80%
would repurchase
4.0/5
package quality

price range

description

ingredients

Major ingredients: Isododecane, polyethylene, Beeswax, palmitic acid / ethylhexanoate, dextrin, propylene carbonate, tocopherol, camellia oil, chamomilla recutita, Nylon-6, alkyl (C30-45 ) Mechikon, distearate Al, glyceryl isostearate, tri (caprylate / caprate), glyceryl, dimethicone, talc, iron oxide

Reviews

Reviews


5.0
Created with Sketch.

11 years ago

My favorite mascara. This mascara holds curl, makes lashes look fuller and longer, and never clumps. Awesome stuff for a reasonable price. I stocked up on my last visit to Osaka where it was ~$8 at...

About reviewer (60 reviews)

Age36-43

SkinNormal, Fair, Neutral

HairBrown, Wavy, Fine

EyesBrown



5.0
Created with Sketch.

11 years ago

The reviews don't lie! This is an HG mascara! I've heard that Japanese mascaras are practically indestructible and yield amazing lashes. I still have a bevy of other mascaras to try, but I'm so...

About reviewer (176 reviews)

Age25-29

SkinCombination, Fair, Neutral

HairBrunette, Wavy, Medium

EyesBrown


5.0
Created with Sketch.
from

11 years ago

This is the best mascara i've used so far. I've used many high end mascaras (Lancome, Smashbox etc) and nothing is better than this one! It doesn't make your lashes look too dramatic, they look...

About reviewer (13 reviews)

Age25-29

SkinCombination, Medium

HairBlack

EyesBlack


5.0
Created with Sketch.

11 years ago

HG status! Love this mascara. Granted its hard to remove (that's why I bought the brand's mascara remover as well). Defines and naturally lengthens my lashes, holds the curl, does not...

About reviewer (118 reviews)

Age30-35

SkinCombination, Fair-Medium, Neutral

HairBlack, Straight, Medium

EyesBlack


5.0
Created with Sketch.

11 years ago

This is one of the best mascaras I have ever tried! I've used almost all of the regular drugstore ones (Maybelline Falsies Waterproof is great, btw) and the Majolica Majorca Lash Expander, but this...

About reviewer (70 reviews)

Age25-29

SkinOily, Fair, Not Sure

HairBlack, Straight, Medium

EyesBrown


5.0
Created with Sketch.

11 years ago

Awesome product! I've been searching and searching for a mascara that I'll actually buy again and this is it! Pros: waterproof Doesn't smudge Doesn't clump Doesn't run After curling...

About reviewer (12 reviews)

Age19-24

SkinCombination, Medium, Not Sure

HairBlack, Straight, Fine

EyesBlack


5.0
Created with Sketch.

11 years ago

love this vry much! my sister bought it as present for me in HK. it makes my lashes look vry long and extended. but not vey curled. but i m happy with the result as it never smudges even if it is...

About reviewer (71 reviews)

Age30-35

SkinCombination, Fair

HairBlack

EyesBrown


5.0
Created with Sketch.

11 years ago

I love this stuff! My HG mascara was Benefit’s “They’re Real!” Mascara but at $30 per tube I cannot justify purchasing it, even if I used it almost every day. There were a lot of flaws, like for...

About reviewer (98 reviews)

Age19-24

SkinOily, Tan, Warm

HairBlack, Wavy, Medium

EyesBrown


5.0
Created with Sketch.
from

11 years ago

Super natural, yet really make my lash noticeable. It does not clump. It is the most water resistant product I've ever come across. The only downside is you will need its mascara remover to...

About reviewer (11 reviews)

Age30-35

SkinCombination, Medium

HairBlack

EyesBlack


5.0
Created with Sketch.
from

11 years ago

This changed my mind about mascaras. I was never the mascara user because i had short and sparse lashes that needless to say, were also straight. I used natural-looking false eyelashes...

About reviewer (4 reviews)

Age19-24

SkinSensitive, Medium

HairBlack

EyesBrown


5.0
Created with Sketch.

11 years ago

This is an a holy grail mascara for straight and short Asian lashes. I had tried several different brands, Shiseido, Anna Sui, Covergirl, Benefit They're Real, and some others that I forgot the...

About reviewer (9 reviews)

Age19-24

SkinVery Oily, Fair-Medium, Neutral

HairBlack, Wavy, Fine

EyesBrown


4.0
Created with Sketch.

11 years ago

I have gone through several bottles of this mascara. It really really holds your curl. I have stick straight lashes.. and this mascara really holds the curl... it lacks volume, so i put extra...

About reviewer (14 reviews)

Age25-29

SkinNormal, Other

HairBlack

EyesBrown


5.0
Created with Sketch.

11 years ago

Today I returned home from a random trip to Vegas with friends. I admit I woke up too late to shower, and didn't want to drive home without any makeup on. So I put my hair in a ponytail and applied...

About reviewer (97 reviews)

Age25-29

SkinCombination, Fair, Not Sure

HairRed, Straight, Fine

EyesBlue


5.0
Created with Sketch.
from

11 years ago

I am asian with typical asian eyes and lashes. So i have tried a lot of the non asian brands mascara such as clinique, chanel, maybelline. But this mascara just made my lashes longer, fuller and...

About reviewer (4 reviews)

Age30-35

SkinCombination, Medium, Not Sure

HairBlack, Straight, Medium

EyesBrown


5.0
Created with Sketch.
from

11 years ago

Absolutely the best lower price mascara I've eer used! Many mascara would smudge and give a a panda eye after 2-3 hours but this one doesn't!! Extremely long lasting and volumizing! It is extremely...

About reviewer (7 reviews)

Age25-29

SkinOily, Other

HairBlack

EyesOther


3.0
Created with Sketch.

11 years ago

Pros: - Black - Delicate brush that evenly distributes the formula on eyelashes and isn't obscenely big to get it on eyelids - Portable and cute packaging - Lengthens lashes like crazy -...

About reviewer (66 reviews)

AgeUnder 18

SkinAcne-prone, Olive, Warm

HairBlack, Straight, Fine

EyesBlack


4.0
Created with Sketch.

11 years ago

pros: -natural effect -Lengthening -hold curls - resonable price! cons - smudge easily especially for oilly eye - not dramatic enough, only suitable for those who want something...

About reviewer (1 reviews)

Age19-24

SkinCombination, Medium

HairBlack

EyesOther


4.0
Created with Sketch.

12 years ago

This has been discontinued but i like this version much more than the new one. It holds the curl all day (even after i wash it off) and it lengthens and volumize my lashes really well. It really...

About reviewer (5 reviews)

Age19-24

SkinOther, Other

HairOther

EyesOther


5.0
Created with Sketch.

12 years ago

I absolutely love this! lengthens volumizes seperates holds curls extremely well no smudges/flaking thoughout the entire day .. lashes looks super pretty and natural

About reviewer (4 reviews)

Age30-35

SkinNormal, Fair, Not Sure

HairBlack, Other, Other

EyesBlack


5.0
Created with Sketch.

12 years ago

On my second tube of this stuff! This is probably the first time I've ever been on a second full size tube of any mascara ever. And I've tried so many it's ridiculous (at least 50 - mostly high...

About reviewer (31 reviews)

Age19-24

SkinOther, Other

HairOther

EyesOther