64%
would repurchase
3.8/5
package quality

price range

description

ingredients

Water (Aqua), Pentylene Glycol, PVP, Butylene Glycol, Glycerin, Hydroxyethylcellulose, Phenoxyethanol, Panthenol, Methylparaben, Disodium EDTA, PPG 26 Buteth 26, PEG 40 Hydrogenated Castor Oil, Arginine, Caffeine, Lithium Magnesium Sodium Silicate, Apigenin, Myristoyl Pentapeptide 17, Biotin, Hydrolyzed Keratin, Sodium Hyaluronate, Oleanic Acid, Biotinoyl Tripeptide 1, Sodium Sulfate, Potassium Sorbate, Bambusa Arundinacea (Bamboo) Leaf Extract, Sodium Benzoate

Reviews

Reviews


2.0
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14 years ago

Horrible mascara. It's too wet and takes forever to dry, I got mascara all over my eyes when I blinked my eye after applying it. Thin formula also made my lashes stick together and I had to use a...

About reviewer (63 reviews)

Age36-43

SkinDry, Fair, Cool

HairBrunette, Curly, Coarse

EyesGray



5.0
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14 years ago

I love this mascara! It's definitely a HG status for me. It really does lengthen lashes, so much so that you can get close to Zooey Deschanel's lashes on the promo pic. It volumizes enough for...

About reviewer (8 reviews)

Age19-24

SkinDry, Fair, Cool

HairBrunette, Straight, Fine

EyesBrown


5.0
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from

14 years ago

I got this around october 2010 and i loved it! I looks so natural and it doesnt make clumps :) definite thumbs up!

About reviewer (1 reviews)

AgeUnder 18

SkinOther, Fair-Medium

HairBrunette

EyesBrown


4.0
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14 years ago

The key to this is seeing if it actually helps your lashes grow. I just bought it yesterday and am going to test it out for 30 days, only wear this for 30 days and see the results. I like the wand...

About reviewer (482 reviews)

Age25-29

SkinDry, Fair-Medium, Warm

HairBrunette, Wavy, Fine

EyesGreen


3.0
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14 years ago

I have a bad habit of picking at my eyelashes, which makes me even more paranoid that my lashes are limp and scarce. For the price I paid, I expected more out of this. Formula is too wet and gets...

About reviewer (64 reviews)

AgeUnder 18

SkinOily, Tan, Not Sure

HairBlond, Wavy, Fine

EyesGreen


1.0
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14 years ago

EDIT- my lashes DID grow, but I also developed an allergy to something?? in this mascara and my eyelids swelled. [I made sure it was the mascara causing the allergy by trying it 2 more times...it...

About reviewer (5 reviews)

Age19-24

SkinDry, Fair-Medium

HairBlond

EyesBlue


5.0
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14 years ago

I have a general rule at the drugstore: if I don't know which mascara I want to buy when I'm there (I'm not totally in love with one or undecided), I grab the one that's on sale. And boy, am I...

About reviewer (7 reviews)

Age19-24

SkinSensitive, Fair

HairBlond

EyesGreen


4.0
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14 years ago

I don't think this made my lashes grow, but it does make them appear longer if I apply it carefully,

About reviewer (41 reviews)

Age36-43

SkinNormal, Fair-Medium, Cool

HairBrunette, Straight, Fine

EyesHazel


2.0
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14 years ago

ummm... this seriously takes five minutes to dry. when i was trying this i would wear it with my glasses. I soon found out i cannot do this because then the mascara will smear all over my lens!...

About reviewer (15 reviews)

AgeUnder 18

SkinCombination, Tan

HairBlack

EyesBrown


1.0
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14 years ago

I do not like this mascara at all. Provides minimal length, no volume, messy application, takes ages to dry, doesn't hold a curl...and it's claims of lash growth? Hehehe. What a joke. The formula...

About reviewer (235 reviews)

Age19-24

SkinCombination, Medium, Warm

HairBrunette, Other, Coarse

EyesGreen


3.0
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14 years ago

This mascara is not the greatest I've tried but not the worst either. It's great at making my eyelashes look longer and fuller but the formula tends to feel heavy and I'm not a fan of heavy...

About reviewer (5 reviews)

AgeUnder 18

SkinVery Dry, Fair

HairBrunette

EyesBlue


3.0
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from

14 years ago

Finally, I just had the chance to get this product. I'm from Canada, and I've been waiting for this the longest time. I was pretty disappointed because of all the hype that was built up for it. I...

About reviewer (1 reviews)

AgeUnder 18

SkinSensitive, Fair-Medium, Cool

HairBlack, Straight, Medium

EyesBlack


3.0
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from

14 years ago

I usually love rimmel products. I'm not sure why I always get pulled into them. Bonus is they arent listed as a brand who test s on animals! This mascara is mediocre. Its a little too wet & I...

About reviewer (25 reviews)

Age19-24

SkinCombination, Medium, Warm

HairBlack, Straight, Medium

EyesBrown


4.0
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14 years ago

Love this mascara! It really does make them SUPER long! I have short, dense lashes and this mascara is awesome for me! I usually use another mascara over it (just because I always use 2 types? ...

About reviewer (90 reviews)

Age19-24

SkinSensitive, Fair, Cool

HairBrunette, Wavy, Fine

EyesHazel


3.0
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14 years ago

If you have lots of patience, this will create fairly long lashes. However, it doesn't just start out very wet. Even after having this for several months, it takes an EXTREMELY long time to dry. ...

About reviewer (75 reviews)

Age36-43

SkinCombination, Fair, Cool

HairBrown, Curly, Fine

EyesOther


4.0
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14 years ago

Absaloutely love this mascara! I saw all the adverts and decided this one was worth a try, and i'm so glad i bought it! Unlike many other mascaras i've tried, it doesn't flake and makes your...

About reviewer (2 reviews)

AgeUnder 18

SkinAcne-prone, Fair-Medium, Not Sure

HairBlond, Other, Other

EyesBlue


1.0
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14 years ago

I'm re-writing this review. I started using this at the end of January and here I am halfway into February. I have not notice my lashes growing. No thickness, length...etc. They seem to fall out...

About reviewer (743 reviews)

Age19-24

SkinCombination, Fair, Warm

HairBrown, Wavy, Medium

EyesHazel


4.0
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14 years ago

I really like this mascara. Yes, as others have indicated when you first open it, it is wet...but I like that. The mascara gives a lush full look. Doesn't seem to dry my lashes out or flake.

About reviewer (11 reviews)

Age30-35

SkinAcne-prone, Fair

HairOther

EyesHazel


4.0
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14 years ago

This is a good lenthening mascara. I have horrible lashes and it makes them look much better. It is very wet but I need a mascara like that since it takes a bit of time for me to get my lashes to...

About reviewer (5 reviews)

Age30-35

SkinNormal, Fair-Medium

HairBrown

EyesBlue


3.0
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14 years ago

Overall-its okay. It gives decent length and is dark which is nice and I actually like the brush quite a bit. I didn't notice any growth and I prefer mascaras that offer a little bit more volume....

About reviewer (192 reviews)

Age30-35

SkinDry, Fair-Medium, Not Sure

HairBrunette, Other, Other

EyesHazel