86%
would repurchase
4.1/5
package quality

price range

Reviews

Reviews


4.0
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6 years ago

I have been experimenting with other products. I purchased Clairol Creme Toner in Champagne Beige. No weird violet or gray tones showed up so I think it was a good neutral blonde selection. First...

About reviewer (1 reviews)

Age30-35

SkinOther, Other

HairOther

EyesOther



5.0
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10 years ago

I'm 100% pure Italian. My father was the first generation to be born in America, making me a 2nd generation American. So, this next statement will not be shocking: my natural hair color is VERY...

About reviewer (2 reviews)

Age44-55

SkinCombination, Olive, Not Sure

HairBlond, Wavy, Fine

EyesHazel


5.0
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14 years ago

When I first went Platinum Blonde in summer of 2009, and it gave me the results I wanted for over a year. It didn't turn my hair grey or purple, and it also left it in a good condition. The Two...

About reviewer (3 reviews)

AgeUnder 18

SkinNormal, Fair-Medium

HairBlond

EyesBlue


5.0
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14 years ago

No way to describe thos but AMAZING! Oh and according to my hair dresser: discontinued.

About reviewer (4 reviews)

Age19-24

SkinCombination, Fair, Cool

HairBrunette, Straight, Medium

EyesBlue


3.0
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from

14 years ago

Hearing rumors that peroxide-free Born Blonde toner is going to be discontinued, I have been experimenting with other products. I purchased Clairol Creme Toner in Champagne Beige. No weird violet...

About reviewer (311 reviews)

Age56 & Over

SkinAcne-prone, Fair-Medium, Warm

HairBlond, Straight, Fine

EyesHazel


5.0
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14 years ago

Hi Ladies...if you are reading this then I am assuming it is because you have found yourself in the same tragic position that I have! I have always gone to a salon for coloring. I have dark...

About reviewer (1 reviews)

Age30-35

SkinNormal, Fair-Medium

HairBlond

EyesBlue


4.0
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14 years ago

It's....okay. Not the holy grail I was hoping it would be. I bleached my hair from about a level 8 to go a few shades lighter and it was orange-y when I was done. I know people say you should...

About reviewer (18 reviews)

Age30-35

SkinNormal, Fair-Medium, Not Sure

HairBlond, Other, Other

EyesBlue


5.0
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from

14 years ago

OMG this is a god send! I have been getting my hair professionally highlighted along with a base color that is a few shades lighter than my natural color. My hair gets pretty brassy fast, and it's...

About reviewer (32 reviews)

Age25-29

SkinCombination, Fair, Cool

HairBlond, Straight, Fine

EyesBlue


5.0
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14 years ago

i swear by this stuff!!!!! its seriously like magic

About reviewer (3 reviews)

Age19-24

SkinNormal, Other

HairBlond

EyesOther


3.0
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15 years ago

I used Clairol 323d Extra Light Platinum. My hair was double processed from a dyed light brown using 30vol for the first bleaching and 20vol for the second a few days later. The color was a light...

About reviewer (3 reviews)

Age19-24

SkinCombination, Fair, Cool

HairBlond, Wavy, Medium

EyesBlue


5.0
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from

15 years ago

I bought the Platinum beige creme toner. Turned my hair reallly shimmery blonde. Your hair has to be really light inorder for it to work...I am going to buy Champagne beige now cause I think my...

About reviewer (2 reviews)

Age19-24

SkinOily, Other, Not Sure

HairBlond, Straight, Medium

EyesBlue


4.0
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15 years ago

I used this in the platinum, or 323 shade. My hair wasn't exactly banana-peel light when I used this, but it still did a good job of taking out the yellow! I left it on for 15 minutes. I think it...

About reviewer (5 reviews)

Age19-24

SkinOther, Fair, Warm

HairBlond, Straight, Medium

EyesBlue


4.0
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15 years ago

I've used Towhead in the past to get brassiness out of highlights and it worked well, but this last time I used it - nothing. So I bought 323 and it did help a bit. My roots, about the first 3...

About reviewer (5 reviews)

Age30-35

SkinCombination

HairBlond

EyesGreen


4.0
Created with Sketch.

15 years ago

i recently had a BAD hair job where the stylist bleached my hair 3X and didnt know wut the heck a toner was, despite me trying to explain things to him (it was a home service).......i had yellow,...

About reviewer (1301 reviews)

Age25-29

SkinCombination, Fair-Medium, Warm

HairBlack, Wavy, Medium

EyesBrown


4.0
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15 years ago

I love this toner. It is a nice toner for sensitive scalp / bleached blondes. So far I have used 323 which is so far my favorite. It makes my hair a very nice white platinum, super cool toned....

About reviewer (3 reviews)

Age19-24

SkinDry, Fair-Medium

HairBlond

EyesGreen


5.0
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16 years ago

I'm going to say what I wish someone would have told me before I tried this product. For almost all the shades of this toner to work correctly (espically the lightest shades) you need to make sure...

About reviewer (34 reviews)

Age25-29

SkinCombination

HairBrown

EyesBlue


3.0
Created with Sketch.

16 years ago

I've been bleaching/dyeing my hair blonde for about two months now, and because my natural color is a very dark copper and I had been dyeing it red for a long time, it's been nearly impossible for...

About reviewer (19 reviews)

Age19-24

SkinCombination, Fair

HairRed

EyesHazel


4.0
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16 years ago

This is the only product that I've ever tried to tone my hair since I learned to bleach it myself (after a terrible salon experience). The first time I picked the wrong shade thinking that 302...

About reviewer (174 reviews)

Age19-24

SkinNormal, Fair, Warm

HairBlond, Straight, Coarse

EyesGreen


3.0
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16 years ago

I lightened my hair from a medium brown to what I was hoping would be a nice ash blonde, but it turned to be a super brassy almost strawberry blonde. Tried this in Champagne Ice, left it on 30...

About reviewer (61 reviews)

AgeUnder 18

SkinNormal, Fair-Medium, Warm

HairBlond, Wavy, Medium

EyesGreen


5.0
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17 years ago

I have naturally light brown hair, which I lighten to medium blonde. However, after coloring my hair once a month, it has become brassy. I tried Natural Instincts Brass-Free Blondes in medium...

About reviewer (16 reviews)

Age30-35

SkinNormal, Fair

HairBlond

EyesGreen




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