76%
would repurchase
3.9/5
package quality

price range

description

ingredients

Water (Aqua), Beeswax (Cera Alba), Copernicia Cerifera (Carnauba) Wax (Cera Carnauba), Helianthus Annuus (Sunflower) Seed Wax, Cichorium Intybus (Chicory) Root Extract, Stearic Acid, Palmitic Acid, Propanediol, Triethanolamine, Polyamide-5, Galactoarabinan, Caprylyl Glycol, Aminomethyl Propanediolo, Caesalpinia Spinosa Gum, Acacia Senegal Gum (Acacia Senegal), Phenoxyethanol, Potassium Sorbate. +/-May Contain: Yellow 5 Lake (CI 19140), Blue 1 Lake (CI 42090), Carmine (CI 75470), Ultramarines (CI 77007), Bismuth Oxychloride (CI 77163), Chromium Oxide Greens (CI 77288), Chromium Hydroxide Green (CI 77289), Iron Oxides (CI 77491, CI 77492, CI 77499), Ferric Ferrocyanide (CI 77510), Ferric Ammonium Ferrocyanide (CI 77510), Manganese Violet (CI 77742), Titanium Dioxide (CI 77891).

Reviews

Reviews


5.0
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9 years ago

Oh my gosh - I have been looking for this mascara my whole life and I found it by accident! I needed a mascara to travel with and I always, ALWAYS leave my mascara in hotel rooms. Always. So I...

About reviewer (61 reviews)

Age36-43

SkinOily, Fair-Medium, Not Sure

HairBrown, Curly, Medium

EyesGreen



3.0
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9 years ago

After reading the reviews I thought maybe this would be my HG mascara. Not bad, but not quite HG status. It goes on nicely from the root so it automatically tightlines your eyes, but it it MESSY to...

About reviewer (6 reviews)

Age36-43

SkinCombination, Fair-Medium

HairBlond

EyesBrown


4.0
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9 years ago

I would say for the $3 or $4 price tag it's a really good mascara! Does the job nothing super impressive but does its purpose! I will repurchase!!! Separates the lashes beautifully. Not a whole lot...

About reviewer (37 reviews)

AgeUnder 18

SkinDry, Fair

HairRed

EyesHazel


5.0
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9 years ago

Yes! I love this mascara. It's a great, affordable option for anyone who likes a good old fashioned volumizing mascara. It's nothing super special, but oddly enough it beats out typical choices...

About reviewer (222 reviews)

Age30-35

SkinSensitive, Olive, Neutral

HairBlack, Wavy, Coarse

EyesBlack


5.0
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9 years ago

One of my FAVORITE mascaras !!! I have thick, long, BUT straight eyelashes. I usually need a waterproof mascara to hold any curl in my lashes when i curl them but this mascara does a great job of...

About reviewer (6 reviews)

Age30-35

SkinCombination, Olive

HairBrown

EyesBrown


5.0
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9 years ago

One of my HG (Holy Grail) Mascaras. Gives great length without alot of clumping. You cannot beat the price either. Under 5 dollars. I only wish Jordana was carried in more stores. You can find a...

About reviewer (48 reviews)

Age30-35

SkinOily, Fair-Medium, Not Sure

HairBrunette, Other, Other

EyesBrown


3.0
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from

9 years ago

This does so much for your lashes....but only for so long. I have straight long eyelashes that do not hold a curl very easily. This also flakes on me after a certain period of time. I would buy...

About reviewer (7 reviews)

Age19-24

SkinNormal, Olive, Warm

HairBlack, Straight, Fine

EyesBrown


4.0
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from

9 years ago

This is an excellent volumizing mascara for the price. I have fine lashes that seem to get shorter and finer with age and this mascara makes them look thick and long again. The packaging is awful...

About reviewer (328 reviews)

Age36-43

SkinSensitive, Fair, Warm

HairBlond, Wavy, Fine

EyesBlue


5.0
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9 years ago

This is a winner. I have short, wispy eyelashes and am wary of using the glue that is required for false lashes. The Jordana mascara adds significant volume. I actually pair it with a lengthening...

