66%
would repurchase
3.9/5
package quality

price range

description

ingredients

Ingredients: water, sodium laureth sulfate, sodium lauryl sulfate, cocamidopropyl betaine, sodium chloride, cocamide mea, hexylene glycol, phenoxyethanol, fragrance, benzyl alcohol, methylparaben, propylparaben, citric acid, glycol distearate, guar hydoxypropyltrimonium chloride, tetrasodium EDTA, propylene glycol, polysorbate 20, algae extract, sage leaf extract, pollen extract, saponaria officinalis extract, wheat gern oil, cymbopogon schoenanthus extract, yellow 5.

Reviews

Reviews


5.0
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from

19 years ago

This is one of the best shampoos I've used. It's the only one that makes my hair (curly/wavy) feel soft and clean but not heavy. My hair loves this stuff.

About reviewer (12 reviews)

Age25-29

SkinNormal

HairBrown

EyesBrown



5.0
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19 years ago

Great Product. I have combo hair that's oily at the roots and dry at the ends, and even though this is a moisturizing shampoo it really cleans my roots while being nice to the rest of my hair....

About reviewer (25 reviews)

Age19-24

SkinSensitive, Fair, Not Sure

HairBrown, Wavy, Coarse

EyesHazel


4.0
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19 years ago

This is my second favorite Matrix shampoo ... it definitely softens without making your hair absolutely limp and lifeless. I have color treated (highlighted and lightened hair) and I noticed my...

About reviewer (46 reviews)

Age25-29

SkinNormal, Other, Warm

HairBrown, Straight, Medium

EyesBrown


2.0
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19 years ago

i only gave it 2 lippies because it really didn't do anything to my hair cept make it soft and made it smell good. i think i'm going to go back to the fortifying shampoo, even tho i really love the...

About reviewer (13 reviews)

AgeUnder 18

SkinDry

HairBlond

EyesBrown


1.0
Created with Sketch.

19 years ago

I really wanted to like this shampoo because I love the conditioning balm. It is cheap compared to other salon brands and you get a big bottle. However, like a previous reviewer this shampoo made...

About reviewer (28 reviews)

Age

SkinOily, Other

HairBlack

EyesBrown


2.0
Created with Sketch.

19 years ago

Way too drying to my hair. I'm caucasian but I have long, thick, wavy hair that needs conditioning and hydrating that would probably leave most people feeling like they had crisco in their hair. ...

About reviewer (92 reviews)

Age19-24

SkinAcne-prone

HairBrunette

EyesBrown


5.0
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19 years ago

Packaging just looks unattractive, but the smell and the luxurious feeling of this shampoo is to die for. It's so tropical and fresh and lathers amazingly, but it doesn't strip my hair. After a...

About reviewer (1606 reviews)

Age

SkinCombination, Fair-Medium, Warm

HairBrunette, Wavy, Medium

EyesBrown


1.0
Created with Sketch.

19 years ago

I received a sample of this shampoo when I made a purchase at my local Trade Secret. First of all, I must say that I do not have dry hair, but that doesn't seem to matter, because I didn't find...

About reviewer (737 reviews)

Age25-29

SkinSensitive, Fair, Cool

HairBrown, Straight, Fine

EyesBlue


5.0
Created with Sketch.

19 years ago

I far prefer this to the Ultra-Hydrating Shampoo also by Matrix. For some reason, this one is much more moisturizing than the beefed up version. It really makes my dry hair moiture full and shiny,...

About reviewer (275 reviews)

Age44-55

SkinOily

HairBlack

EyesViolet


3.0
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19 years ago

This isn't the best hydrating shampoo after i get my hair colored and highlighted. It's not moisturizing enough and it really strips color, which is what i was trying to do to my hair this time! It...

About reviewer (75 reviews)

Age19-24

SkinCombination, Other

HairBlond

EyesBlue


5.0
Created with Sketch.

19 years ago

i love biolage. this stuff is probably the most moisturizing shampoo i've tried yet. helps my frizzy, damaged, hair and gets the chlorine out after swimming. i also love the smell of all their...

About reviewer (50 reviews)

Age19-24

SkinAcne-prone, Medium, Warm

HairBlack, Wavy, Coarse

EyesBrown


5.0
Created with Sketch.

19 years ago

I have used Biolage hair products for about 2 years now and love them. I found the Ultra recently and tried it (have med/thick curly dry hair) and I was absolutely amazed at the difference .. this...

About reviewer (1 reviews)

Age44-55

SkinCombination

HairBlond

EyesBlue


4.0
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19 years ago

My hair loves this shampoo, it really leaves it clean and shiny. I love the Biolage scent and this foams up very nicely. Could be drying for some hair types.

About reviewer (154 reviews)

Age19-24

SkinCombination

HairBrunette

EyesHazel


5.0
Created with Sketch.

19 years ago

Gentle shampoo great for color treated hair. I will repurchase when this runs out.

About reviewer (390 reviews)

Age36-43

SkinNormal, Fair-Medium, Cool

HairBrunette, Wavy, Fine

EyesGray


5.0
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19 years ago

This is my HG shampoo! I use this in combination with Biolage's Detangling Solution, and my hair is soooo soft. Every time I go for a haircut, my beautician comments on how soft and healthy my...

About reviewer (30 reviews)

Age25-29

SkinCombination, Fair

HairBrown

EyesBrown


1.0
Created with Sketch.

19 years ago

I bought this product based on the stellar reviews here, but I have to say I'm seriously disappointed. I have fine, wavy/curly hair, and after using this shampoo it felt stripped out and dry. Not...

About reviewer (4 reviews)

Age36-43

SkinCombination

HairBrunette

EyesHazel


5.0
Created with Sketch.

19 years ago

I always return to Biolage hydrating shampoo (do not like their normalizing). Nice, light smell, always lather well, and does not dry out my hair! I have semi-thick straight hair. So far this is my...

About reviewer (38 reviews)

Age25-29

SkinCombination

HairBlond

EyesBlue


5.0
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19 years ago

Thank you Allure is all I can say! I was doing all the wrong things to my hair and I’m trying to grow it out for the first time in 10 years. A few months ago I opted for a haircut that required...

About reviewer (17 reviews)

Age25-29

SkinCombination, Fair-Medium, Warm

HairBrown, Wavy, Fine

EyesBrown


5.0
Created with Sketch.

19 years ago

HG! HG! HG! I have long thin hair, but TONS of it that is not straight, but not curly -- I guess you could call it wavy. :o) My hair is in generally good health, though I do highlight &...

About reviewer (152 reviews)

Age25-29

SkinCombination, Fair, Not Sure

HairBrunette, Other, Other

EyesGreen


5.0
Created with Sketch.

19 years ago

This is the only shampoo out of many I tried (I spent soo much money before finding this!) that helps my damaged hair feel soft again. It's light and doesn't weigh my hair down. Smells really nice...

About reviewer (28 reviews)

Age30-35

SkinCombination

HairBrunette

EyesGreen




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