78%
would repurchase
4.1/5
package quality

price range

description

ingredients

Petroleum Distillates, Polyethylene, Disteardimonium Hectorite, Copernicia Cerifera Wax (Carnauba), Trihydroxystearin, Propylene Carbonate, Pentaerythrityl Hydrogenated Rosinate, Tall Oil Glycerides, Panthenol, Propylparaben, Tocopheryl Acetate, Phenoxyethanol, Tocopherol, May Contain ( /-): Iron Oxides, Ultramarines, Titanium Dioxide

Reviews

Reviews


4.0
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16 years ago

So far, I really like this! The rubber brush does an amazing job of defining and separating. As for the formula, it is nice and wet but dries quickly, is a very lush black and doesn't flake or...

About reviewer (508 reviews)

Age36-43

SkinCombination, Medium

HairBrunette

EyesBrown



4.0
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16 years ago

Well I would have to say this mascara is not bad as far as clumping and lengthening. I love how long my lashes look with this mascara the only thing i do not like is that it smudges afters like 5...

About reviewer (7 reviews)

Age19-24

SkinNormal, Fair

HairBlack

EyesBlack


4.0
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16 years ago

I've tried a lot of drugstore and department store mascaras and this one rates pretty high. I find it to be comparable to Dior Show but not exactly the same. I've been using it for about 2 weeks....

About reviewer (114 reviews)

Age30-35

SkinDry, Fair, Cool

HairBlond, Wavy, Medium

EyesGreen


1.0
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17 years ago

Ok, so yeah it's cheap - but really not cheap enough for being so crappy! I would much rather spend another $10 for a mascara that doesn't dry out my lashes or clump - or even one that actually...

About reviewer (36 reviews)

Age19-24

SkinDry, Fair, Not Sure

HairBlond, Other, Other

EyesBlue


4.0
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17 years ago

I bought this mascara based on the reviews here. I had never used a waterproof mascara before, so I was a little hesitant to try something new. However, I'm glad I did! This mascara holds a curl...

About reviewer (22 reviews)

Age19-24

SkinCombination, Fair

HairBlond

EyesBlue


2.0
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17 years ago

It's cheap compared to my mascara, but not cheap compared to other drug store mascaras. I hated this mascara. The color is not the right black for me personally, it was a little too wet, and I'm...

About reviewer (104 reviews)

Age19-24

SkinSensitive, Fair-Medium, Neutral

HairBrunette, Curly, Fine

EyesBrown


5.0
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17 years ago

***PIC INCLUDED*** This is my HG. Can't believe I'm actually saying that about a mascara...especially a drugstore one considering how many high-end mascaras I've tried that were supposed to be...

About reviewer (58 reviews)

Age25-29

SkinCombination, Fair-Medium

HairBlack

EyesHazel


5.0
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17 years ago

This is the best mascara I have ever tried, and believe me when I say I have tried far too many. The brush does not leave behind clumps and the staying power is amazing. It does a decent job with...

About reviewer (14 reviews)

Age19-24

SkinAcne-prone

HairBrunette

EyesGreen


5.0
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17 years ago

This is my HG mascara so far. Volumnizes, holds curl and does some lengthening too. What more can you as for? It also feels light on the lashes. Some mascaras I've tried makes it feel like my...

About reviewer (21 reviews)

Age36-43

SkinOther

HairOther

EyesOther


5.0
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17 years ago

Love this mascara. It makes my lashes sooo dramatic with just a couple of swipes. I love that its waterproof because I have contacts it it works really well. It keeps my curl and really defines it....

About reviewer (98 reviews)

Age19-24

SkinAcne-prone

HairBrunette

EyesBrown


4.0
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17 years ago

ok i am inlove with this mascara! its amazing. trust me. ok well it curls, lengths, and volume. im not kiddin gi know its hard to believe. i would def. recommend this mascara to anyone. :)

About reviewer (6 reviews)

Age44-55

SkinVery Dry, Fair

HairBlond

EyesBlue


4.0
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17 years ago

I have purchased this twice, which is so rare for me. I am so fickle and am always buying the next best thing! I first purchase Max Factor's volume couture shocking in the non waterproof version...

About reviewer (283 reviews)

Age36-43

SkinAcne-prone, Medium

HairBrunette

EyesHazel


3.0
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from

17 years ago

I liked the price, the brush itself, the lengthening and thickening performance of the product, and how they placed the brush separate from the mascara. I did not like the smearing of the product...

About reviewer (26 reviews)

Age36-43

SkinVery Oily, Medium, Not Sure

HairBrown, Other, Medium

EyesBrown


3.0
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from

17 years ago

I have mixed feelings about this product. I wanted to believe all the hype I read about it on these boards...but for me, it really didn't live up to the hype. The mascara was a rich, dark...

About reviewer (15 reviews)

Age19-24

SkinDry

HairBrunette

EyesHazel


3.0
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17 years ago

I'm searching for my HG mascara. This is not it, but it is not bad either. In fact, it is the first mascara I've had in a long time that didn't end up under my eyes by the middle of the day. So...

About reviewer (84 reviews)

Age36-43

SkinCombination, Fair, Warm

HairBrunette, Relaxed, Fine

EyesBrown


4.0
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from

17 years ago

I am not an expert on mascara. My lashes are naturally long and thick and hold a curl well, so most drugstore mascaras should work just fine for me. When my Full n' Soft which worked fine ran...

About reviewer (106 reviews)

Age30-35

SkinNormal, Olive, Not Sure

HairBlack, Wavy, Coarse

EyesBrown


5.0
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17 years ago

For years I have been bouncing from brand to brand trying different mascaras and never finding one that I cared to repurchase until now. Somehow, this product doesn't clump, and I love that it is...

About reviewer (12 reviews)

Age25-29

SkinCombination, Fair

HairBrown

EyesBrown


4.0
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17 years ago

Bought this on an impulse at Ulta, and glad I did! I got it in Rich Black and waterproof. I always buy waterproof since most mascaras end up on my lower lashes after a few hours. I have oily...

About reviewer (35 reviews)

Age25-29

SkinAcne-prone, Tan, Warm

HairBrunette, Wavy, Fine

EyesBrown


4.0
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17 years ago

I am always on the hunt for the best mascara, but I normally do not do waterproof because it's difficult to remove. Once I realized that it might hold the curl better, I decided to give this a try....

About reviewer (18 reviews)

Age19-24

SkinAcne-prone, Olive

HairBrown

EyesBrown


2.0
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17 years ago

***update*** the only way i have found to make this work is to wipe off the excess and go really lightly... then immediately after go through with a rubber bristled mascara brush. still wont...

About reviewer (91 reviews)

AgeUnder 18

SkinOther, Fair-Medium, Warm

HairBrunette, Wavy, Fine

EyesBrown