100%
would repurchase
3.8/5
package quality

price range

Reviews

Reviews


5.0
Created with Sketch.
from

14 years ago

Getting on in years and have been preferring more matte, lighter, eyeshadows lately. Soft Focus Pure fits the bill! This is a perfect, natural-looking lid color on me and can be used alone- as a...

About reviewer (1377 reviews)

Age44-55

SkinSensitive, Fair-Medium, Warm

HairBrunette, Wavy, Fine

EyesHazel



4.0
Created with Sketch.

16 years ago

I like to use this shadow as an all over wash on "no makeup" days. It keeps me looking awake and goes on very smoothly.

About reviewer (221 reviews)

Age19-24

SkinSensitive, Fair, Not Sure

HairBrown, Straight, Fine

EyesBrown


4.0
Created with Sketch.

17 years ago

I thought this was a boring shade at first, but I re-tried it wet, and liked it much more. Dry, it applies almost a skintone color and looked like the rest of my foundation makeup. Wet, it...

About reviewer (1125 reviews)

Age

SkinOily, Medium, Warm

HairRed, Wavy, Fine

EyesGreen


4.0
Created with Sketch.

20 years ago

Soft Focus Pure is a fairly boring neutral bone shade, with yellow undertones. I like it as a shadow base, but that's about all I do with it.

About reviewer (26 reviews)

Age19-24

SkinCombination

HairBrunette

EyesBrown


5.0
Created with Sketch.

20 years ago

I love Pure...at first I thought how boring...But I started to use it all over as a wash then I put a darker GE glimmer or E/s in the crease and my eyes just pop! I love Pure and I know I will buy...

About reviewer (48 reviews)

Age25-29

SkinCombination

HairBlack

EyesBrown


5.0
Created with Sketch.

21 years ago

Pure is a HG shade for me. I use this as a highlighter and prefer it to Clear Radiance. Pure does not have any shimmer in it so it is more versatile for my light/warm skin tone. It combines well...

About reviewer (61 reviews)

Age36-43

SkinNormal, Other, Not Sure

HairBlond, Other, Other

EyesBlue


5.0
Created with Sketch.

21 years ago

I love this eyeshadow! I got it in the getting georgeous set. I like all the products included in the set except for the blue black liner. Too stark for me!

About reviewer (9 reviews)

Age44-55

SkinAcne-prone

HairBrunette

EyesBlue


5.0
Created with Sketch.
from

21 years ago

Soft Focus Pure is part of the November QVC TSV, Getting Gorgeous...it is a very nice light pinky/peach color that works wonderful as a base or highlight color. This product is finer milled than...

About reviewer (474 reviews)

Age30-35

SkinOther

HairOther

EyesOther


5.0
Created with Sketch.
from

21 years ago

Soft Focus Pure is a very pretty soft, peachy pink shadow that can also be used as a highlighter on cheeks. It is nearly identical to Stila Bouquet. I probably won't repurchase, but only because...

About reviewer (473 reviews)

Age30-35

SkinOther

HairOther

EyesOther


5.0
Created with Sketch.
from

21 years ago

This shadow came in the BE Getting Gorgeous kit. The color is a cream/bone color, very pretty and soft looking. The Soft Focus colors have a finer mill to them so they're super soft and feel like...

About reviewer (939 reviews)

Age25-29

SkinCombination, Fair, Not Sure

HairBrown, Straight, Fine

EyesBlue