100%
would repurchase
4.4/5
package quality

price range

Reviews

Reviews


5.0
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11 years ago

This is literally the first box hair dye I've used that I will be repurchasing (and I've tried probably 20 different shades and brands)-- I've never been satisfied with a hair dye until today when...

About reviewer (1 reviews)

Age19-24

SkinOily, Olive

HairBrunette

EyesGreen



5.0
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13 years ago

I have bleached my hair for so many years I can't even remember how many. I purchased this, and I put it on my hair and it was literally reddish brown in 3 minutes. I left it on for 15 minutes...

About reviewer (130 reviews)

Age30-35

SkinCombination, Fair

HairBlond

EyesHazel


5.0
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13 years ago

This has been my favorite dye for a few years now. I've dyed my hair every shade of red and brown that you can possibly imagine. This particular color has been my go-to shade. Before my tragic...

About reviewer (116 reviews)

Age25-29

SkinCombination, Fair-Medium, Cool

HairBlond, Straight, Medium

EyesGreen


4.0
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14 years ago

I am a henna head, but, recently purchased this product to dye my roots when I couldn't get my hands on BAQ henna. At first, I was really concerned with the results. The color did not look...

About reviewer (228 reviews)

Age36-43

SkinOily, Dark

HairBrunette

EyesGreen


5.0
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14 years ago

I really like this color. I work in a hospital, and generally try to keep my look conservative. This time around when I was at the store looking at color, I was in the mood for something with a...

About reviewer (178 reviews)

Age36-43

SkinDry, Medium, Not Sure

HairBrown, Curly, Medium

EyesBlue


4.0
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14 years ago

I honestly can't remember the last time I've used a boxed hair dye as I'd become a salon snob during my 20's. However, with two small children and time being so limited nowadays, I decided to give...

About reviewer (399 reviews)

Age25-29

SkinCombination, Fair-Medium, Warm

HairBlack, Straight, Medium

EyesBrown


3.0
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16 years ago

I loved the color. I am a natural red head and I like dark red hair. I thought this would be darker. At first it was really pretty but after 2 weeks it faded to a coppery color. :[

About reviewer (5 reviews)

AgeUnder 18

SkinCombination, Fair, Neutral

HairBlack, Curly, Fine

EyesBrown


5.0
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16 years ago

I too love this haircolor. It is a rich, dark mahogany red that adds depth and warmth to my naturally dark brown hair. It makes me hair seem to "come alive" with both depth and intensity. The color...

About reviewer (6 reviews)

Age25-29

SkinCombination, Fair

HairBrunette

EyesBrown


5.0
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16 years ago

I really love this color. It remind me of the color actress Farah Fath from One Life to Live has right know (anyone who watches soaps or OLTL will know what I'm talking about) Personally this shade...

About reviewer (23 reviews)

Age25-29

SkinOily

HairBrunette

EyesBrown