75%
would repurchase
3.7/5
package quality

price range

Reviews

Reviews


5.0
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10 years ago

This is my holy grail mascara! Hold curl all day, pitch black, volumizing, lengthening, no smudges at all. It does perfoms what the mascara should do. Some of my friends even asked me whether I...

About reviewer (3 reviews)

Age25-29

SkinCombination, Fair-Medium, Warm

HairBlack, Wavy, Fine

EyesBlack



4.0
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10 years ago

I'm always looking for a mascara that will keep my lashes curled while somewhat volumising. In summary, I think this mascara definitely keeps lashes curled and I don't need to curl again after...

About reviewer (121 reviews)

Age19-24

SkinAcne-prone, Medium, Warm

HairBlack, Straight, Coarse

EyesBrown


5.0
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10 years ago

I used quite a few mascaras from Maybelline and Japanese brands. This mascara is good! I used a Shu Uemura eyelash curler before this and my eyelahes curled properly till the end of the day. It...

About reviewer (14 reviews)

Age19-24

SkinCombination, Olive

HairBlack

EyesBlack


4.0
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10 years ago

First off, I have straight lashes and can only use waterproof mascaras to hold the curls. I have been using this one along side my current favorite Urban Decay Cannonball mascara, just test this...

About reviewer (90 reviews)

Age25-29

SkinCombination, Fair-Medium, Not Sure

HairBlack, Straight, Fine

EyesBrown


3.0
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11 years ago

I bought because of the awesome experience with the long and curl version. To my disappointment, this product doesn't give volume at all! Plus I really hate the wand-brush. It doesn't fit my lashes...

About reviewer (12 reviews)

Age19-24

SkinCombination, Medium, Not Sure

HairBlack, Straight, Fine

EyesBlack


5.0
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11 years ago

Worth a purchase! Before I rave about this product, just wanted to mention that I've noticed some reviews advising that, it's really difficult to remove this mascara. Thankfully, I haven't...

About reviewer (17 reviews)

Age25-29

SkinCombination, Medium

HairBrunette

EyesBlack


4.0
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11 years ago

This is the only mascara that works for me. I have short, thin, Asian lashes that tend to point down or stick out straight and this mascara, along with an eyelash curler, gives them quite nice...

About reviewer (2 reviews)

AgeUnder 18

SkinNormal, Medium, Not Sure

HairBlack, Straight, Medium

EyesBlack


5.0
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11 years ago

This is my HG mascara. I have been looking for YEARS on end for a good waterproof mascara that would last me throughout the day, hold a curl and lengthens/volumizes. I've tried Lancome, Chanel,...

About reviewer (4 reviews)

Age25-29

SkinOily, Medium

HairBlack

EyesBrown


3.0
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11 years ago

After one coat, there wasn't much of a difference from my natural lashes. I put a second coat on to reach the thickness that I like. It was pretty black, probably blacker than my usual mascara...

About reviewer (135 reviews)

Age30-35

SkinCombination, Other, Not Sure

HairOther, Other, Other

EyesOther


4.0
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11 years ago

Great mascara for holding the curl for my stubborn lashes. It does add a little volume. I only wear mascara to blend my lashes into my fake lashes and this does the job perfectly. The wand isn't...

About reviewer (119 reviews)

Age30-35

SkinCombination, Other, Not Sure

HairBlack, Other, Other

EyesBrown


5.0
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12 years ago

Info: I have lashes that point straight down, fairly long but they are thin. This is actually the only mascara I use as it's the only one that holds the curl for me. I've used it for about 1.5...

About reviewer (4 reviews)

Age19-24

SkinCombination, Fair, Not Sure

HairBlack, Other, Other

EyesBlack


5.0
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12 years ago

Amazing! This WILL make your lashes look like false lashes. There's a lot of volume with this and you dont need many coats to achieve a great look. It seems to have lengthened my lashes alot too!

About reviewer (4 reviews)

Age19-24

SkinCombination, Fair-Medium

HairBlack

EyesBrown


3.0
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12 years ago

this mascara sits really well at first. the product goes on really well and its really black. its difficult to do up my lower lashes though - probably coz i am chinese and have really short and...

About reviewer (97 reviews)

Age30-35

SkinCombination, Medium, Not Sure

HairBlack, Straight, Fine

EyesBrown


3.0
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12 years ago

Not the most easy to apply mascara, I bought a Tweezerman lash comb after I got this mascara to be able to smooth out any clumps and help make my lashes evenly coated. I put the wand at the base...

About reviewer (126 reviews)

Age30-35

SkinDry, Fair-Medium, Warm

HairBrown, Straight, Medium

EyesBrown


3.0
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12 years ago

NC25, Chinese short/sparse lashes. For the Volume and Curl version, this wand is the baby sister of Lancome's Dolly version (big triangle vs little triangle shape) and definitely preferred...

About reviewer (207 reviews)

Age30-35

SkinAcne-prone, Fair-Medium, Warm

HairBlack, Wavy, Medium

EyesBrown


4.0
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12 years ago

Fabulous mascara on my already relatively full lashes, but it is REALLY hard to get off, even with their special eye makeup remover. I also seem to be slightly allergic to something in this. I...

About reviewer (26 reviews)

Age44-55

SkinVery Oily, Fair-Medium

HairBrunette

EyesBrown


5.0
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12 years ago

HG mascara! I used to go to maybelline mascaras but decided to try this heroinemake mascara after looking at a before and after picture for this mascara. It holds the curl through the day, gives...

About reviewer (10 reviews)

AgeUnder 18

SkinCombination, Medium, Warm

HairBlack, Straight, Medium

EyesBlack


1.0
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12 years ago

In a word, this mascara SUCKS. I have poker straight fine eyelashes I curl with an eyelash curler before applying mascara. This mascara has a very wet formula that pulls all curl out of my...

About reviewer (245 reviews)

Age56 & Over

SkinSensitive, Fair, Warm

HairBlond, Straight, Fine

EyesGreen


3.0
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12 years ago

About me: NW13 (neutral-cool toned, very fair), blue eyes, Color season is True Summer, Baumann Skin Type is OSPW. 1) Lengthening: not really 2) Volume: yes, but not amazing, but definitely...

About reviewer (870 reviews)

Age25-29

SkinCombination, Fair, Neutral

HairBrunette, Other, Medium

EyesBlue


3.0
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12 years ago

i thought this was my HG mascara but i thought wrong :( i really wanted to like this just like everyone else but it smudges like crazy for me. However, it is waterproof and it does hold curls too...

About reviewer (19 reviews)

Age19-24

SkinOther, Other

HairBrown

EyesOther




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