58%
would repurchase
3.8/5
package quality

price range

Reviews

Reviews


2.0
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3 years ago

This mascara looks AMAZING when you first put it on!! I've never had so endlessly long, beautiful lashes! And then... it begins to flake. And it flakes and flakes and flakes all over the place, and...

About reviewer (29 reviews)

Age36-43

SkinCombination, Fair, Neutral

HairBlond, Wavy, Fine

EyesBlue



1.0
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3 years ago

Flakes, flakes and flakes. I too bought the brown & it looks more like black.

About reviewer (112 reviews)

Age56 & Over

SkinNormal, Fair

HairBlond

EyesBlue


5.0
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4 years ago

I love this mascara!!! I was looking for a more natural look, so bought it in brown. It's fantastic. It's super light and one coat is enough for me. It also comes off really easily WITHOUT...

About reviewer (11 reviews)

Age30-35

SkinDry, Fair-Medium, Cool

HairBrunette, Curly, Medium

EyesHazel


3.0
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4 years ago

I've brought this in both black cherry when it was first launched, (which I really enjoyed) and more recently in bold brown as a possible replacement for Clinique Lash Power in Dark Chocolate....

About reviewer (144 reviews)

Age44-55

SkinDry, Fair-Medium, Neutral

HairBlond, Straight, Fine

EyesGreen


2.0
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4 years ago

Trust me, this mascara is not good! It's easy to remove, and the packaging is cute, but it flakes so bad! For the first two weeks, I thought that mascara is decent. It did no magic for me, it...

About reviewer (743 reviews)

Age36-43

SkinSensitive, Fair-Medium, Neutral

HairBrown, Wavy, Fine

EyesHazel


4.0
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4 years ago

This is a great everyday mascara. It's buildable, gives length and volume, and there is almost no clumping. I use it with after curling my eyelashes and it holds curl all day. I have not had any...

About reviewer (3 reviews)

Age44-55

SkinNormal, Fair-Medium

HairBrown

EyesBrown


4.0
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4 years ago

I have been looking for a mascara that is easy to remove and this is it. It is buildable but does not seem to add length. I do love how it comes off easily with water when you want it off. No...

About reviewer (38 reviews)

Age56 & Over

SkinDry, Fair, Cool

HairBrown, Wavy, Medium

EyesBrown


4.0
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from

4 years ago

I surprisingly love this mascara!! I love the curved wand, it washes off easily but doesn’t smudge, and you can layer it a million times and it won’t clump. It’s surprisingly very black for a...

About reviewer (138 reviews)

Age30-35

SkinDry, Fair-Medium

HairBrunette

EyesBrown


4.0
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4 years ago

I am a sucker for a purple mascara. The ultra violet color isn’t bright on my lashes but in the light, it’s noticeable, and with a purple liner, it really pops. Doesn’t get clumpy, lengths my...

About reviewer (75 reviews)

Age44-55

SkinCombination, Fair

HairBrunette

EyesHazel


4.0
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5 years ago

For me this is just an average mascara. I bought it in purple but on my dark lashes, the tint is barely visible - with a primer and 3 layers... I'm actually using it on days when I wear minimal...

About reviewer (121 reviews)

Age44-55

SkinVery Oily, Fair-Medium, Cool

HairGrey, Straight, Medium

EyesGreen


4.0
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from

5 years ago

I have super oily eyelids, so I can only use tubing mascara or I end up looking like a racoon. This is a pretty nice mascara, doesn't smudge, buildable, not clumpy and won't break the bank. I love...

About reviewer (160 reviews)

Age36-43

SkinAcne-prone, Fair-Medium

HairBrunette

EyesBrown


4.0
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5 years ago

COLOR: I got it in the dark purple shade called "black cherry". My lashes are black and the tint was not obvious on my lashes but it is definitely way more subtle than a black mascara. If you have...

About reviewer (115 reviews)

Age25-29

SkinSensitive, Fair

HairBlack

EyesBrown


5.0
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5 years ago

Great tubing mascara from the drugstore. Purchased from SDM for under $10.00 Cdn. *looks like a natural tint *grabs and colours every lash without clumping *does not smudge, even bottom...

About reviewer (231 reviews)

Age56 & Over

SkinSensitive, Fair, Not Sure

HairBlond, Wavy, Medium

EyesGreen


4.0
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5 years ago

I noted I'd buy this again, but I'd like to add that it'd have to be on sale or with a coupon. I happened to have a $4 coupon at CVS when I bought it, so I picked up a tube of the brown. So far I...

About reviewer (422 reviews)

Age44-55

SkinNormal, Fair-Medium, Neutral

HairBrown, Wavy, Fine

EyesGreen


5.0
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from

5 years ago

This is really pretty. Separates, lengthens and adds volume to the lashes but if you want a lot of volume then you will need to layer it. Isn't too heavy but is surprisingly difficult to remove...

About reviewer (203 reviews)

Age19-24

SkinDry, Fair, Not Sure

HairBlond, Other, Other

EyesBlue


4.0
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5 years ago

IF this is a "'tubing" mascara I would never know except that it extends all the way to the end of my own eyelashes, (a good thing,) which few mascara do except for fiber mascaras. It does not...

About reviewer (90 reviews)

Age56 & Over

SkinNormal, Fair-Medium

HairBlond

EyesHazel


4.0
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5 years ago

This mascara is a nice surprise. NB: I can only use tubing mascaras. Anything else is huge smudge on me and IMpossible. And this is a tubing mascara. It stayed on all day when I tried it the first...

About reviewer (4 reviews)

Age25-29

SkinCombination, Fair

HairBlond

EyesBlue


4.0
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5 years ago

I bought this mascara in the blue shade to complement my light blue eyes. As with all Maybelline eye products, this does not irritate my eyes, the skin around my eyes or cause massive loss of...

About reviewer (50 reviews)

Age56 & Over

SkinCombination, Fair-Medium

HairBrown

EyesBlue


5.0
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5 years ago

im horrible for losing things like mascara, lipliner, etc and i lost my old mascara that i love or my sister stole it again without telling so i got this to replace it. this is a cute mascara, i...

About reviewer (103 reviews)

Age19-24

SkinVery Dry, Fair, Neutral

HairBlond, Curly, Fine

EyesBlue


3.0
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5 years ago

I am not impressed of this mascara. It gets a bit messy when applying, since the consistency is a bit more liquid. I like the brush, it's big enough and it separates my lashes very good. Sometimes...

About reviewer (29 reviews)

Age25-29

SkinCombination, Fair-Medium, Cool

HairBrunette, Wavy, Fine

EyesBrown