About the brand

Joico is a haircare company founded by Steve Stefano in California in 1975. Products "fuse the latest breakthroughs in haircare science with inspiration from art and fashion to offer exceptional quality, unparalleled performance and lasting beauty."* *Source: Modern Salon

http://www.joico.com/

Overall rating
4.0
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72%
would repurchase
4.0
Created with Sketch.
Overall rating
72%
would repurchase

Latest Joico Reviews

K-Pak Reconstruct Daily Conditioner
2.0
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2 months ago

I used to love this stuff. Either it changed or my hair did, but this product doesn't do at all what it claims. It leaves my hair parched and dry and it's not cheap.


K-Pak Color Therapy
3.0
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6 months ago

I bought this to preserve the colour dye in my hair from fading. The jury is still out as I'm not convinced that it performs better than a regular shampoo for the price. The shampoo itself is...

K-Pak Color Therapy
3.0
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6 months ago

I bought this to preserve the colour dye in my hair from fading. The jury is still out as I'm not convinced that it performs better than a regular shampoo for the price. The shampoo itself is...

Moisture Recovery Shampoo
1.0
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7 months ago

While I am a fan of almost everything else I have tried from Joico this was a fail for me. Left my hair dry lifeless and flat. Sadly I purchased the liter size at ulta.

Moisture Recovery Shampoo
1.0
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7 months ago

While I am a fan of almost everything else I have tried from Joico this was a fail for me. Left my hair dry lifeless and flat. Sadly I purchased the liter size at ulta.

YouthLock Blowout Crème Formulated with Collagen
4.0
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2 years ago

I have very fine, dry hair now that I am over 50 years old. Am always trying to find products to tame dry hair frizz and have softer, smoother looking hair. This leave-in blow out creme does help...