56%
would repurchase
3.9/5
package quality

price range

description

ingredients

Cyclopentasiloxane, C11 12 Isoparaffin, Polybutene, Paraffin, Buxus Chinensis (Jojoba), Hydrogenated Cottonseed Oil, Ceresin, Cera Microcristallina (Microcrystalline Wax) (Microcrystalline), Tocopherol, Ascorbyl Palmitate (Vitamin C), Phenoxyethanol, May Contain ( /-): Mica, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499), Manganese Violet (CI 77742), Carmine (CI 75470) (CI 75470), Ferric Ferrocyanide (CI 77510), Aluminum Powder (CI 77000) (CI 77000), Blue 1 Lake (CI 42090) (CI 42090), Ultramarines (CI 77007), Bronze Powder (CI 77400) (CI 77400), Copper Powder (CI 77400), Yellow 5 Lake (CI 19140), Chromium Oxide Greens (CI 77288)

Reviews

Reviews


4.0
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16 years ago

At first I really loved this liner. I like the look of pencils better than liquids, and finer tips. However, I have been having problems with this one giving me that "black eye" look. It's just...

About reviewer (18 reviews)

Age25-29

SkinAcne-prone, Fair

HairBrunette

EyesGreen



5.0
Created with Sketch.

16 years ago

so after hearing that this eyeliner was the bomb or something like that, I got all hyped up and was like "WANT". when I went to Sephora, I put a bit on my hand. I WAS IN LOVE holy cow this...

About reviewer (2 reviews)

AgeUnder 18

SkinSensitive, Fair

HairBlond

EyesGreen


4.0
Created with Sketch.

16 years ago

I have a couple of the 24/7 liners and Zero will always remain my favorite. However, no product is without some kind of fault and the thing that gets me the most with Zero is how easily it smudges....

About reviewer (356 reviews)

Age19-24

SkinCombination, Medium, Warm

HairBrunette, Wavy, Other

EyesBlue


2.0
Created with Sketch.

16 years ago

I recommend this product for the upper eyelid, but definitely not for the waterline. After an hour the waterline is either smudged really badly or is gone. There is no staying power at all and it...

About reviewer (1 reviews)

Age19-24

SkinCombination, Tan

HairOther

EyesBrown


5.0
Created with Sketch.

16 years ago

i have 2 of these eyeliners and i love it! i think it stays on really well... maybe not exactly 24 hours but close enough! i cant say it was good value for money cause i received them for birthdays...

About reviewer (22 reviews)

AgeUnder 18

SkinNormal, Fair-Medium

HairBrunette

EyesBlue


4.0
Created with Sketch.
from

16 years ago

<b>Zero</b> is a true black with zero shimmer. I'm a fair blonde so therefore I hardly ever wear black eyeliner. The color is too harsh on me, I prefer dark brown eyeliner. <br></br>As with all...

About reviewer (801 reviews)

Age19-24

SkinNormal, Fair

HairBlond

EyesBlue


4.0
Created with Sketch.

16 years ago

I really love this eyeliner. It's dark and stays on all day, even if you have oily eyelids. I gave it a 4 though because, unfortunately, it does not stay on your waterline whatsoever. And it's not...

About reviewer (13 reviews)

AgeUnder 18

SkinAcne-prone, Fair

HairBrunette

EyesHazel


2.0
Created with Sketch.

16 years ago

I only use black eyeliner in the waterline, so I am not sure of this product's staying power anywhere other than there. It does not apply as a very intense black, and it fades away within an hour....

About reviewer (17 reviews)

Age19-24

SkinCombination, Fair, Cool

HairBrunette, Wavy, Other

EyesHazel


4.0
Created with Sketch.

16 years ago

I bought the sets of these when they first came out and were in actual sets. Both the night life and the tropical sets (I think that was the names). As for Zero...LOVE IT! I was a bit skeptical...

