76%
would repurchase
3.8/5
package quality

price range

description

ingredients

Aqua / Water / Eau, Sodium Laureth Sulfate, Sodium Chloride, Coco-Betaine, Glycol Distearate, Dimethicone, Cocamide Mipa, Sodium Benzoate, Hexylene Glycol, Parfum / Fragrance, Salicylic Acid, Carbomer, CI 60730 / Ext. Violet 2, Guar Hydroxypropyltrimonium Chloride, Sodium Hydroxide, Citric Acid.

Reviews

Reviews


1.0
Created with Sketch.
from

13 years ago

Pros: Made my grays and highlights very bright and shiny. Reduces brassiness.<br> <p> Cons: Strong fragrance that lasts for days on my hair. <br> <p> Biggest Con: Made my hair fall out by...

About reviewer (60 reviews)

Age56 & Over

SkinSensitive, Fair, Cool

HairBrown, Straight, Fine

EyesBlue



5.0
Created with Sketch.

13 years ago

This is my favorite shampoo, ever. It makes my blonde so bright, shiny, and leaves it with no brassiness. It isn't moisturizing, but it doesn't strip my hair of its moisture. It's really...

About reviewer (120 reviews)

Age19-24

SkinSensitive, Fair-Medium

HairBlond

EyesBlue


4.0
Created with Sketch.

13 years ago

When I had blonde hair, I couldn't live without this stuff. Only thing though is it toned down some of my brassiness & not all of it. So sometimes parts of my hair was white while the other is...

About reviewer (15 reviews)

Age19-24

SkinCombination, Fair-Medium

HairRed

EyesGreen


5.0
Created with Sketch.

13 years ago

I just used this shampoo last night and was VERY surprised. One wash and did exactly what the directions said to do and it worked!! I am very happy with the results. I had very yellow brassy...

About reviewer (1 reviews)

Age36-43

SkinNormal, Fair-Medium

HairBlond

EyesBrown


1.0
Created with Sketch.

13 years ago

This is the WORST product I've ever used. I have shoulder length pale blonde hair that is slightly damaged because of the bleaching and high ligting. This shampoo ruined my hair! It removed all...

About reviewer (2 reviews)

AgeUnder 18

SkinOther, Fair

HairBlond

EyesBlue


5.0
Created with Sketch.

14 years ago

This does work really well. The results are noticeable after each use. Everyone always asks if I've lightened my hair again, but it's just somewhat toned from the shampoo. Sometimes, I leave on way...

About reviewer (24 reviews)

Age19-24

SkinAcne-prone, Fair, Cool

HairBrown, Curly, Fine

EyesBrown


5.0
Created with Sketch.
from

14 years ago

I don't mean to add on to the rest of the reviews, but i Love this Shampoo!. It has all the qualities of other purple/silver shampoos combined it seems like to me. It works just within one use the...

About reviewer (8 reviews)

Age36-43

SkinOther, Other, Not Sure

HairOther, Other, Other

EyesOther


5.0
Created with Sketch.
from

14 years ago

This is the best bang for your buck if you're looking for an effective purple shampoo. This shampoo works just as well as the more expensive brands (L'Oreal/Artic Professional). This bottle has...

About reviewer (101 reviews)

Age36-43

SkinCombination, Fair, Not Sure

HairBlond, Wavy, Fine

EyesBlue


5.0
Created with Sketch.

14 years ago

My new favourite silver shampoo! I've tried De Lorenzo which was fine but didn't have same results as this product. Sometimes I find it hard to lather because it needs to be mixed with just the...

About reviewer (19 reviews)

Age19-24

SkinCombination, Fair

HairBlond

EyesHazel


5.0
Created with Sketch.

14 years ago

Take it from someone who has had her hair color turn brassy no matter what, this shampoo works! I get blonde and butterscotch colored highlights every 3 or 4 months or so and this is so helpful in...

About reviewer (41 reviews)

Age19-24

SkinCombination, Medium, Not Sure

HairBrunette, Other, Other

EyesHazel


5.0
Created with Sketch.

14 years ago

Hands down the best purple shampoo out there. It doesn't leave a weird film on your hair like shimmer lights, and has a nice smell. It lathers well, and actually cleans your hair. Really helps...

About reviewer (20 reviews)

Age30-35

SkinAcne-prone, Other

HairBlond

EyesGreen


5.0
Created with Sketch.

14 years ago

What a find! I've been looking for a purple shampoo to maintain my highlights. The problem is that most of them (Clairol ShimmerLights, John Frieda) contain Sodium Lauryl Sulfate, which should be...

About reviewer (32 reviews)

Age30-35

SkinCombination, Fair

HairBlond

EyesBlue


4.0
Created with Sketch.

15 years ago

Good schampoo, does what it promises in keeping yellow tones away, not to drying and lasts forever. It would be a 5 if it didn't smell like bad perfume for men.

About reviewer (30 reviews)

Age25-29

SkinAcne-prone, Fair-Medium

HairBrunette

EyesBlue


5.0
Created with Sketch.

15 years ago

I enjoy purple toning shampoos, I have no idea where I would be without them!!! Matrix so silver works very very nicely, but then again, its the only purple toning shampoo i've used, so I can't...

About reviewer (23 reviews)

AgeUnder 18

SkinVery Oily, Olive, Cool

HairBlond, Straight, Fine

EyesGreen


5.0
Created with Sketch.

15 years ago

This is actually my silver-haired dad's shampoo. I swiped it while I was visiting my parents. When I'm at my own apartment, I use Clairol's Shimmer Lights once a week to tone my blonde -- I just...

About reviewer (21 reviews)

Age19-24

SkinOther

HairBlond

EyesBlue


5.0
Created with Sketch.

15 years ago

When I first bleached my hair(about 4 years ago now) this is the shampoo my hair dresser recommend for me. The bottle WILL last forever because you don't need to use it more than once a week. Just...

About reviewer (357 reviews)

Age19-24

SkinCombination, Tan, Cool

HairBlond, Wavy, Medium

EyesGreen


5.0
Created with Sketch.

15 years ago

I can't believe there is only 1 other review for this product!! I enjoy purple toning shampoos, I have no idea where I would be without them!!! Matrix so silver works very very nicely, but then...

About reviewer (12 reviews)

Age19-24

SkinOily, Fair-Medium

HairBlond

EyesBlue