Born from a need for change. A need to think, and do, things differently - to stop, before you shop! Informed, conscious purchases are the way of the future: our planet is suffering, and the time for action is NOW!
We started our journey in 2016, at a time when "plastic-free" and "zero-waste", wasn't the popular choice, and we knew that we could change that! We're passionate about spreading eco-awareness and helping others cut down on common single-use items and excessive packaging waste (shampoo really doesn't need to be in a bottle, you’ll see!), all without compromising quality and performance. Finding zero-waste alternatives for every day items is easier than you might think: join us in living life, "unwrapped".