About reviewer (256 reviews)

Age30-35

SkinCombination, Medium, Not Sure

HairBrunette, Other, Other

EyesGreen


5.0
Created with Sketch.
from

16 years ago

I'm somewhat of an eyeliner junkie .. so naturally when UD came out with these 24/7 eyeliners, I had to pick up a few, and that's when the addiction began .. UD 24/7 Eyeliners have amazing...

About reviewer (1078 reviews)

Age30-35

SkinNormal, Medium, Warm

HairBrunette, Straight, Fine

EyesBrown


3.0
Created with Sketch.

16 years ago

i love the 24/7 pencils, but sadly so far zero is my least favorite. i have sorta greasy eyelids, and this one really smears the most on me. if i set it with powder it usually lasts longer. on the...

About reviewer (277 reviews)

Age19-24

SkinCombination, Fair

HairRed

EyesBlue


5.0
Created with Sketch.

16 years ago

Not only WOULD I buy this again, I HAVE... I think I have every color of this eyeliner except maybe five. This review is mostly about the eyeliner in general. Zero is the inky-black color, and...

About reviewer (15 reviews)

Age25-29

SkinCombination, Medium, Not Sure

HairBlack, Straight, Medium

EyesBrown


4.0
Created with Sketch.

16 years ago

OK, just for the sake of clarity: the ones that say this is a hard pencil to apply that does not glide are reviewing a different product or have a fake in their hands. This is a super smooth...

About reviewer (1029 reviews)

Age30-35

SkinCombination, Fair, Warm

HairBlond, Other, Fine

EyesGreen


2.0
Created with Sketch.

16 years ago

the UD pencil tip breaks so easily that you lose more product sharpening than you actually get to use it. dont waste your money on this

About reviewer (19 reviews)

Age19-24

SkinCombination, Fair-Medium

HairBlack

EyesBrown


4.0
Created with Sketch.

16 years ago

It's very pigmented and has good staying power. I have very greasy eyelids so the time it stays on my lids, vary. The price is pretty ridiculous for around $16 [i think haha]. It's also a pain to...

About reviewer (33 reviews)

AgeUnder 18

SkinCombination, Fair-Medium, Not Sure

HairBlack, Wavy, Medium

EyesBrown


1.0
Created with Sketch.

16 years ago

MY GOD!!!! This is a HORRIBLE eyeliner, I am sooo upset. I have tried better eyeliners that are 99 cents. This eyeliner isn't black at all, and it takes at least 2 hours to apply it because the...

About reviewer (6 reviews)

AgeUnder 18

SkinVery Dry, Fair-Medium

HairBlack

EyesBrown


5.0
Created with Sketch.

16 years ago

This is a very good eyeliner. I used to use Rimmel's kohl eyeliner but found it faded away by the end of the day. Urban Decay's 24/7 pencil stays put on my waterline, which is where I put my...

About reviewer (39 reviews)

Age19-24

SkinDry, Fair, Neutral

HairBlond, Wavy, Medium

EyesGreen


3.0
Created with Sketch.

16 years ago

I love how smooth this product is. I don't like liquid eyeliners but this gives me that same smooth finish. It does smudge a bit to much. That's my problem with this product.

About reviewer (46 reviews)

AgeUnder 18

SkinAcne-prone, Fair, Neutral

HairBrunette, Wavy, Medium

EyesHazel


3.0
Created with Sketch.
from

16 years ago

I love how creamy this pencil is, but it says 24/7 and within 30 minutes the color runs down my face. Not good. The only color in this line that I would buy again is the silver dolor called Dime. I...

About reviewer (51 reviews)

Age19-24

SkinCombination, Fair, Not Sure

HairBlack, Straight, Medium

EyesBrown


5.0
Created with Sketch.

16 years ago

This pencil is worth every cent . It´s very pigmented and creamy - so creamy that you think it will smudge within minutes, but hours later it is still where you applied it. If you make a mistake...

About reviewer (116 reviews)

Age25-29

SkinCombination, Fair, Not Sure

HairBrown, Straight, Fine

EyesBrown