88%
would repurchase
4.0/5
package quality

price range

description

This long-lasting, waterproof liner glides on smoothly to prime AND define—for long-lasting lip color and clean lines. Smooch. Pout. Smack. Nibble. Lick. 24/7 stays put through everything you do. When you use the liner to fill in your lips completely, it primes them for lipstick or gloss, grabbing on to color to help it last. Part of the 24/7 family, the long-lasting, waterproof formula glides on smoothly, stays creamy and defines your lips with gorgeous color. And unlike a lot of waterproof pencils, 24/7 never feels dry or cakey. Moisturizing vitamin E, jojoba oil and cottonseed oil nourish your lips every time you reapply. And shade-matched barrels make it easy to find the exact color you need. Like all our other shades, it holds color in place and prevents feathering—yet it’s totally invisible on your lips.

Reviews

Reviews


5.0
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from

6 years ago

Smooth, creamy, no tugging, nice pigmentation. What’s not to like? I got the shade Uptight, which is a pinky brown nude and perfect for my skin tone - dark enough to add definition but not harsh....

About reviewer (514 reviews)

Age

SkinOther, Other

HairOther

EyesOther



5.0
Created with Sketch.

6 years ago

I LOVE lip liners. I’ve always worn them, even before the resurgence of their popularity. My lips are quite pigmented, but they have an area still part of the lip shape but without pigmentation, so...

About reviewer (117 reviews)

Age36-43

SkinDry, Fair, Cool

HairBlack, Straight, Fine

EyesGreen


5.0
Created with Sketch.

7 years ago

The best lip liners. Lipstick or gloss will not bleed. Lots of staying power if you fill in your lips completely.

About reviewer (11 reviews)

Age56 & Over

SkinDry, Fair-Medium, Cool

HairGrey, Wavy, Fine

EyesGreen


5.0
Created with Sketch.

7 years ago

I got this lip liner in Native after seeing a makeup artist use it in a video. It's the most beautiful, milky pink color. I use it to line my pigmented lips and also to fill in. If you love Nars'...

About reviewer (188 reviews)

Age30-35

SkinCombination, Olive, Warm

HairBrown, Wavy, Coarse

EyesBrown


5.0
Created with Sketch.
from

7 years ago

I have this in Rush and it is the best lip liner I have ever tried. Once applied, it stays put for solid 8 hours and longer. It is the only lip liner performing so well without any sort of a primer...

About reviewer (86 reviews)

Age44-55

SkinNormal, Fair

HairBrunette

EyesBrown


1.0
Created with Sketch.

8 years ago

I’m sorry, these are just too soft to be a liner. They might be great if you want to fill in your lips with a pencil, but not for lining. Liar I found browner and tad darker than MAC Whirl, and...

About reviewer (409 reviews)

Age44-55

SkinVery Dry, Fair

HairBlond

EyesBrown


5.0
Created with Sketch.

8 years ago

Fantastic liners. So creamy despite being a waterproof/long wearing liner and highly pigmented with a wide range of colours. I don't worry too much if my lipstick wears off after a meal because the...

About reviewer (246 reviews)

Age36-43

SkinDry, Medium, Neutral

HairBlack, Wavy, Medium

EyesBrown


5.0
Created with Sketch.

8 years ago

I love it. I was actually on a hunt for perfect lip liner and this may be it. Glides on so smoothly and stays amazingly long. I can eat and drink and even kiss and it's not going anywhere. Only...

About reviewer (8 reviews)

Age19-24

SkinAcne-prone, Fair, Not Sure

HairBrunette, Wavy, Other

EyesGreen


5.0
Created with Sketch.

8 years ago

Wonderful lip liner to use! One of the best lip liners as it is an all rounded for: Shades, Longevity, Creaminess, and Pigmentation. If you are a sucker for nude/skin shades, Urban Decay has you...

