lip treat in "bitten"

I bought this at Target in the "Rose" color. I chose this one over the more tan one because it does look like natural lip color, and I like that in a lipstick. I have really dry lips, so mine...

I bought this at Target for about 12 dollars in the 'Rose' shade. The name indicates a pink or red color, but to my dismay it was a dark taupe-y color. WTF? I tried it anyway, thinking it would...

It's sheer, but it's still red: I looked SO LONG for this product! Sheer red lipcolours nearly always go pinky when you put them on, but not this one. It helps that it tastes lovely and isn't...