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3.3

13 reviews

69%
would repurchase
4.2/5
package quality

price range

description

ingredients

Water (Aqua, Eau), Disodium Laureth Sulfosuccinate, Cocamidopropyl Betaine, PEG-150 Distearate, Sodium Cocoyl Isethionate, PEG-120 Methyl Glucose Dioleate,Sodium Lauroyl Sarcosinate, Fragrance (Parfum), Polyquaternium-10, Glycol Distearate, Panthenol, Citric Acid, Disodium EDTA, Steareth-4, Ext. Violet 2 (CI 60730), Methyl Gluceth-10, Magnesium Nitrate, Alcohol, PPG-33-Buteth-45, Sodium Benzoate, Tris (Tetramethylhydroxypiperidinol) Citrate, Hydrolyzed Keratin, Isopropyl Alcohol, Sodium Chloride, Argania Spinosa Kernel Oil, Hedychium Coronarium Root Extract, Propylene Glycol, Methylchloroisothiazolinone, Magnesium Chloride, Methylisothiazolinone, Chamomilla Recutita Flower Extract, Lavandula Angustifolia Extract, Glycerin, Butylene Glycol, Phenoxyethanol, Potassium Sorbate, Ethylhexylglycerin, Limonene, Hexyl Cinnamal, Hydroxycitronellal, Butylphenyl Methylpropional.

Reviews

Reviews


4.0
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10 years ago

I have been getting a full head of blond highlights for about six months now. I am naturally a warm brunette. The blond I get put in is ashy/pearl toned, I love it! I want to keep it this way and...

About reviewer (2 reviews)

Age19-24

SkinCombination, Olive

HairBlond

EyesGreen



2.0
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11 years ago

***edit 15/09/2015*** They seem to have changed the formula and it's awful!!! IT doesn't do anything for me anymore so I no longer use it. I LOVE this shampoo. I've used it for years now. My...

About reviewer (17 reviews)

Age30-35

SkinCombination, Fair-Medium, Warm

HairRed, Wavy, Medium

EyesGreen


1.0
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13 years ago

I used this and I don't think it worked too much, then again my hair might be too dark now for it to work on removing the brass but anyways, I used it because my hair has a lot of red tints from...

About reviewer (1 reviews)

Age19-24

SkinNormal, Tan

HairBrunette

EyesGreen


2.0
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13 years ago

This dried my hair out extremely, making it feel like straw. I have long bleached, oily roots dry ends hair type for reference. It does brighten a little, but clairol shimmer lights and Aveda blue...

About reviewer (459 reviews)

Age25-29

SkinAcne-prone, Fair, Warm

HairBlond, Straight, Medium

EyesGreen


5.0
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13 years ago

First a little of my Hair's History, i recently went from white platinum blonde hair, back to my original color, medium ash blonde.(Dirty Blonde haircolor). I first used nice & easy's 103A Medium...

About reviewer (8 reviews)

Age36-43

SkinOther, Other, Not Sure

HairOther, Other, Other

EyesOther


4.0
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14 years ago

BEFORE USING PRODUCTS LIKE "BRIGHT"... I think it is important to distinguish that highlights (using bleach) are less likely to turn yellow over time. However, dyed hair and lowlights (using color)...

About reviewer (176 reviews)

Age19-24

SkinNormal, Fair-Medium

HairBlond

EyesHazel


4.0
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15 years ago

i love and hate this shampoo.............i hate that it leaves my hair feeling dry but my leave in treatmant fixed that, i love it because it really works at removeing yellow from blonde hair. ive...

About reviewer (268 reviews)

Age25-29

SkinCombination, Fair, Not Sure

HairBlond, Wavy, Coarse

EyesBlue


5.0
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15 years ago

This is my HG for shampoos. After always getting brassy even with darker tones, this shampoo has eliminated these problems and actually kept my highlights nice and bright (I think even brightening...

About reviewer (18 reviews)

Age36-43

SkinCombination, Fair

HairBrown

EyesBlue


1.0
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16 years ago

I gave this a try when my hair was blonde and it really did nothing to help at all. It left my hair super dry and the smell is awful.

About reviewer (151 reviews)

Age25-29

SkinAcne-prone, Fair-Medium, Warm

HairBrunette, Curly, Fine

EyesBrown


5.0
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17 years ago

Im surprised to see the negative reviews here. I LOVE this shampoo but then again I have an oily scalp and love having it squeaky clean. For reference, I have insanely thick and long hair that is...

About reviewer (226 reviews)

Age19-24

SkinOily

HairBrown

EyesBrown


4.0
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17 years ago

I like this as it keeps my blonde hair looking bright, just as its name implies. The consistency, which is dark purple in color, is a bit runny, but it lathers well and smells good. This is similar...

About reviewer (439 reviews)

Age25-29

SkinCombination, Fair, Cool

HairBlond, Other, Fine

EyesBlue


3.0
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18 years ago

I tried this first at a friends house after staying for the weekend. I immediately saw a brighter side to my 2 week old highlights ( I have blonde ahir, fine but lots of it). When I went home I...

About reviewer (27 reviews)

Age30-35

SkinNormal

HairBlond

EyesHazel


3.0
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19 years ago

If you want to eliminate brassy hair and have it last for longer than the day, ask your stylist to hook you up with schwartkoff toning foam 9.5-1 I promise this stuff works. You want to only leave...

About reviewer (2 reviews)

Age19-24

SkinCombination

HairBlack

EyesBlue