63%
would repurchase
3.8/5
package quality

price range

description

A cult-classic mascara dressed up in yellow plaid for the season.This best-selling vegan mascara lengthens, curls, and volumizes your lashes. A blend of curated ingredients soften and nourish your lashes with each coat, leaving them in perfect condition. Curl and separate every lash with the 360° magniLASH wand for a naturally defined and voluminous look.

ingredients

Ingredients: Aqua, oryza sativa (rice) bran wax, cyclopentasiloxane, hydrogenated stearyl olive esters, stearic acid, cera carnauba, triethanolamine, alcohol, candelilla cera, acacia senegal gum, panthenol, VP/VA copolymer, polyvinyl alcohol, aminomethylpropanediol, chlorphenesin, iron oxides (CI 77499).

Reviews

Reviews


4.0
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from

14 years ago

I suffer from allergies and the skin around my eyes is extremely sensitive. I can't use anything with mineral oil and I also try to avoid parabens. I can't tolerate waterproof mascara, so I'm...

About reviewer (33 reviews)

Age44-55

SkinSensitive, Dark, Not Sure

HairBlack, Wavy, Medium

EyesBlack



4.0
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14 years ago

I got a sample of this awhile back and now I'm hooked. I have barely there lashes and need a product that will lengthen and thicken, so I'm pleased to say this has been a joy for me. The wand is...

About reviewer (36 reviews)

Age44-55

SkinDry, Tan, Warm

HairBlack, Wavy, Fine

EyesBrown


4.0
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14 years ago

**PROS: Thickens lashes, does not run unless you have watery eyes, sweat, or fall asleep wearing this mascara. Slightly lengthens lashes. Natural formula that is healthy for your lashes. Does not...

About reviewer (17 reviews)

Age25-29

SkinCombination, Fair-Medium, Neutral

HairBlack, Straight, Fine

EyesBrown


4.0
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14 years ago

This mascara is great! It's nice because it doesn't have a large brush but is able to build lots of volume. It's a natural brand too which is also great. I love that it' not clumpy. I would...

About reviewer (387 reviews)

Age25-29

SkinCombination, Medium, Warm

HairBlack, Straight, Medium

EyesHazel


5.0
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14 years ago

Great mascara. Adds lots of volume and does not clump with coats. Also does not flake. Highly recommend trying this out

About reviewer (22 reviews)

Age19-24

SkinOily, Medium, Warm

HairBrunette, Wavy, Medium

EyesBrown


5.0
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14 years ago

I am obsessed with mascara and got this one in a kit that I bought off of QVC. I'd definitely buy this again. I acutally signed up for a new kit in June and again in December. I have short...

About reviewer (2 reviews)

Age36-43

SkinCombination, Fair-Medium

HairBlond

EyesHazel


4.0
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14 years ago

I really do LOVE this mascara! I actually got it in a Tarte Amazon makeup set I bought from HSN. I have short lashes that I am obsessed with curling. One thing that is a MUST from mascaras I buy is...

About reviewer (8 reviews)

Age25-29

SkinDry, Olive, Warm

HairBrunette, Straight, Fine

EyesBrown


4.0
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from

14 years ago

I only received a sample of this mascara from my Tarte palette. And, it's been 2 months now and I simply LOVE LOVE LOVE this mascara. I have Asian lashes that tend to droop downwards. ...

About reviewer (8 reviews)

Age25-29

SkinDry, Medium, Warm

HairBlack, Wavy, Medium

EyesBrown


2.0
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14 years ago

I think I have a love hate with this mascara. When I first got this, it was a fabulous formula. Ever since then I've ordered it maybe 4 more times, each mascara has been a different formula. Most...

About reviewer (20 reviews)

Age30-35

SkinSensitive, Fair-Medium, Cool

HairBlond, Wavy, Fine

EyesBlue


4.0
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14 years ago

Love this product! Just one or two swipes does the trick. Makes my lashes so much more fuller and longer. I have naturally long lashes, and every time I apply this it almost makes them look false....

About reviewer (48 reviews)

Age19-24

SkinNormal, Fair-Medium, Neutral

HairBrunette, Straight, Fine

EyesBrown


3.0
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14 years ago

I received a sample. It was okay, but not outstanding. The deal killer is that it is very difficult to remove.

About reviewer (17 reviews)

Age56 & Over

SkinNormal, Fair

HairBlond

EyesBlue


2.0
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14 years ago

Really bad. It made my lashes heavy and soggy. My lashes are straight, so this mascara made them even straighter and point downward. It is, however, very pigmented. This is a bad one.

About reviewer (19 reviews)

Age25-29

SkinOily, Olive, Neutral

HairBrunette, Straight, Medium

EyesBrown


1.0
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14 years ago

one of the worst mascaras i have EVER TRIED and believe me i have used dozens. i have nice dark fairly long curly lashes so i dont need that much in a mascara. i found this to be somewhat dry but...

About reviewer (7 reviews)

Age44-55

SkinCombination, Fair, Cool

HairBrunette, Relaxed, Coarse

EyesBrown


3.0
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14 years ago

Tarte Lights, Camera, Lashes Mascara (4 in 1 clinically proven mascara) in Black I really wanted to like this mascara because of how expensive it is, and I really did at first. This mascara is...

About reviewer (85 reviews)

Age25-29

SkinOily, Tan, Warm

HairBrown, Curly, Medium

EyesBrown


3.0
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14 years ago

This mascara is ok, I dont really have anything bad to say about it. Though It does kind of crumble off which i dont like. I will stick with cover girl lashblast. Maybe this mascara would be better...

About reviewer (44 reviews)

Age19-24

SkinCombination, Fair-Medium, Not Sure

HairBrunette, Other, Other

EyesGreen


5.0
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14 years ago

I purchased this last week at Ulta on the day it was priced $10. It's wonderful. My lashes are long and curled, but they lack volume. Previously I have used and been pleased with L'Oreal's...

About reviewer (203 reviews)

Age44-55

SkinCombination, Fair-Medium, Cool

HairBrunette, Wavy, Fine

EyesGreen


3.0
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14 years ago

This stuff is ok. I have a lot of friends that love it but I'm not over the moon about it. I got it as a sample with a tarte eyelash curler. I think it's a nice lengthening mascara and it doesn't...

About reviewer (90 reviews)

Age19-24

SkinCombination, Fair-Medium, Neutral

HairBrunette, Straight, Medium

EyesHazel


2.0
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14 years ago

I don't know why so many people rave about this mascara. My lashes lack in curl and volume and this mascara really does nothing for me. It actually makes my lashes STRAIGHT and stubby looking. I...

About reviewer (2 reviews)

Age19-24

SkinCombination, Medium, Not Sure

HairBrown, Wavy, Other

EyesBrown


4.0
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14 years ago

This is my current HG mascara. It volumizes and lengthens without clumping. When Tarte came into Ulta stores, I was very skeptical of the brand and their claims (400+%, really?!?!). I tried a...

About reviewer (35 reviews)

Age25-29

SkinSensitive, Dark, Cool

HairBrown, Kinky, Fine

EyesBrown


2.0
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14 years ago

Ugly packaging. Actually didn't want to buy it because the packaging really is that ridiculously ugly. But anyway, the first time I was using this I did like it. It was a pretty good mascara that...

About reviewer (76 reviews)

AgeUnder 18

SkinNormal, Fair-Medium, Warm

HairBrunette, Wavy, Coarse

EyesBrown