ultimate natural mascara

shu uemura

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3.3

13 reviews
38%
would repurchase
4.4/5
package quality
price range

description

ingredients

isododecane, trimethylsiloxysilicate, disteardimonium hectorite, cera alba, synthetic beeswax, maris aqua, polyvinyl laurate, cera carnauba, paraffin, ethlenediamine/stearyl, dimer dilinoleate coppolymer, alchohol denat, hydrogenated polycyclopentadiene, propylene carbonate, lecithin, 2-oleamido-1, 3-octadecanediol, panthenol, allyl stearate/va copolymer, polyvinyl, alcohol, buthyrospermum park butter, methylparaben, ethylparaben, ci 77499.

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    Reviews

    Reviews

    4.0
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    from
    SMeenz

    8 years ago

    First and foremost, this mascara is for a NATURAL look. I wanted my lashes but better from this product and got it. If you were looking for much longer / plumper lashes look elsewhere (Too Faced's...

    About reviewer (20 reviews)

    Age19-24

    SkinCombination, Olive, Warm

    HairBlack, Curly, Fine

    EyesBrown

    5.0
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    from
    countrycats

    9 years ago

    I am one of the ones still seething and confused by the discontinuation of my HG Basic mascara. I tried this a while ago and didn't like it (was not spot on for the Basic) but recently decided to...

    About reviewer (43 reviews)

    Age56 & Over

    SkinDry, Other, Not Sure

    HairRed, Other, Other

    EyesBlue

    5.0
    Created with Sketch.
    from
    dgrollmus

    10 years ago

    I have had such a hard time finding a mascara that didn't irritate my eyes and get all over my face. This is the only one that doesn't make my eyes itch or end up under my eyes by the middle of the...

    About reviewer (15 reviews)

    Age30-35

    SkinCombination, Fair-Medium

    HairBrunette

    EyesBrown

    5.0
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    from
    joy2uandme

    10 years ago

    I was a lover of Shu Basic and mourned its loss. I almost didn't order this product based on the reviews but it lives up to my expectations. No it is not a copycat of Shu Basic but it is very...

    About reviewer (1680 reviews)

    Age56 & Over

    SkinSensitive, Fair, Warm

    HairBrown, Wavy, Fine

    EyesHazel

    4.0
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    from
    peoni

    11 years ago

    I had never tried Mascara Basic so I can in no way compare this mascara to that. This was the first Shu Uemura mascara I had tried, and for me, it is almost perfect. I liked it more and more with...

    About reviewer (4 reviews)

    Age25-29

    SkinCombination, Fair, Neutral

    HairBlond, Straight, Other

    EyesBrown

    5.0
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    from
    hyemimoo

    13 years ago

    I don't get all the negative reviews. Mascara Basic was my HG for 7+ years and I almost didn't order the Ultimate Natural Mascara based on the reviews. But am so glad I did. I did a side by side...

    About reviewer (11 reviews)

    Age36-43

    SkinCombination, Fair-Medium, Warm

    HairBrunette, Straight, Medium

    EyesBrown

    1.0
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    from
    tlmuseus

    13 years ago

    Ugh. I HATE this. I loved Mascara Basic and when I read on the Shu website that this was the 'replacement' for it, I decided to give it a try. It is no where near Mascara Basic. Ultimate Natural...

    About reviewer (37 reviews)

    Age36-43

    SkinCombination

    HairBrown

    EyesHazel

    3.0
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    from
    zapadvostok

    13 years ago

    I was a long time user of the Basic Mascara. I tried the new formula, but I don't like it as much as the original. It is more volumizing than the original, which is good. But this also means...

    About reviewer (1 reviews)

    Age36-43

    SkinCombination, Fair-Medium, Not Sure

    HairBlack, Other, Other

    EyesBrown

    2.0
    Created with Sketch.
    from
    abfabjeanius

    13 years ago

    I feel bad to add more hate for this product... well, actually, I don't *hate* it... I just agree with everyone else that it is not a good replacement for the Mascara Basic. <p> I wasn't...

    About reviewer (908 reviews)

    Age30-35

    SkinCombination, Fair-Medium

    HairBlack

    EyesBrown

    1.0
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    from
    kavieira

    13 years ago

    How sad is that? The basic mascara was the best mascara that ever existed. I completely agree with every other reviewer here.Clumpier, doesn't hold the curl and it's just not natural as it claim....

    About reviewer (1 reviews)

    Age

    SkinCombination, Fair-Medium, Not Sure

    HairBrown, Wavy, Fine

    EyesBrown

    3.0
    Created with Sketch.
    from
    Andee

    13 years ago

    Like other reviewers, I am devastated. I called the 800 number before I ordered and was assured that this is only better and has all the same great qualities as Basic. This is bullcr_p. Unless I...

    About reviewer (325 reviews)

    Age56 & Over

    SkinNormal, Fair, Warm

    HairRed, Wavy, Fine

    EyesGreen

    2.0
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    from
    nlarace

    13 years ago

    Like the other reviewer, I was a long time user of Shu Uemura Basic... All the way back to the 90's. Nothing compared to it in my book, so although I was sad when Shu discontinued it, I was also...

    About reviewer (11 reviews)

    Age30-35

    SkinNormal, Fair-Medium, Neutral

    HairBrunette, Other, Other

    EyesGreen

    3.0
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    from
    semolinapilchard

    13 years ago

    Shu Basic was my HG for about six years before it was replaced by this; despite my assumption that it would be similar enough, I will be looking for a new mascara. I can't put my finger on...

    About reviewer (83 reviews)

    Age

    SkinOther, Other

    HairOther

    EyesOther

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