use at night, I wanted to find one less dramatic and more subtle to wear during the day. This one clumped right away and gave me issues with...

About reviewer (9 reviews)

Age19-24

SkinCombination, Fair, Not Sure

HairBlond, Other, Other

EyesBlue


5.0
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9 years ago

This is my Holy Grail mascara! I have tried so many different mascaras in the past, drugstore and high end, and I couldn't find one that stayed put all day while giving my lashes volume and length....

About reviewer (1 reviews)

Age19-24

SkinSensitive, Fair, Cool

HairRed, Curly, Fine

EyesBlue


5.0
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10 years ago

Ah the "No 7 mascara in the gold tube" I've heard so much about. This appears to be a sleeper hit as it turns out many of my friends and colleagues wear it, even though you don't hear much about...

About reviewer (100 reviews)

Age36-43

SkinNormal, Fair, Cool

HairBlond, Wavy, Fine

EyesBlue


4.0
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10 years ago

I always get the dreaded panda marks under my eyes. After reading all the tube mascara reviews I decided to go for the stay perfect in a gold tube. After 12 hrs still no dark marks at all. I...

About reviewer (10 reviews)

Age36-43

SkinNormal, Fair-Medium

HairBlond

EyesBlue


5.0
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10 years ago

9/20/2018: This mascara still rocks! But I've moved onto other formulas. I don't need to retract anything from my original review though. --- First things first, I want to make it clear that...

About reviewer (525 reviews)

Age19-24

SkinOther, Other, Neutral

HairBlond, Other, Fine

EyesOther


4.0
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11 years ago

I'm sad to see so many iffy reviews of this product, as I actually really like it! I get less fall out and clumpy, spider eyes with this mascara, and it stays in place nicely throughout the day. As...

About reviewer (8 reviews)

Age30-35

SkinCombination, Fair

HairBrown

EyesHazel


1.0
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11 years ago

Terrible mascara. I hate it. After one coat my (usually long) lashes were clumped, short and stumpy-looking. It honestly looked like I had about four lashes altogether. I didn't like the 'tubing'...

About reviewer (2 reviews)

AgeUnder 18

SkinCombination, Fair, Cool

HairRed, Wavy, Medium

EyesBlue


2.0
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11 years ago

i find no.7 make up products overrated. i do find the packaging more luxurious, but in terms of quality, i see no real difference between Boots No.7 and Boots Natural Collection, which I'll have...

About reviewer (83 reviews)

Age19-24

SkinOily, Fair, Neutral

HairBrunette, Curly, Fine

EyesGreen


2.0
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15 years ago

I bought this when it was on sale, I think half off. I figure I won't loose much money if it doesn't work out since I want to have a smudge proof mascara. On the description, it says smudge proof....

About reviewer (54 reviews)

Age25-29

SkinCombination, Fair-Medium, Not Sure

HairBrown, Other, Other

EyesBrown


3.0
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16 years ago

does not smudge, its waterproof, takes alittle more effort to remove at the end of the day. thickens lengthens curls separates lashes but only at an average level pretty reasonable mascara...

About reviewer (27 reviews)

Age25-29

SkinAcne-prone, Olive

HairBlack

EyesBrown


5.0
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16 years ago

My favourite mascara and that includes far more expensive ones that I've tried in the past. It is a natural look but lengthens, glosses and thickens enough for me - I'm not keen on the false...

About reviewer (74 reviews)

Age36-43

SkinNormal, Medium, Neutral

HairBrunette, Wavy, Medium

EyesBrown


1.0
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16 years ago

Well, I wanted to like this as I like other No. 7 products and find the price/quality to be very good value. I hated it. It made my eyelashes darker as any other mascara would, but that's about the...

About reviewer (6 reviews)

Age30-35

SkinCombination

HairBrunette

EyesHazel


4.0
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17 years ago

I really like this mascara. It definately stays put all day with no flaking which I love and it removes so easily. I had to use a few coats to create some length as I like dramatic lashes but the...

About reviewer (77 reviews)

Age25-29

SkinSensitive, Fair-Medium

HairBlond

EyesBlue


3.0
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17 years ago

It's fine but the way it drys out it so annoying and I have never used another mascara that does this. The brush actually gets caught in my eyelashes! So no, won't be buying again. It's fine for...

About reviewer (37 reviews)

Age30-35

SkinCombination, Other

HairBrunette

EyesHazel


5.0
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17 years ago

Great formula that doesn't melt or flake. Goes on smoothly, due in part to the fabulous brush. Creates thick, long lashes-- a great look! Washes off easily with normal cleanser (I use Burt's Bees...

About reviewer (8 reviews)

Age30-35

SkinCombination, Fair, Not Sure

HairBrunette, Other, Other

EyesBlue


3.0
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17 years ago

Decent basic everyday mascara, at a very reasonable price for its performance. It does work out expensive, as like all No. 7 mascaras in my experience it dries out fast. You're lucky to get a...

About reviewer (442 reviews)

Age30-35

SkinSensitive, Fair, Cool

HairRed, Wavy, Fine

EyesGreen


5.0
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17 years ago

Does the trick for me - lasts all day without a smudge in sight and separates and defines well - i'm not a big mascara person but this and eyelash curlers is starting to sway me.

About reviewer (40 reviews)

Age19-24

SkinAcne-prone, Fair

HairBlond

EyesBlue