Brazilian Joia Strengthening + Smoothing Shampoo

description

Brazilian Joia Strengthening + Smoothing Shampoo from Sol de Janeiro helps mend and prevent breakage for strong, damage-free hair. Formulated with encapsulated plant-based keratin beads, their SOL Seal TechnologyTM instantly smooths and helps repair split ends. The creamy-lather, sulfate-free shampoo repairs and smooths for healthy hair that’s twice as strong and is scented with the cult favorite Brazilian Bum Bum Cream scent. Key Ingredients: SOL Seal TechnologyTM: formulated with plant-based keratin beads that target hair damage and integrate into hair’s natural structure to restore, repair and fuse together split ends. Brazil Nut Selenium: rich in omega-3 fatty acids and vitamin E to nourish, strengthen and provide superior moisture benefits, while protecting against frizz. Buriti Fruit Oil: rich in healthy fats to deeply condition and smooth dry, damaged hair while bringing vital shine to dull faded hair. Key Benefits: Strengthens strands to repair and prevent damage, breakage and frizz. Deeply conditions and smooths damaged hair Provides weightless moisture and vital shine. Scented with Cheirosa '62 (Bum Bum Cream) fragrance with notes of pistachio and salted caramel. Color-safe Clinical Studies*: 54% reduction in breakage 74% of split ends mended. *Compared to control and when shampoo and conditioner are used together; testing was conducted by an independent, 3rd party lab.