Ultra Color Rich Lipstick in Rosewine

I like Avon for their eye shadows, lip balms and lipsticks. Recently, I ordered a half dozen colors from the Ultra Color Rich lipstick line, which recently went from being packaged in a fat round...

I bought this expecting it to match the color in the advertising and the name it claimed to be rosewine. It is nothing like that. In the tube it looks rosy but it applies vivid pink with hints of...

I bought this lipstick from a friend who sales Avon products to support her. Well, I'm really not lucky when it comes to Avon lipsticks : each time, I'm disappointed by the colors, they don't show...