About reviewer (240 reviews)

Age25-29

SkinNormal, Tan, Warm

HairBrunette, Straight, Coarse

EyesBlack


4.0
Created with Sketch.

8 years ago

Liar is the only lip liner color I can use. If Sephora/Ulta are out when I run out I am in bad shape. This has happened a couple of times so I now hoard it. Only four stars because (1) it does not...

About reviewer (4 reviews)

Age44-55

SkinDry, Medium, Not Sure

HairBrown, Curly, Coarse

EyesBlue


5.0
Created with Sketch.

8 years ago

I love these lip pencils. Lipsticks, lipglosses and most lip products in general simply annoy me, I love the look but really hate the feeling. But that does not mean that I can just wear any lip...

About reviewer (11 reviews)

Age30-35

SkinOily, Olive

HairBlack

EyesBrown


5.0
Created with Sketch.

8 years ago

The majority of my lip liners are Urban Decay's, and I find them to be of excellent quality. I'm really confused about the review immediately preceding mine. If you have a good quality sharpener,...

About reviewer (641 reviews)

Age44-55

SkinNormal, Other, Warm

HairBrown, Other, Other

EyesBrown


1.0
Created with Sketch.

8 years ago

I found this product pretty disappointing for multiple reasons; -Very difficult to sharpen into a point and create a precious and clean cut lip line. -Not very pigmented at all, making it...

About reviewer (16 reviews)

Age19-24

SkinAcne-prone, Fair, Cool

HairBlond, Straight, Medium

EyesGreen


4.0
Created with Sketch.

8 years ago

I love this product, the thing that sold me on it when I was at the urban decays counter was the girl said to me " I cant believe I'm being paid to say this, but this is actually a kylie jenner...

About reviewer (4 reviews)

AgeUnder 18

SkinNormal, Fair

HairRed

EyesBlue


5.0
Created with Sketch.

9 years ago

While UD eye liners are very hit or miss for me, each of the UD lip liners I have ever tried have been winners for me. I have Rush, Naked, Liar, and now 1993. Naked is very versatile, Rush is great...

About reviewer (686 reviews)

Age44-55

SkinCombination, Fair-Medium, Neutral

HairBlond, Straight, Medium

EyesGray


3.0
Created with Sketch.

9 years ago

I have this in Turn On, which is an ideal shade for my pigmented lips and fair skin. I had an Urban Decay makeup artist use this on me, and I found it to be beautiful, and I wanted to try lip...

About reviewer (38 reviews)

Age19-24

SkinVery Oily, Fair-Medium, Neutral

HairBrunette, Wavy, Fine

EyesBlue


4.0
Created with Sketch.

9 years ago

This review is for the formula of the pencil in general which is really one of the longest-lasting lip liners on the market. PROS: 1. Lasts for hours, even if you drink coffee. The...

About reviewer (835 reviews)

Age36-43

SkinSensitive, Fair, Neutral

HairBlond, Straight, Medium

EyesBlue


4.0
Created with Sketch.

9 years ago

As much as I love the colors of the Urban Decay lip pencils, I really wish they went on smoother. I own Anarchy and I have to drag an pull this pencil aross my lips instead of a creamier...

About reviewer (4 reviews)

AgeUnder 18

SkinCombination, Fair, Cool

HairBlack, Wavy, Medium

EyesBlue


4.0
Created with Sketch.

9 years ago

I have this lipliner in the colour "Mauve", mainly because it's one of the only good mauve-coloured lip pencils in the market despite very, very many mauve lipsticks. The lipliner is easy to apply,...

About reviewer (163 reviews)

Age19-24

SkinCombination, Fair-Medium, Warm

HairBlack, Kinky, Medium

EyesBlack


5.0
Created with Sketch.

10 years ago

I have recently started using Ozone to line the outside, Turn On to fill in and pretty much any lipstick over that...especially fond of Sheer Revolution in Lady flower!! The staying power is just...

About reviewer (166 reviews)

Age44-55

SkinOily, Fair, Cool

HairBlond, Straight, Fine

EyesGreen