Love this Mascara, that's makes tiny lashes big and washes off easily. My lashes feel soft and flexible. I'm happy with this product.
About reviewer (4 reviews)
Age19-24
SkinNormal, Medium
HairBlond
EyesBlue
71%
would repurchase
4.4/5
package quality
package quality
price range
description
ingredients
(2012 version) purified water, carnauba wax, palmitic acid (fatty acid from palm oil), kaolin (clay), phenoxyethanol, iron oxides.---(old version had methylparaben & propylparaben as the preservatives)
Reviews
Reviews
Thoughtful packaging with an attached mirror.
The mascara burned my eyes and I couldn't remove it fast enough.
About reviewer (11 reviews)
Age56 & Over
SkinDry, Fair-Medium, Cool
HairGrey, Wavy, Fine
EyesGreen
I had mine in black. Like that it is very natural and contains minimum chemicals. However, I find it a bit pricey and it takes several coats of mascara on the lashes to be visible. I have not...
About reviewer (44 reviews)
Age36-43
SkinOther, Other
HairOther
EyesOther
I only use mascara in order to keep my eyelashes curled. They will not remain curled just with an eyelash curler without mascara. I like a very soft eye (with pale face and medium warm-toned lip.)....
About reviewer (24 reviews)
Age56 & Over
SkinVery Oily, Fair-Medium, Warm
HairBlond, Wavy, Fine
EyesBrown
After reading reviews on this product I was very excited to try it. Wow, was I disappointed. The mascara made my eyelashes burn and it felt horrible. I had to stop using this product after only a...
About reviewer (10 reviews)
Age19-24
SkinSensitive, Fair-Medium, Warm
HairBrunette, Wavy, Coarse
EyesHazel
Apparently all the unhealthy, chemically stuff is necessary if you want decent mascara, because this was dreadful. I ordered the brown, and it was the messiest, most difficult mascara I've ever...
About reviewer (31 reviews)
Age25-29
SkinAcne-prone, Fair
HairBrunette
EyesBlue
I was going for a natural look, but the lashes I got did not look very natural. I tried to do more than one coat to see if it would give anything else, but I got no volume out of it. It didn't...
About reviewer (352 reviews)
Age19-24
SkinSensitive, Fair, Cool
HairBrown, Wavy, Fine
EyesHazel
The best mascara out there in the eco realm, but perhaps it's because it does have parabens in it. That is really the only downside here. You can get a good mascara at the drugstore for $6 and a...
About reviewer (127 reviews)
Age19-24
SkinAcne-prone, Fair-Medium, Neutral
HairBrunette, Wavy, Medium
EyesBrown
I have searched high and low for a non-irritating mascara and spent hours researching on the net, and after all the glowing reviews I thought this was finally it, but it doesn't work for me. I've...
About reviewer (8 reviews)
Age36-43
SkinSensitive, Fair-Medium, Neutral
HairBlond, Other, Other
EyesHazel
Finally, a natural mascara that doesn't bother my eyes! I have tried every other brand out there and either they have strong perfumes, just make my eyes itchy, didn't work well, weren't as natural...
About reviewer (65 reviews)
Age36-43
SkinDry, Fair-Medium, Cool
HairBlond, Wavy, Medium
EyesGreen
My former HG mascara was MAC Optimum Black, but I've stopped buying MAC since its parent company, Estee Lauder, started animal testing. <br>
I'm pleased to say that cruelty-free Flowercolor seems...
About reviewer (847 reviews)
Age44-55
SkinVery Oily, Fair, Cool
HairBrunette, Wavy, Fine
EyesGreen
I like this mascara ,it's so cute has a little mirror on the back,does not clump up or dry out eye lashes for me,most products usually would dry out my lashes and make them fall out after awhile,...
About reviewer (12 reviews)
Age25-29
SkinCombination, Medium
HairBlack
EyesBrown
My favorite mascara!! It's been about 5 years that I purchased it the first time because of having sensitive eyes, and had no bad reactions to this mascara at all. I also like the way it makes my...
About reviewer (19 reviews)
Age30-35
SkinCombination, Fair-Medium, Warm
HairBrown, Straight, Fine
EyesBrown
Finding a mascara with a small list of ingredients seemed impossible until I found Ecco Bella's mascara. It was nice that it also came in brown which is rare in the all natural makeup market (black...
About reviewer (27 reviews)
Age36-43
SkinNormal, Fair
HairBrown
EyesBlue
I like products that are both natural-looking and that have natural ingredients. I like this mascara. Previously, I had been using Almay Pure Blends for about a year or two. Ecco Bella's...
About reviewer (292 reviews)
Age19-24
SkinAcne-prone, Fair, Warm
HairBlond, Wavy, Medium
EyesBlue
After realizing how unregulated the makeup industry is, I decided to try Ecco Bella's mascara. Think of all those chemicals falling into your eyes!
The product is easy to use and dries slower...
About reviewer (29 reviews)
Age25-29
SkinNormal, Fair-Medium, Not Sure
HairBlack, Other, Other
EyesBrown
I love this mascara! Stays on, doesn't clump, doesn't flake, doesn't give me dark circles under my eyes. I cannot wear any big brand mascara, because it irritates my eyes (Cover Girl, L'Oreal,...
About reviewer (139 reviews)
Age30-35
SkinCombination, Fair, Cool
HairBrown, Straight, Fine
EyesHazel
I bought this mascara in both brown and black, and both colors are really nice. This is my favorite mascara by a long shot. It not only lengthens and separates lashes, but I do get very good volume...
About reviewer (90 reviews)
Age30-35
SkinAcne-prone, Fair, Neutral
HairBrown, Wavy, Medium
EyesBrown
I have this in brown which is quite dark and more of a brown/black. I give this a 5 for packaging, it has a handy little mirror on the side and the shape of the bottle is flat so it doesn't roll...
About reviewer (195 reviews)
Age44-55
SkinDry, Fair-Medium
HairBrown
EyesBlue
Bummer about the parabens. I took a lippy off for this. I didn't realize this before I bought it. I'm trying to switch over to all natural products and avoid any parabens. But I'm sure it still has...
About reviewer (65 reviews)
Age25-29
SkinAcne-prone, Fair-Medium, Warm
HairBrown, Straight, Medium
EyesBrown
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