46%
would repurchase
3.7/5
package quality

price range

description

ingredients

Aqua (Water, Eau), Cera Carnauba / Copernicia Cerifera (Carnauba) Wax / Cire De Carnauba, Cyclopentasiloxane, Oryza Sativa Cera /Oryza Sativa (Rice) Bran Wax, Hydrogenated Olive Oil Stearyl Esters, Alcohol Denat., Palmitic Acid, Stearic Acid, Triethanolamine, Acacia Senegal Gum, Candelilla Cera / Euphorbia Cerifera (Candelilla) Wax / Cire De Candelilla, Propylene Glycol, Phenoxyethanol, VP / VA Copolymer, Aminomethyl Propanediol, Polyvinyl Alcohol, Chlorphenesin, Ethylhexylglycerin, Glycerin, Ascorbic Acid, Ascorbyl Palmitate, Biotin, Equisetum Arvense Extract, Hydrolyzed Collagen, Olea Europaea Fruit Oil, Persea Gratissima Oil, Simmondsia Chinensis Seed Oil, Tocopheryl Acetate, Panthenol, Hydrolyzed Keratin, Serenoa Serrulata Fruit Extract, Camellia Sinensis Leaf Extract, Biotinoyl Tripeptide - 1, Iron Oxide (CI 77499).

Reviews

Reviews


4.0
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8 years ago

I bought from Ulta. I love this mascara! Lashes are super long and clump free. it does smudge though, and if your eyes water at all, it will be everywhere. So I just put a coating of another...

About reviewer (2 reviews)

Age44-55

SkinNormal, Tan, Warm

HairBrown, Wavy, Medium

EyesBrown



1.0
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9 years ago

I received a deluxe sample of this mascara at Ulta earlier this week with my IT purchase. My initial thoughts were positive: it goes on clump free and makes my lashes look great. However, by the...

About reviewer (167 reviews)

Age44-55

SkinVery Oily, Medium, Neutral

HairBrown, Curly, Fine

EyesBrown


1.0
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9 years ago

I have tried literally every drug store mascara that i could get my hands on and hi end too.. I ordered this mascara from qvc......i returned it and when it was at ulta i thought...ya know i...

About reviewer (17 reviews)

Age56 & Over

SkinVery Dry, Fair

HairBlond

EyesHazel


5.0
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9 years ago

I went for the super size of this from QVC. I haven't liked the IT mascaras until this formula. The formula is dryer, so it's the perfect consistency right away. I don't have a problem with the...

About reviewer (223 reviews)

Age30-35

SkinCombination, Fair

HairBlond

EyesGreen


5.0
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9 years ago

I love It Cosmetics face products and brushes. The eye shadows and some of the lip products are also really good. However, I have not liked the mascaras at all. Until now. I found the Tight...

About reviewer (3 reviews)

Age44-55

SkinCombination, Fair-Medium, Neutral

HairBrunette, Straight, Fine

EyesBrown


2.0
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9 years ago

So disappointed in this mascara for the $24 price tag. It made my lashes a clumpy mess. The only good thing about it is it didn't irritate my eyes, but I'm returning it.

About reviewer (16 reviews)

Age56 & Over

SkinOily, Olive, Neutral

HairGrey, Straight, Fine

EyesHazel


1.0
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9 years ago

I have straight Asian eyelashes. It takes alot of work to get my lashes to curl. This product has a deep black color and when you apply it, it does make your eye lashes appear fuller. BUT, the...

About reviewer (291 reviews)

Age36-43

SkinOily, Fair-Medium

HairBrown

EyesBrown


2.0
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9 years ago

The black color of this Mascara is great..however.. It made my lashes go completely straight .I used a lash curler but that didn't help.My top lashes kept getting stuck to my bottom lashes! All I...

About reviewer (12 reviews)

Age44-55

SkinVery Oily, Medium

HairBrown

EyesBrown


4.0
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9 years ago

So I grabbed this at Ulta and have been experimenting a little. Its probably not my HG mascara but I'd say it's pretty close. Packaging is nice. Nothing fancy. The formula is a bit wet so if you...

About reviewer (7 reviews)

Age36-43

SkinNormal, Fair-Medium

HairBrunette

EyesBlue


3.0
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9 years ago

I was excited by the prospect of a new IT Cosmetics mascara. I loved Hello Lashes and thought, Superhero MUST be the same top-notch product. Their creator goes on and on about the "super stretch,...

About reviewer (26 reviews)

Age44-55

SkinCombination, Medium, Warm

HairBrown, Other, Medium

EyesHazel