About reviewer (9 reviews)

Age30-35

SkinOily, Deep Dark, Warm

HairBlack, Kinky, Medium

EyesBrown


5.0
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9 years ago

This is one of the only mascara's that don't make my eyes burn and turn red. I have never needed a mascara to lengthen my lashes because they are already extremely long, but they lay flat and this...

About reviewer (35 reviews)

Age25-29

SkinAcne-prone, Fair

HairBrunette

EyesBlue


5.0
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9 years ago

If you like dramatic lashes, this is for you. This gives me the longest lashes ever! I find it can apply a little clumpy if I don't scrape off the wand on the sides of the tube though, so that is a...

About reviewer (55 reviews)

Age19-24

SkinDry, Fair, Neutral

HairBrown, Wavy, Fine

EyesBrown


3.0
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9 years ago

I love the price point of this and it makes my lashes look pretty in a natural way. The reason why I didn't give it more lippies is that this leaves me with panda eyes by early afternoon (if I nap...

About reviewer (236 reviews)

Age30-35

SkinNormal, Fair-Medium, Warm

HairBlack, Wavy, Medium

EyesBrown


3.0
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9 years ago

I'm bummed - I really wanted to join in the reindeer games w/ this one due to all the positive reviews, but unfortunately for me, nope. Now, normally I only wear waterproof, but I knew going into...

About reviewer (626 reviews)

Age44-55

SkinCombination, Fair, Neutral

HairOther, Wavy, Fine

EyesBlue


5.0
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9 years ago

I would pay double digits for this mascara. I love how tight in the tube the applicator is and how thick and glossy the mascara applies, without leaving my lashes clumpy and chunky. I really have...

About reviewer (6 reviews)

Age25-29

SkinCombination, Medium, Not Sure

HairBlond, Straight, Medium

EyesHazel


3.0
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9 years ago

Decent mascara for the price. Though it is advertised as volumizing, I found it was more lengthening. It was a nice inky black color. However, it was difficult to remove, no matter what makeup...

About reviewer (7 reviews)

Age19-24

SkinAcne-prone, Fair, Neutral

HairBlond, Wavy, Medium

EyesBlue


1.0
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9 years ago

Ugghhh :'( I was SO excited to try this because of all the rave reviews and hype. I was convinced this could be the one to take the 5 year coveted spot of my all time favorite, high end/low end...

About reviewer (22 reviews)

Age19-24

SkinCombination, Fair-Medium, Neutral

HairBrunette, Wavy, Fine

EyesBlue


4.0
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9 years ago

Makes my lashes very, very long. Doesn't do much in terms of volumizing. Even though I like this product and will probably repurchase because it's very affordable, I still prefer l'oreal voluminous...

About reviewer (54 reviews)

Age25-29

SkinDry, Medium Brown, Warm

HairBrown, Curly, Fine

EyesBrown


4.0
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9 years ago

For a very inexpensive mascara this is really good. I have short, straight lashes and have difficulty finding mascara that keeps them curled. This does not weigh my eyelashes down and I haven't had...

About reviewer (22 reviews)

Age25-29

SkinOily, Fair, Cool

HairBrunette, Straight, Fine

EyesBrown


2.0
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9 years ago

I am sadly very disappointed by this mascara. I bought it after a YouTuber hyped it up. I have long lashes and this did absolutely nothing for me. It is not buildable and by the end of the day, my...

About reviewer (6 reviews)

Age25-29

SkinNormal

HairBlond

EyesHazel


5.0
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9 years ago

Wow I am REALLY impressed with this mascara. My eyelashes look instantly fluttery, long, voluminous and gorgeous with little effort. The same goes for my lower lashes. The formula is just...

About reviewer (399 reviews)

Age19-24

SkinOily, Fair-Medium, Warm

HairRed, Relaxed, Coarse

EyesHazel