50%
would repurchase
3.8/5
package quality

price range

description

ingredients

Water (Aqua), Beeswax (Cera Alba), Cetearyl Alcohol, Butylene Glycol, Carmine (Ci 75470), Polybutene, Ultramarines (Ci 77007), C18-36 Acid Triglyceride, Silica, Glyceryl Stearate, Iron Oxides (Ci 77499), Panthenol, Copernicia Cerifera (Carnauba) Wax, Ceteth-10 Phosphate, Dicetyl Phosphate, Titanium Dioxide (Ci 77891), Peg-100 Stearate, Phenoxyethanol, Aminomethyl Propanediol, Pvp, Xanthan Gum, Tocopherol, Sericin, Sorbic Acid. N° 03891/N.

Reviews

Reviews


4.0
Created with Sketch.

9 years ago

It's such a shame that this mascara has been discontinued. It's such a lovely colour, that looks great with hazel-green eyes! The brush was perfect, it separated my lashes very well. Would...

About reviewer (26 reviews)

Age19-24

SkinVery Oily, Fair, Neutral

HairBrunette, Wavy, Medium

EyesHazel



5.0
Created with Sketch.

9 years ago

I wished I could purchase it again! I purchased my last one sometime last autumn in Europe. Had no idea it was being DISCONTINUED. This was my favourite plum mascara: On black lashes, not...

About reviewer (91 reviews)

Age30-35

SkinCombination, Fair-Medium

HairBlack

EyesGreen


4.0
Created with Sketch.
from

10 years ago

This is my day-to-day mascara, it lengthens and thickens, but is not overly dramatic. This is one of the few mascaras I've found so far that don't cause my eyes allergic reactions either.

About reviewer (50 reviews)

Age25-29

SkinCombination, Fair, Cool

HairBrunette, Straight, Medium

EyesHazel


3.0
Created with Sketch.

10 years ago

I loved the colour of this mascara, given that I have dark lashes it didn't stand out too much, yet was noticeable enough to get complimented on. Perfect for when I was too lazy or running too late...

About reviewer (4 reviews)

Age36-43

SkinNormal, Medium, Neutral

HairBrunette, Straight, Medium

EyesGreen


4.0
Created with Sketch.

11 years ago

Love it. It is the mascara I wear for a casual look. As my lashes are very dark, it gives me a subtle plum colour and more volume. I like it is easy to remove at night. I don't put mascara over my...

About reviewer (23 reviews)

Age36-43

SkinCombination, Medium

HairBrown

EyesHazel


5.0
Created with Sketch.

12 years ago

They. Discontinued. My. Favourite. Mascara. Ever. I loved it sooooo much. Wish there had been a warning. So sad. 5-star rating all the way!!

About reviewer (73 reviews)

Age30-35

SkinNormal, Olive

HairBrunette

EyesGreen


4.0
Created with Sketch.

12 years ago

Absolutely gorgeous on green or hazel eyes. The plum is dark enough that with black eyeliner behind it, I don't think it shows up as purple. It's subtle. Not totally happy with how much comes off...

About reviewer (3 reviews)

Age30-35

SkinNormal, Medium

HairBrunette

EyesHazel


4.0
Created with Sketch.

12 years ago

The mascara is great but it doesn't look really purple on dark eyelashes. I would wear this everyday though.

About reviewer (27 reviews)

Age25-29

SkinVery Dry, Fair-Medium, Not Sure

HairBrunette, Straight, Fine

EyesBrown


5.0
Created with Sketch.

12 years ago

I first tried thin mascara in the 'BADGAL black' I LOVED it! (The most gorgeous black mascara I have ever used) After finishing it off, I decided to go and repurchase and the plum colour caught...

About reviewer (2 reviews)

AgeUnder 18

SkinCombination, Fair, Not Sure

HairBrunette, Straight, Medium

EyesBrown


1.0
Created with Sketch.

12 years ago

I wanted to try something different but I've always hated that blue mascara look that everyone ends up trying once. I went to my local Benefit counter and wanted to try a few products that I...

About reviewer (94 reviews)

Age19-24

SkinOily, Fair-Medium, Cool

HairBlond, Straight, Fine

EyesHazel


2.0
Created with Sketch.

12 years ago

This mascara was disappointing. Even with primer, the mascara is hardly noticeable unless I apply three or more coats. The plum color is more red than violet, with the end result of making my...

About reviewer (333 reviews)

Age36-43

SkinCombination, Fair, Not Sure

HairBrunette, Wavy, Coarse

EyesBrown


3.0
Created with Sketch.

12 years ago

Nice enough mascara but the plum is barely noticeable on my black eyelashes. The packaging felt cheap and the wand was too long and flimsy. Expected more from a £16 mascara.

About reviewer (2 reviews)

Age30-35

SkinDry, Fair

HairBrunette

EyesBlue


4.0
Created with Sketch.

12 years ago

I LOVE this mascara! Read a review of it in some teen fashion magazine in high school, so I bought a tube and have been hooked ever since. I have dark lashes so the plum tinge is very subtle, and...

About reviewer (1 reviews)

Age19-24

SkinAcne-prone, Fair, Neutral

HairBlond, Wavy, Coarse

EyesGreen


3.0
Created with Sketch.

12 years ago

I was in Douglas when I first saw this product. I have a weakness for Benefit products and mascaras, so it caught my atttention. The packaging is of course very pretty like all the Benefit...

About reviewer (15 reviews)

Age19-24

SkinOily, Fair, Warm

HairBlond, Straight, Fine

EyesBlue


3.0
Created with Sketch.
from

13 years ago

I really wanted to love this. I have the original black Badgal and the waterproof and those are my babies so I figured the plum would be cute. Same formula as the original, same brush, same...

About reviewer (19 reviews)

Age19-24

SkinOily, Fair-Medium, Warm

HairBlond, Wavy, Medium

EyesBrown


4.0
Created with Sketch.

13 years ago

Love this mascara! Everytime I wear it I get compliments on how great my eyes look&that they are popping (I have hazel eyes but this really accentuates the green). I don't find that it looks super...

About reviewer (32 reviews)

Age25-29

SkinCombination, Fair-Medium, Warm

HairBrunette, Straight, Medium

EyesHazel


3.0
Created with Sketch.
from

13 years ago

I had a mini tube of this. I actually like this formula better than the black one!!! It gave me huge lashes!! But idk what I was thinking... I thought the plum would make my brown eyes pop but it...

About reviewer (259 reviews)

Age19-24

SkinDry, Fair, Warm

HairBrunette, Curly, Fine

EyesBrown


3.0
Created with Sketch.
from

13 years ago

You can tell it is purple when you wear it. I wish they would make one that is a darker, subtle purple. It does make green eyes stand out, but it doesn't look natural. The BADgal formula is nice...

About reviewer (42 reviews)

Age19-24

SkinAcne-prone, Fair, Cool

HairBrunette, Wavy, Medium

EyesHazel


2.0
Created with Sketch.

13 years ago

I am not impressed by this mascara. I have to stop listening to sephora's salesman! They always give me bad advices! Anyway: how could they thing that such a gigantic brush would work? And what...

About reviewer (107 reviews)

Age25-29

SkinCombination, Fair

HairBlond

EyesOther


5.0
Created with Sketch.
from

13 years ago

Okay, I LOVE mascara, but I normally wouldn't wear any colored mascara. I bought this, however, on a whim one day and I'm so glad I did. One of the best mascaras I have ever purchased, it has...

About reviewer (6 reviews)

Age30-35

SkinNormal, Medium

HairBrown

EyesBrown